Design TrendsDesign Trends

Design TrendsDesign Trends

Design BalanceDesign Balance Black and White Mixed with ColorBlack and White Mixed with Color Combination Spreads mixed with Combination Spreads mixed with

Modular DesignsModular Designs EdgesEdges Tilts and TrapsTilts and Traps

Design TrendsDesign Trends

The key to a good design is balance. The key to a good design is balance. There are four things that you should There are four things that you should arrange on a spread that are not arrange on a spread that are not equal in size, tone and color in a equal in size, tone and color in a manner to create equilibrium.manner to create equilibrium.

1. Images1. Images2. Headline/Subheadline2. Headline/Subheadline3. Copy3. Copy4. Graphics4. Graphics

Design BalanceDesign Balance1.1. Consistent columns through a Consistent columns through a

book or section.book or section.2.2. Dominate element on a Dominate element on a

spread.spread.3.3. Consistent spacing all Consistent spacing all

elements on a spread-Internal elements on a spread-Internal MarginsMargins

4.4. Size relationships of objects: Size relationships of objects: 3:53:5

Design BalanceDesign Balance

Design BalanceDesign Balance

Design BalanceDesign Balance

Design BalanceDesign Balance

Design BalanceDesign Balance

Black and White Black and White mixed with Colormixed with Color

Combo SpreadsCombo Spreads

And Modular DesignAnd Modular Design

EdgesEdges

Tilts and TrapsTilts and Traps

Design TrendsDesign Trends

Design BalanceDesign Balance Black and White Mixed with ColorBlack and White Mixed with Color Combination Spreads mixed with Combination Spreads mixed with

Modular DesignsModular Designs EdgesEdges Tilts and TrapsTilts and Traps