danish better regulation special advisor katrine brems olsen [email protected]
TRANSCRIPT
Danish Better Regulation
Special Advisor Katrine Brems [email protected]
www.danishbusinessauthority.dk/better-business-regulation
Better regulation
Simplifying existing regulation
Burden hunters
Behaviou-ral
insigths
Business Forum
for Simpler Rules
Preventing burdens from new regulation
Consulta-tion
SCM measure-
ments
EU legislation
Communication
Digital solutions
Processing time
Simplifying existing regulation
Implementation
Regulation
Example: Cross country commuters
Danes living in Sweden
Working in Denmark and Sweden
Applying for social security
Simplifying existing regulation
Burden hunters
Behaviou-ral
insigths
Business Forum for Simpler Rules
MethodMindset
How to approach it
Broad Narrow
How to apply it
The project method
Scope/project design
Learning about users
Analysis
Idea/concept
developmentTest
concepts Implement
Example: The NACE Code Project
Our problem
20 – 35% errors
Bad data quality
10.000 phone calls a year
Their problem
I think it was that industry code, because it was under building and construction activities, which requieres specialisation. But there was also a code called ‘other building completion’. If I mark that industry code, then I’m not sure if it’s right or not. It was pretty much a guess.
Carpenter
End-user I: the company
End-user II: the case worker
New innovative, digital solution
Based on results
Better communication
Example:Administration of structural funds
Development
Work shop with end-users
Co-creation of concepts
Dare to involve
Staying in power
Some things I find really annoying. I have agreed to participate in this project and to meet with you today because it is the first time I´ve ever experienced that anyone is interested in what goes on out here on the prairie.
Small business, Transport
Simplifying existing regulation
Burden hunters
Behaviou-ral
insigths
Business Forum for Simpler Rules
Fly in urinal
The simple fact is that we’re not super-rational, selfish optimising machines. Conventional economics has traditionally proceeded as if we are, but experiments to test predictions of economic theory have regularly disputed these cornerstones of long-accepted wisdom.
Chris Starmer, The Conversation, 28 July 2014
You know that apples are better for you than pizza
The Intervention Ladder. Adapted from Public Health: The Intervention Ladder. Ethical Issues Nuffield Council on Bioethics, (2007) Cambridge Publishers Ltd., p. 42.
Does it work
Kontrol brev Nudgede brev Nudgede brev + rødt brevpapir…
50%
52%
54%
56%
58%
60%
62%
64%
66%
68%
70%
Reactions
Reducing costs by enhancing data quality in the Danish Business Register
Presenting data in a pop-up
Missing
Positive results
Cost effectiveness
Update your
information in the
business register
Nudging is not politics
We do not: Limit choices Change the cost of
alternatives Regulate
Nudging is nudging
Simplifying existing regulation
Burden hunters
Behaviou-ral
insigths
Business Forum for Simpler Rules
Implementation
Regulation
End user-focus Co-creation
Enhancing the quality of regulation
Next step