The Resume Playbook

To be effective they have to be tightly

focused on a single point in space

•Reach-ability

•Readability

•Like-ability

• Generally accepted format

• Technology mandate

• Hiring manager expects it

Overt

Obvious

Aligned

Difficult to understand

From a long-long-time ago

From a far-far-away place

About your “transferable” skills

• Extra skills will blunt your impact

• The hiring manager has needs your

experience must align

• Showcasing your word

processing prowess is a mistake

• Save the graphic manipulation,

audio, video and formatting

samples for your portfolio

•Being efficient on

the resume limits

your impact

Any one of following can

corrupt your content:

• Non-conventional bullets

• Page borders

• Text-boxes

• Logos

• Photos

• Stop using the header & footer

The Applicant Tracking Software

does NOT always collect the data

Recruiters may not be able to “see”

the header or footer when the file

is opened in the ATS or Job Board

•Examples to Avoid:

• SHOUTING, not cool in texting

• SHOUTING, not cool in email

• SHOUTING, not cool in a resume

• Best Practices

• Regulations

• Laws

• Standards

• Tools

• Technology

• Products

• Services

1. Location – Where on the page

2. Proximity – How close together

3. Frequency – How often they repeat

4. Context – What is being explained

1. Content - (Jargon)

2. Context - (Experience)

3. Clarity - (Scale)

4. Consistency – (Sustained)

•Definitions

•Synonyms

•Antonyms

•Thesaurus

• Industry Dictionaries!

• Savings

• Percentages

• Revenues

• Margins

• Costs

• Expenses

• Budgets

• ROI

• Totals

• Gross / Net

• Profits / Loss

• Magazines

• Books

• Conferences

• Associations

• Blogs

• Authors

• Speakers

• Historians

• Experts

• Critics

• It increases comprehension

• It allows for more keywords

• It improves skill branding

Designed, developed, implemented

customer service software solution.

Designed customer service software

requirements…

Developed customer service software

project schedules…

Implemented customer service software

solution used by 3 regional offices

• Allows for efficient reading

• Enables speed-reading

• Allows the hiring manager to see

what he or she cares about

(Which makes it easier for the

recruiter to present your

expertise)

• It looks sloppy

• It can make you appear disorganized

• It can draw them to the wrong skill set

It pulls the eye downward toward the

bottom of the word where it is least

readable

Italics pushes the eye away or off the

word which reduces reader

comprhension

• Sans-Serif

• Universal to the WWW

• Most resumes are

viewed electronically

• Name – The one people know you by

• Job Title – The industry standard

• Email – No Sexy Kitty / Tail Chasers

• Phone – Verify it is the correct number

• City, State, Zip – We use geography

• Copy and paste your top of page content

into a spreadsheet and see how it loads!

• Why?

Every recruiter uses a spreadsheet!

Recruiter Preview

Recruiter Summary

Recruiter Overview

Recruiter Professional Experience

Recruiter Career Experience

Recruiter Training

Recruiter Software

Recruiter Methods

Recruiter Tools

Recruiter Associations

Recruiter Awards

Recruiter Conferences

Recruiter Best Practices

Recruiter Processes

Recruiter Body of Knowledge

Job-Title

“with expertise in”

Keyword-Skill-1

Keyword-Skill-2

Keyword-Skill-3

“using” or “supporting” or “applying”

Keyword-Skill-4

Keyword-Skill-5

Keyword-Skill-6

• 7 to 10 Words Max

• Make it keyword dense

Why?

They can mix up what

they read or see in a long,

lazy, laundry list

They can be offended you

combine “continuing edu”

with their beloved

alma mater!

Why?

This allows hiring managers to see what

they care about

… allows them to see their bias!

Benefit!

Appears better organized

MUCH easier to read

• You need at least 21 Keywords per page

• This is typically 2% of your resume!

LEFT

ALIGNED

How

the

eye

travels

down

the

page

MOST

Important

Data

This

Side

LEAST

Important

Data

This

Side

DirkPMP@Yahoo.Com

214-295-8687

@DirkInDallas

WWW.Slideshare.Net/Dirk Spencer

http://www.linkedin.com/in/dirkindallas

Creator of "Resume Psychology – Get the Offer

Not the Interview”©

Accounting

Administration

AP & AR

Asset Management

Audit

Banking

Benefits

Call Centers

Chip Design

Compensation

Construction

Consumer Products

Content Management

Coordination

Circuit Design

Defense

Developers / Programmers

Executive Search

Financial Services

Food & Beverage

Franchising

Graphic Design

Hospitality

HRIS

Human Resources

Legal Counsel

Logistics

Org Development

Payroll

Pharmaceuticals

Project Management

Real Estate

Revenue Management

Sales

Social Media

Software Apps

Software Architecture

Software Development

Supply Chain

Technology / IT / IS

Telecommunications

Training

Transportation

• Colorado Association Healthcare Executives (CAHE) Annual Conference

• Meeting of the Minds Conference

• Irving-Las Colinas Chamber of Commerce Breakfast of Champions

• North Texas Small Business Summit

• TalentNet Live Social Recruiting Conference

• Frisco Connect Job Seeker Strategy Summit

• Texas Small Business Summit

• Texas Regional Infrastructure Security Conference

• American Society of Quality (ASQ)

• Texas Workforce Commission Veterans Support Group

• Intuit Women’s Network

• International Institute of Business Analyst (IIBA)

• National Investor Relations Institute (NIRI).

• St. Jude Career Alliance a Chapter of the Catholic Career Development

Community (CCDC)

• Career Counseling Group (CCG) of DFW Islamic Association of North Texas

(IANT)

• Career Counseling Group (CCG) of DFW Islamic Center of Irving (ICI)

• Crossroads Bible Church (CBC) Career Transition Workshop (CTW)

• Jewish Family Service (JFS)

• Career Jump Start - First United Methodist Church Richardson (FUMCR)

• Carrollton Career Focus Group (CFG)

• Carrollton City Job Hunt 101

• Custer Rd Church Job Net Plano

• Fort Worth Career Search Network (FWCSN)

• MacArthur Blvd Baptist Church (MBBC) Career Transition Network (CTN)

• McKinney Trinity Presbyterian Church Career Transition Network (CTN)

• McKinney Workforce Networking

• Preston Trail Job Network (PTJN)

• Saint Philip's Episcopal of Frisco Job Ministry

• Southlake Focus Group (SFG)

• St. Andrew UMC Sales Group with Dennis O’Hagan

• Dallas Fort Worth Texas Recruiter Network (DFWTRN)

• Executive Search Owners Association (ESOA)

• Inter-City Personnel Associates (IPA) Associates Food & Beverage

• Pikes Peak Recruiter Network (PPRN)

• Texas Regional Infrastructure Security Conference

• The Rick Gillis Radio Show in Houston, Texas ESPN Radio

• CareerRocketeer “The 150+ Experts on Twitter All Job Seekers Must

Follow

• The Fort-Worth Star-Telegram

Reference Material: Courtesy of

Google

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