Digital & Web Analytics Innovation

Gain greater insight with Digital Insight

11th & 12th May London

Previous Speakers

Previous Speakers• CIO, FatFace

• Director, Technology, Expedia

• Director, Data Science, Vistaprint

• Head of Data Science, TicTrac

• VP, Data Analytics & BI, King.com

• Global Director, Consumer Products, LateRooms.com

• Group Director, Data, TimeOut

• Head of Digital Marketing & Business Development, Met Office

• Head of Data Science, Product Madness

• Web Analytics & Conversion, BSkyB

• Lead Data Scientist, Badoo

• Data Scientist, MailOnline

• Director, Ec-Commerce, Maplin

• Manager, Digital Analytics & Insights, Comic Relief

Past Delegates Include • Head of Business Analytics - eBay

• Director, Analytics & Value Optimisation - RBS

• Vice President - Google

• Senior Director - Starbucks

• Director, Analytics - Coca-Cola

• VP, Head of Analytics & Information Services - Visa

Who Will You Meet?There is no question that IE. provides the gold standard events in the industry and will connect you with decision makers within the analytics industry. You will be meeting senior level executives from major corporations and innovative small to medium size companies.

Job Title Of Attendees

President /Principal

SVP/VP

C-Level

Snr. Director /Director

Global Head / Head

Snr. Manager /Manager

Academic (1%)

78%

Company Size Of Attendees

8%

11%

25%56%

1000+ Employees300-999 Employees50-299 EmployeesLess than 49 Employees

81% Attendees are

companies with at least 300 employees

3%

21%

12%

42%

13%

8%

Attendees are at Director level or above

F TI L

Previous Speakers

The Digitala & Web Analytics Innovation Summit brings together thought-leaders from the industry for an event acclaimed for its interactive sessions and high-level speakers.

As many organizat ions are now work ing with unmanageably large data sets, the importance of using and maintaining an analytics platform which can cope with this scale of information is essential. This presents both a challenge and opportunity as organizations must identify patterns and gain actionable results in order to gain a crucial advantage over competitors.

Illustrated intermittently with case studies, interactive panel sessions and deep-dive discussions, this summit offers solutions and insight from the leaders operating in the Digtial & Web Analytics space. Digital & Web Analytics Innovation will help your business understand & utilize data-driven strategies and discover what disciplines will change because of the advent of data. With a vast amount of data now available, modern businesses are faced with the challenge of storage, management,

About the Summit

Simon is a digital marketer who has led and built commercial marketing strategies for start-ups and large organisations working in entrepreneurial private sector and public sector environments and currently head of digital marketing for the Met office.

Integrating Content Marketing & SEO

The weather is always a talking point in our daily lives, especially since many have experienced floods and extreme weather recently. Events like this attract even more visitors to the Met Office website – the site has anywhere from 6 million to more than 24 million unique users per week, depending on external influences such as severe weather conditions and even astronomical events. As we will see, other types of events can also generate interest in the weather.

Simon Swan Head of Digital Marteting Met Office

Rodrigo Mazorra is Head of Data Science at Tictrac, his work is focused on the analytics behind behavioural change. Rodrigo’s main motivation is to give back relevant and actionable insights to users via personal analytics. He is passionate about using Data Science to create a better world and transforming ‘data sets’ into ‘data assets’. Mr Mazorra is a highly quantitative professional with experience in a wide range of areas: applications of machine learning, decision sciences, finance, business analytics and business management. He holds a Masters in Research in Financial Computing from UCL and an MBA from London Business School.

Rodrigo Mazorra Head of Data Science TicTrac

Predictive Analytics at Tictrac: Powering The Insights Generation

Tictrac is the leading Quantified Self platform in the world providing rich data visualization and personal analytics to its B2C and B2B2C clients. At the forefront of Data Science, Tictrac uses predictive analytics to improve its products, understand its rich and diverse data, give back key findings to the main stakeholders and provide internal strategic insights to the business. These insights range from highlights to the singular life hacker to aggregated analytics for business clients. In this presentation you will get a flavour for the very exciting innovative projects at Tictrac, the human analytics company.

Previous Speakers

Ikshith has experience working with Digital and offline channels, worked on evaluating cross channel journeys using insights from various data sources on consumer behaviour and responses.

Ikshith Nigam Web Analytics & Conversion Sky

Digital Hybrid

This presentation will explain some processes of building practices to gain insight, and how to shape your business around data-driven insight - What happens when you can marry offline data with Digital. - Digital strategy and gaining digital insight. - Examples to increase customer delight. - Channel dynamics with Digital.

Gael Decoudu Director, Data Science Vistaprint

Gael is a seasoned global leader in analytics and statistics with 10+ years of experience. He has a solid track record of combining a strong business sense with analytical expertise and result focus to deliver significant value. He has demonstrated his high adaptability thorough his career, having lead several multicultural and multifunctional teams across the world, directly and remotely in various industries (financial services, banking, e-commerce), in high growth and mature environments alike. He’s currently the Director of Data Science at Vistaprint, focusing on transforming real time data into insights and models for the benefit of the customer as well as Vistaprint.

Model Development, Who Decides? A Recommended Framework

A model development project is the sum of several phases which all require the right decision framework to be successful. We will initially describe the model development phases we are considering critical. Then, for each of them we will explain our decision right framework, including the role of each partner in the project: internal customer (here marketing), data science, business analytics, BI, and Dev. We will use a couple of model development as example through the presentation.

Vince Darley VP, Data Analytics & BI King.com

Bright, entrepeneurial individual with very strong analytical and IT background. As founder and CEO of Eurobios UK, senior manager at Ocado, and VP of Data Analytics & Business Intelligence at King, I've a broad range of experience across software/consulting, primarily in the e-business, mobile, big data, supply chain, consumer goods

and logistics sectors, and a good business mind combined with excellent communication and sales skills. Vast theoretical and practical knowledge of optimisation and modelling.

