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[email protected] 1 DITA and content reuse explained: a Case Study Marie Louise Flacke Awel-A-Ben France

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DITA and content reuse explained: a Case StudyMarie Louise FlackeAwel-A-Ben France

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ConRef?

Tags?

DITA 1.2?

CMS ?

Pilot project?

Filtering?Migrating to DITA

Conditional Text?

Explaining content

reuse to my boss…

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Reducing Costs?

• Trustworthy?

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Cost reduction?

• Outsourcing (low cost countries)

• Stop releasing customer

documentation

• Reshaping your documentation

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Which (outsourcing)

savings? „The truth is, no one saves 80percent by shipping IT work to Indiaor any other country.

Few can say they save even half that.

As just one example, United Technologies, is saving just over 20 percent by outsourcing to India.“

Hidden costs of outsourcing, CIO Magazine,Sept. 2003

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Skip Documentation?

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Structuring your documentation?

• Findability

• Updates

• Content reuse

HUGE Effort…

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Start to collect requirements

• Invite product stakeholders

• Marketing, legal, product manager,

training, customer support…

• List requirements

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Requirement list

Department Needs Documentation

Marketing Pre-sales Flyer, Web page, fact sheet, video

Legal Safety recommendations, legal requirements

Standard & Safety message Bible?

Training Training support PPT, video, manual

Product management/operations

End user documentation

User manual, installation manual, Web, Twitter, etc

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Going global?

• How many countries?

• How many languages?

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Globalization requirements

• One fits all?

• Inquire with Country

Managers

Countries/Regions

Languages Legal requirements

Europe 23 European Standards

North America 2 (3?) ANSI, ISO

North Africa/Middle

East

3 ISO

Asia (prospecting)

3 ISO

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One Frankfurter, please!

Example :

• Documenting the Wurst Machine

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Requirements Recap

• Sausage salad?

Video?

Electronic?Paper?

Twitter?Arabic

language?

QuickStartGuide?Web?

Labels?

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Twitter…?

• Is the sausage machine

twittable?

Customer service on Twitter:

• Does your software documentation pass the Twitter test?

The key is to have many small help topics that focus on specific questions your customers have.

http://tinyurl.com/9ryzwm8

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Based on requirements

• PreSales (Marketing)

needs

PreSales(Marketing)

Product presentation

Proposals (bid writing)

Fact Sheets

Leaflets

PPT demos

Videos

Unsollicitated

Sollicitated (RFPs)

QR Codes

Paper (pdf)

Electronic

Paper (pdf)

Electronic

Unsollicitated (PPT)

Sollicitated

(RFPs)

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Based on requirements

• Post Sales (Customer

service) needs

PostSales

Installation Guide Operations Guide

Maintenance Guide

Paper (pdf)

Web

Twitter

Mobile

Electronic

UG

QuickStart

QuickStart

OG MG

Web

Twitter

Mobile

ElectronicVideo

Video

Paper (pdf)

Paper (pdf)

Electronic

Training

HelpFiles

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Sample

• Fact sheet

• Pre-Sales only?

Volume: 5x 1,000 liter

Connected load:9,75 kW; 400 V; 50 HzMax. Temperature:

+3°CInject-Star HS 3-5 tumbling line

Equipment: - Computer control panel TC 20- 20 different programms- modular system- machine in stainless steel- integrated vacuum pump

DITA Reference

Topic

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Fact Sheet: multiple usage

• Presales (1)

• Paper or electronic

Information needs

Department P orE

Usage

One Page Fact sheet

Pre Sales P, E

Exhibition, Prospect visit

Web

Leaflets & catalogues

Pre Sales P Exhibition, Prospect visit

Proposals Marketing/Engineering

P RFP or unsolicitated

Product presentation

Marketing E Powerpoint, Videos,Twitter

Single content, multiple usage

8!!!

