DESIGNHUDDLE

@ THE FORT

#designhuddle

Layout

#designhuddle

Things to ask

#designhuddle

What if...

#designhuddle

Does it create a mood?

#designhuddle

Have good craftsmanship?

#designhuddle

Clearly state the concept?

#designhuddle

Have a grid structure?

#designhuddle

Have a clear message?

#designhuddle

Use alignments?

#designhuddle

Rhythmic Devices

Horizontal Banding

Vertical Banding

T-Shaped

z-Shaped

O-Shaped

Pivot

S-Shaped

Box

L-Shaped

C-Shaped

Triangle

Open Space

No SpaceBOOM-SHAKALALA! HE'S ON FIRE! ITS GOOOOOOOOD!ALTITUDE WITH AN ATTITUDE! BOOM-SHAKALALA! HE'S ON FIRE! HE'S ON FIRE! ITS GOOOOOOOOD! IS IT THE SHOES?BOOM-SHAKALALA! HE'S ON FIRE! ITS GOOOOOOOOD!ALTITUDE WITH AN ATTITUDE! BOOM-SHAKALALA! HE'S ON FIRE! HE'S ON FIRE! ITS GOOOOOOOOD! IS IT THE SHOES?BOOM-SHAKALALA! HE'S ON FIRE! ITS GOOOOOOOOD!ALTITUDE WITH AN ATTITUDE! BOOM-SHAKALALA! HE'S ON FIRE! HE'S ON FIRE! ITS GOOOOOOOOD! IS IT THE SHOES?BOOM-SHAKALALA! HE'S ON FIRE! ITS GOOOOOOOOD!ALTITUDE WITH AN ATTITUDE! BOOM-SHAKALALA! HE'S ON FIRE! HE'S ON FIRE! ITS GOOOOOOOOD! IS IT THE SHOES?BOOM-SHAKALALA! HE'S ON FIRE! ITS GOOOOOOOOD!ALTITUDE WITH AN ATTITUDE! BOOM-SHAKALALA! HE'S ON FIRE!

Change-of-Scale

Transparency

Escaping Boundaries

reflective

CropPing

Positive Negative

Color

#designhuddle

Vibrant full of energy and enthusiasm

Urban characteristic of a city or town

Zing energy, enthusiasm, or liveliness

Belle from skin tones to colors that flatter

Powerful strength, quality, and 100% honey badger

Tender kind, gentle, or sentimental nature

Party a night on the town

Relax rest, enjoy, and yawn

Organic suggestive of earth and soil

Baked warm, comfort, affectionate, and kind

Typography

#designhuddle

Things to ask

#designhuddle

Is the type right for the target?

#designhuddle

Working with the concept?

#designhuddle

Legible?

#designhuddle

Part of the unified whole?

#designhuddle

Enough contrast?

#designhuddle

Connect with the right emotion?

#designhuddle

#designhuddle

#designhuddle

#designhuddle

#designhuddle

What if...

#designhuddle

Thank You

@whistle

whitmoyer.com