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WHAT IS DIGITAL MARKETING ? SCOPE OF DIGITAL MARKETING IN DELHI INDIA 2017

• Digital Marketing is the most misunderstood term in

todays digital communication era.First of all to understand digital marketing we should divide the term in segments. This will make it simple to understand its the meaning . As we can clearly see that it is a combination of two terms Digital + Marketing .

UNDERSTANDING DIGITAL ..

The term Digital is refereed to the communication technology used to market a message to the user. It uses platforms like websites, email, apps and social networks. It is becoming more prevalent, as digital platforms are increasing and people are using digital devices more and more instead of physically going to shops.

UNDERSTANDING MARKETING..

Promotion of any Service or Product for the motive of sales or generating revenue.Thus.We can say that digital marketing is promoting products, brands or services through digital media or devices.

DIGITAL MARKETING HISTORY

The Term Digital Marketing came into existence in 1990s with increasing penetration of computers and internet. Since then Digital Marketing has changed the strategy and way of promotion and marketing of many organisations and brands which leads to increase the jobs in this field and creating a very good scope in digital marketing field for new start-ups and todays digital entrepreneurs.

FURTHER SCOPE OF DIGITAL MARKETING IN DELHI INDIA

Digital Marketing is a booming industry. This will open a new door for digital marketers to not only run display ads online (email, IM, RSS, or voice broadcast etc.) but also offline (Banner ad, television, radio etc.). It is a booming career option today in India. It is a practice of promoting products and services using online distribution channels to reach consumers in a timely, relevant, personal and cost-effective manner.The world of technology, digital marketing and social media is having a significant impact on how we behave socially, act as consumers and how we do business so it could be fair to say that any business that does not adapt to the new era of marketing and communications is in danger of losing out.

100% JOB PLACEMENT

ADVANTAGES OF DIGITAL MARKETING OVER TRADITIONAL MARKETING

EQUALITY : ANY BUSINESS SMALL OR BIG CAN COMPETE ONLINE REGARDLESS OF SIZE WITH A GOOD DIGITAL MARKETING STRATEGY IN TODAY INTERNET WORLD.

LOW COST : Online marketing involves very little cost and can replace any costly advertising channels radio, television etc with more effective results than other channels.

PRECISE MEASURABLE RESULTS : We can use many tools like Google analytics to measure traffic and user behaviour on our website or blog.

ADAPTABILITY : As we can see results in real time .Online marketing give us the power to refine our strategy and see any improvement instantly.

RESULT MONITORING : It enable us to see the number of visitors and its subscriber increase, peak trading times, conversion rates and much more at a touch of a button.

Viral : Social media share button enable our message to be shared incredibly quickly within the relevant audience.

INTERACTIVE : In digital marketing we can encourage our prospects, clients and followers to take actions, visit our websites, read about products, buy them, rate them and provide feedback also.

THANK YOU WEBSITE : WWW.DIGITALMARKETINGPROFS.IN

ADDRESS : A-1/105-106 , Second Floor Sector-06, Rohini New Delhi-110085

CONTACT NO : 9811-225-996 , 9810501504