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Fact Sheet: multiple usage

• Post sales (2)

• Paper or electronic

Information needs

Depart.t P orE

Format

Installation Guide

Post sales P, E

Full Guide

Operation Guide

Customer Relation-

ship

P, E Full Guide, Quickstart Guide

(pdf), Web (HTML)Online Help, Video

Maintenance Guide

Customer Support

P,E Full Guide, Web, Mobile, Video,

Online Help

Course book Training P, E Powerpoint, Videos,Twitter, Web

15!!!!

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Mobile-compatible?

• Twitter compatible?

Wurst Machine Frankfurter Starwww.FrankfurterStar.comFor Frankfurter, WeissWurst, Lyoner Wurst, Curry Wurst

Reference: FW Inject 2012Volume: 5 x 1,000 literVacuum pump: integrated

Twitter compatible!

Reference topics are designed for speed (*)

(*) DITA Best practices, Michelle Carey

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Woongjin CowayWater purifier using a QR code management video

QR codegenerated

QR code attached to device

QR code scanned with a smartphone / tablet computer

QR code information sent to the server

QR code analysis and instructional video

Appropriate equipment related videos

View Videos form

Video sidebar

Live-action movie

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Re-Using ?

• Internationally?

• Re-Use in Pre-Sales 8 x

•Re-Use in Post-Sales 15 x22 x

Re-using 22x „5x 1,000

liter“?Gallon

vs

Liter?

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Based on Globalization requirements

• 4 Regions

Europe USA

Asia North Africa

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Based on Globalization requirements

• Europe• USA

Europe USA

EU Machine Dir

Legal Requ-EU

CE Certification

Languages: 8EN – FR – DE – IT – SP – NL- SE - PT

Legal Requ. US

Languages: 2EN - SP

ANSI

IllustrationsContinental - UK

IllustrationsUS

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Based on Globalization requirements

• North Africa• Asia

Asia North Africa

ISO

Languages: 3 EN – CN - JP

ISO

Languages: 3EN – FR – Arabic

Illustrations?

Illustrations??

Legal Requ. ? Legal Requ. Afr.

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Globalization and Reuse ?

• Languages: EN, FR, SP

• Standards: ISO, EU

• Units of measure: metric, imperial

• Illustrations

• Product names

•Safety messages

• 63% savings in translation

[DITA Roi and translation, Mark Lewis /Quark Inc. See http://tinyurl.com/9jautrp]

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Why Reuse ?

• Standard compliancy

• Minimizing risks

Guide to EU Machine directive, page 286

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Why Reuse ?

• Which risks?• The description of different crosswind landing techniques (crab-angle, sideslip or a combination) contained in flight operations documentation FCOM, FCTM, FCOM Bulletins and FOBN were not uniform and in part contradictory.

Investigation report

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Why Reuse ?

• Warning messages?

"Warnings and cautions are a good example of reuse in aerospace documentation.They describe hazards that may cause injury or death or damage to the aircraft.For product liability reasons, these warnings and cautions are carefully reviewed and approved by qualified personnel.Technical authors may be required to reuse these warnings and cautions verbatim across all documents. "

Applicable to Machine Industry!

http://efasoft.blogspot.com/2008/05/s1000d-content-reuse.html

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Updates ?

• Automatic?• Accurate?

•Temperature? 5° C instead of 3°C?

• New filter?

Forgot to update the Italian version for

Tessin?

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Evaluate Cost savings ?

• Methodology?

• Guesstimates?

• Percent topic reuse

• Fraction of topics reused somewhere

• Average topic reuse

• Average number of times a topic has been used

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Evaluate Cost savings ?

• Methodology?• Percent

repository words reused!

• Repository words reused in context

• Ratio of the repository content to the produced content

The ratio of the repository content to the produced content metric works at the content level rather than at the topic level. This metric is proportional to actualcosts because translation is charged by the word, and maintenance costs are proportional to the volume of content rather than to the number of topics

What is the Best Metric to Measure Success of Your Reuse of DITA Topics? Bill Hackos, CIDM Newsletter

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Summary

• Reuse through departments

• Reuse in different formats

• Reuse through countries and languages

• Reuse for quality

• Reuse for safety

• Reuse for cost

savings!

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ROI?

• Example

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Questions?

… Hmm, I must meet Ms. DITA!

Template: Kevin Lestang