dec fitify, on ios now

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1 FitifyApp.com Garrett Long, Founder [email protected]

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Page 1: DEC FITIFY, ON IOS NOW

1FitifyApp.com Garrett Long, [email protected]

Page 2: DEC FITIFY, ON IOS NOW

PROBLEM/OPPORTUNITY

Customer REACH Geographically

LIMITED

May Not Replicate Self

Specialized Programs Constrained by LIMITED Niche

Customer Geographic Area

Scheduling (Time) Conflicts LIMIT

Customer Engagement

Expensive which REDUCES Size of Targeted Market

Niches

Page 3: DEC FITIFY, ON IOS NOW

Personalized Workouts Share and Motivate

SOLUTION

Specialized Trainer

Page 4: DEC FITIFY, ON IOS NOW

Design and Usability of App

Business ModelMonetizationPivot Points

THE FITIFY ADVANTAGE

Simplified CONVERSION of

Trainer Content/Program

(Easy UI) 

EXTENSIVE End User Dashboard Metric Reporting,

Tracking, & Analysis 

Strong Two-Way Communication

Features 

Large Database of Trainers  (Find Your

Desired Specialization)

Page 5: DEC FITIFY, ON IOS NOW

15% Trainer

Commission Through

Strife

Workout Marketplace

Sales

Trainer Connections/Sponsored

Training

Sponsored Content On News Feed

FitnessPartnership For Advertisement

MONETIZATION

Page 6: DEC FITIFY, ON IOS NOW

50 Local Trainers

20 YouTube Partners 1 Million + Followers 5 Instagram Partners With 500k + FollowersIndustry Leaders Justin Woltering, Bobby Strom, Alicia Strom

Target 296k Certified Personal Trainers In the United StatesTarget Over 5 Million Trainers WorldWide

Soft Launch June 28th – July 31st

Hard Launch August 15th

Future

GO TO MARKET

Page 7: DEC FITIFY, ON IOS NOW

Mobile Influence and Ease of Use

Social Media

Trainerize (Direct)

Fitocracy (Indirect)

Gym Nut (Direct)

GetFittter (Direct)

MindBody (Indirect)

COMPETITIVE ANALYSIS

Page 8: DEC FITIFY, ON IOS NOW

Fitness Expertise

Marketing Sales

The Best Management Team

• Technology• Acquired

Application• John Hopkins

• Ethos Marketing• Sales• Marketing MBA at DBU

• Entrepreneurship / Marketing

• Execution• Jack Of All Trades

• Female Fitness

• Startup Culture

• Management

• Lionize Media Group• Fitness Expertise• Marketing MBA at

DBU

Page 9: DEC FITIFY, ON IOS NOW

$225k

$5 M

$10 M

ONLY 15% Commission

FINANCIALS

Page 10: DEC FITIFY, ON IOS NOW

Current Status (Pre Money)$200k Seed

$1.5M Valuation

Accomplishments

Android Developmen

t

Back End Development and

Website Marketing

Sales

TIMELINE AND STATUS