dave page – exploding website conversion

42

Upload: sean-bradley

Post on 20-Aug-2015

225 views

Category:

Automotive


0 download

TRANSCRIPT

Measurement (Benchmarks)

ActionsConversion

Lead Forms Missing From Details Page

https://developers.google.com/webmasters/smartphone-sites/details

• 1500 Websites• 26,000 Sales Email Leads• Chat Leads• Phone Leads• Credit Leads• Service Leads• Parts Leads

Age Percentage 21-30 21%

31-40 24%

41-50 24%

51-60 14%Income Percentage >20k 12%

20-30k 17%

30-40k 20%

40-50k 15%

50-60k 12%

60-75k 10%

75-100k 8%

100-150k 4%

150k+ 2%

49.9% Men, 50.1% Women

Education Level Percentage Some High School 2%

High School 17%

Some College 32%

College 28%

Some Post Graduate 7%

Masters 10%

Doctorate 4%

Who Is Chatting? Study On 28,000 Chats

50% Conversion Formula

Questions