designing with empathy [code & creativity 2014]

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  • Designing Empathywith

    Aaron Gustafson@AaronGustafsonadaptivewebdesign.info

    http://twitter.com/aarongustafsonhttp://twitter.com/aarongustafson

  • Photo Credit: Stuck in Customs

    http://www.flickr.com/photos/95572727@N00/277010729/http://www.flickr.com/photos/95572727@N00/277010729/

  • Designing Empathywith

  • Design Art _

    Photo Credit: faith gobleImage Credit: L.e.e

    http://www.flickr.com/photos/24420613@N08/3552867169/http://www.flickr.com/photos/24420613@N08/3552867169/http://www.flickr.com/photos/l-e-e/4798627118/http://www.flickr.com/photos/l-e-e/4798627118/

  • Art serves the Artist

    Photo Credit: Abby Lanes

    http://www.flickr.com/photos/10843892@N00/3074204873/http://www.flickr.com/photos/10843892@N00/3074204873/

  • Ive been amazed at how often those outside the discipline of design assume that what designers do is decorationlikely because so much bad design simply is decoration. Good design isnt. Good design is problem solving. Jeffrey Veen

  • design/dzn/

    To devise for a specific function or end

    Classical: To indicate

    Medieval Latin: designare, to mark out

  • David Carsonhas been calledthe most influential graphic designer of our times

    Photo Credit: Marc Eckardt for FontShop, Berlin.

    http://www.flickr.com/photos/fontblog/4682718701/http://www.flickr.com/photos/fontblog/4682718701/

  • It was Art

  • It was Ego

  • subjective, personal, and self-indulgent

    Photo Credit: Marc Eckardt for FontShop, Berlin.

    http://www.flickr.com/photos/fontblog/4682718701/http://www.flickr.com/photos/fontblog/4682718701/

  • Your ego is a bad designer. Christopher Butler

    http://www.newfangled.com/your_ego_is_a_bad_designerhttp://www.newfangled.com/your_ego_is_a_bad_designer

  • http://demo.northkingdom.com/ihuvudetpatoyota/index_en.html

    http://demo.northkingdom.com/ihuvudetpatoyota/index_en.htmlhttp://demo.northkingdom.com/ihuvudetpatoyota/index_en.html

  • http://demo.northkingdom.com/ihuvudetpatoyota/index_en.html

    http://demo.northkingdom.com/ihuvudetpatoyota/index_en.htmlhttp://demo.northkingdom.com/ihuvudetpatoyota/index_en.html

  • http://demo.northkingdom.com/ihuvudetpatoyota/index_en.html

    http://demo.northkingdom.com/ihuvudetpatoyota/index_en.htmlhttp://demo.northkingdom.com/ihuvudetpatoyota/index_en.html

  • Just because you can doesnt mean you should

    Photo Credit: harald walker

    http://www.flickr.com/photos/80469067@N00/1294078215/http://www.flickr.com/photos/80469067@N00/1294078215/

  • Designisnt about showing off

    Photo Credit: Laurence & Annie

    http://www.flickr.com/photos/68134078@N00/108050432/http://www.flickr.com/photos/68134078@N00/108050432/

  • empathy/em-p-th/

    From the Greek empathia meaning state of emotion

  • empathy/em-p-th/

    The action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner

    http://www.merriam-webster.com/dictionary/vicarioushttp://www.merriam-webster.com/dictionary/vicarioushttp://www.merriam-webster.com/dictionary/explicithttp://www.merriam-webster.com/dictionary/explicit

  • Perspectiveis everything

    Photo Credit: ZeroOne

    http://www.flickr.com/photos/70591690@N00/2865833414/http://www.flickr.com/photos/70591690@N00/2865833414/

  • empathy/em-p-th/

    The action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner

    http://www.merriam-webster.com/dictionary/vicarioushttp://www.merriam-webster.com/dictionary/vicarioushttp://www.merriam-webster.com/dictionary/explicithttp://www.merriam-webster.com/dictionary/explicit

  • empathy/em-p-th/

    The action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner

    Also: the capacity for this

    http://www.merriam-webster.com/dictionary/vicarioushttp://www.merriam-webster.com/dictionary/vicarioushttp://www.merriam-webster.com/dictionary/explicithttp://www.merriam-webster.com/dictionary/explicit

  • Photo Credit: Horia Varlan

    http://www.flickr.com/photos/10361931@N06/4273168957/http://www.flickr.com/photos/10361931@N06/4273168957/

  • Photo Credit: schoschie

    Author appropriate content

    http://www.flickr.com/photos/schoschie/358211856/http://www.flickr.com/photos/schoschie/358211856/

  • Set a performance budget

    Photo Credit: Gunnar Ries

    http://www.flickr.com/photos/54432358@N00/3404575074/http://www.flickr.com/photos/54432358@N00/3404575074/

  • Photo Credit: lastquest

    Consider physical limitations

  • Photo Credit: andrechinn

    Dont create unnecessary barriers

    http://www.flickr.com/photos/andrec/2762309284/http://www.flickr.com/photos/andrec/2762309284/

  • Credit: XKCD

    Dont force your agenda on your customers

    http://xkcd.com/1174/http://xkcd.com/1174/

  • Support common assistive technology

    Credit: windsordi

    http://www.flickr.com/photos/33899809@N05/4634157416/http://www.flickr.com/photos/33899809@N05/4634157416/

  • What is hateful to you, do not to your fellow man. That is the entire law; all the rest is commentary.

    Judaism

    Do unto others as you would have them do unto you.

    Christianity

    No one of you is a believer until he desires for his brother that which he desires for himself.

    Islam

    The Golden Rule

    Hurt not others in ways that you yourself would find harmful.

    Buddhism

  • Progressive

    Enhancement

  • [Progressive enhancement] keeps the design open to the possibilities of sexiness in opportune contexts, rather than starting with the whole experience that must be compromised.

    Ben Hoh

  • EgalitarianismEquality of opportunity,not equality of outcome

  • Designing Empathywith

  • Designing with Empathyby Aaron Gustafson@AaronGustafson

    Further reading:http://is.gd/readlist_empathy

    Slides available athttp://slideshare.net/AaronGustafson

    This presentation is licensed underCreative Commons

    Attribution-Noncommercial-Share Alike 3.0except where otherwise noted

    flickr Photo Creditshttp://www.flickr.com/photos/aarongustafson/galleries/72157633153882514/http://www.flickr.com/photos/aarongustafson/galleries/72157633161513316/

    http://is.gd/readlist_empathyhttp://is.gd/readlist_empathyhttp://slideshare.net/AaronGustafsonhttp://slideshare.net/AaronGustafsonhttp://www.flickr.com/photos/aarongustafson/galleries/72157633153882514/http://www.flickr.com/photos/aarongustafson/galleries/72157633153882514/http://www.flickr.com/photos/aarongustafson/galleries/72157633161513316/http://www.flickr.com/photos/aarongustafson/galleries/72157633161513316/

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