Data Mining & Business Intelligence Initiatives

Data Analytics &; Business Intelligence at King.com - creator of the Candy Crush game.

The Information

Digital & Web Analytics Innovation Summit Date: 11th & 12th of May, 2016 City: London Venue: TBC

7

F TI L

Silver Pass

£1,095 Access to all sessions &

networking events 7 days access to presentations from the

summit via ieOnDemand

£595 Early Bird Price

(before 13th March)

Diamond Pass

£1,495 Access to all sessions, networking

events, annual subscription to all content on the Big Data & Analytics channels via

ieOnDemand

£995 Early Bird Price

(before 13th March)

Gold Pass

£1,295 Access to all sessions, networking

events & unlimited access to presentations from the summit via

ieOnDemand

£795 Early Bird Price

(before 13th March)

Registration Pricing

1 Day Pass

£395 Full access to the sessions to your chosen day of the summit, 7 days

access to presentations from the summit via ieOnDemand

7 day online access to event materials

On-Demand Pass

£400 Unlimited access to presentations from the summit via ieOnDemand, including

presentations, interviews & the ability to contact speakers

Unlimited access to

ieOnDemand

For larger groups or special requests contact Sam by calling 0207 193 6846 or email sbutton@theiegroup.com Group passes only available when all participants register together.

Ways to Register

0207 193 6846 +1 323 446 7673 http://theinnovationenterprise.com/summits/digital-web-analytics-london-2016/registration

Group Discount Offers 3 Silver Passes: £2250 (£750 per attendee) 5 Silver Passes: £3500 (£700 per attendee) 3 Gold Passes: £2850 (£950 per attendee) 5 Gold Passes: £4500 (£900 per attendee) 3 Diamond Passes: £3450 (£1150 per attendee) 5 Diamond Passes: £5500 (£1100 per attendee)

NAME OF EACH ATTENDEE

TITLE OF EACH ATTENDEE DEPARTMENT

COMPANY INDUSTRY

ADDRESS CITY

STATE/PROVINCE ZIP/POSTAL CODE COUNTRY

EMAIL OF EACH ATTENDEE BUSINESS PHONE NUMBER

1. Delegate Information...

2. Pass Types...Early Bird Pass Options until 13th of March

Early Bird Silver: £595 Attendees ____ Early Bird Gold: £795 Attendees ____ Early Bird Diamond: £995 Attendees ____

Regular Pass Options after 13th of March Silver Pass: £1095 Attendees ____ Gold Pass: £1295 Attendees ____ Diamond Pass: £1495 Attendees ____

Group Discount Pass Options 3 Silver Passes £2250 (£750 per attendee) 5 Silver Passes £3500 (£700 per attendee 3 Gold Passes £2850 (£950 per attendee) 5 Gold Passes £4500 (£900 per attendee) 3 Diamond Passes £3450 (£1150 per attendee) 5 Diamond Passes £5500 (£1100 per attendee)

For larger groups or special requests contact Sam by calling 0207 193 6846 or email sbutton@theiegroup.com Group passes only available when all participants register together.

Pass Descriptions: Silver Pass: Access to all sessions & networking events Gold Pass: Access to all sessions, networking events & unlimited access to the summit presentations via ieOnDemand Diamond Pass: Access to all sessions, networking events, annual subscription to all content on the Big Data & Analytics channels via ieOnDemand

! Check (Make checks payable to The Innovation Enterprise Ltd) ! Invoice me

! Visa ! Diners Club! American Express! Mastercard ! Discover

CARD NUMBER EXPIRATION DATE SECURITY NO.

CARDHOLDERS NAME CARDHOLDER’S SIGNATURE

BILLING ADDRESS INDUSTRY

Prices are exclusive of VAT. Places are transferable without any charge to another Summit occurring within 12 months of the original purchase. Team discounts are applicable at the point of registration only. Any cancellations within a group registration will in turn incur an increase in registration fee for the remaining group participants. Cancellations before April 6th, 2016 incur an administrative charge of 50%. If you cancel your registration after April 6th 2016 you will be charged the full fee. You must notify The Innovation Enterprise in writing of a cancellation, or you will be charged the full fee. The Innovation Enterprise reserve the right to make changes to the program without notice. NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT.

Registration FormDigital & Web Analytics Innovation Summit 11th & 12th of May - London For registration or more information on the program, please call Sam on 0207 193 6846 or fax this registration form to +1 (323) 446 7673

3. Payment Options...

Schedule

Networking Drinks 17.00 - 19.00

12th May

Session One 09.00 - 10.00

Coffee Break 10.00 - 10.30

Session Two 10.30 - 12.00

Lunch 12.00 - 13.30

Session Three 13.30 - 15.00

Coffee Break 15.00 - 15.30

Session Four 15.30 - 17.00

11th MayDay One

Session Five 9.00 - 10.00

Coffee Break 10.00 - 10.30

Session Six 10.30 - 12.00

Lunch 12.00 - 13.30

Session Seven 13.30 - 15.00

Coffee Break 15.00 - 15.30

Session Eight 15.30 - 17.00

Day Two

08.30

10.00

10.30

12.00

13.30

15.00

15.30

17.00

19.00

08.30

10.00

10.30

12.00

13.30

15.00

15.30

17.00

Previous Sponsors

For sponsorship information contact Euan Hunter at ehunter@theiegroup.com

Global Silver Sponsor

Previous Exhibitor

F TI L

Previous Exhibitor

Previous Workshop Sponsor

Previous Exhibitor Previous Exhibitor