Presented On CUB's EDP WORKSHOP 2013

“Shwet Dhara” A Dairy Project

Presented By MAUOOOD HAMIDI SUMAN KUMARI ALTAMAS AHMAD MSC. COMPUTER SCIENCE CENTRAL UNIVERSITY OF BIHAR

Guided By DR. HP SINGH

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

PROJECT OUTLINE

Project Analysis Project Mission & Goal Investment Plan Project Principles > Products >Price >Packing & Packaging >Placement >Promotion >Profit

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Project Analysis

High Demand But Low Supply

Marketing

Cattle Types

CDC’s

MPG’s

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Project Mission & Goals

‘Shwet Dhara’ Samridh Bharat Hamara…

It will provide milks & its product to make people healthy.

Product For All Generations

Will insure better cow breeds for high milk productivity

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Investment Plan

Project Cost:- 5 Crore

Land :- 7 Hectare(on lease)

Plant :- Digha Patna

Plant Construction :- 2014 (expected)

Production :- 80000 ltr./day

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Our products & Price liquid milk packaging.

250 ml. (MRP 7) 500 ml. (MRP 14,16,17) 1 ltr. (MRP 28,31,33) 5 ltr. (MRP 135,140)

Indigenes milk products like paneer, khoa, rasgulla, lassi ,peda etc.

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Products Conts… Ice Cream. MRP (4,5,8,10,15,20,25)

Different varieties of cheeses. MRP (10,15,18,20,25,30)

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Products…..

Flavored milk etc. MRP (12,22)

Curd MRP (5,10,15,20) Ghee MRP (250/kg)

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Future plan

ONLINE ORDER.

EXPORT MILK PRODUCTS OUT OF COVERGE AREA.

EXPORT OUT OF COUNTRY.

DAIRY CORNER CHAIN.

3/18/2013

Presented On CUB's EDP Workshop 2013

Future Plan

3/18/2013

Placement

3/18/2013 Presented On CUB's EDP WORKSHOP 2013

Presented On CUB's EDP WORKSHOP 2013

COVERGE AREA

PATNA

Gaya

Nawada

Nalanda

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Collection and transportation

Village

(MCC)

freezingPlace(BMC)

plant

farmerfar

mer

farmer

farmer

customer’s Home

Customer’s Home

Customer's Home

market

Village

(MCC)far

mer

farmer

farmer

customers

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Transportation

VILLAGE (MCC)

FREEZING

PLACEPLANT

DISTRUBTION

COUNTER

van Truck Truck

CUSTOMER,CUSTOM

ER’S HOME

BY CYCLE/AUTO

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

Product Promotion

TV Channels Radio Print Media >News Papers >Magazines >Hordings >Banners Internet

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

COSTS & BENEFIT

On Production Of 1000 liter. Expense 22000 Buying Price 20000 Collection+Transportation+Distribution

2000 Gain is 26000 Total Benefit 4000

3/18/2013

Presented On CUB's EDP WORKSHOP 2013

THANK YOU

3/18/2013