customized textbooks catalog
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Tailor-Made For Your CoursePick and choose material that exactly matches everything you want to teach in your course—and put it all together in one impressive-looking, economical textbook!
Just select individual chapters from the American Hotel & Lodging Educational Institute’s (AHLEI) wide range of highly respected hospitality management text-books. Add your own materials if you wish. Organize the information in the order that best fits your needs. Your students get a concise resource that’s 100% relevant to your course.
No more copyright concerns . . . No more cumbersome course add-ons
PP-19561/08/15
Order your Customized Textbook today!
Table of ContentsAnswers to Your Questions .......................................... 3
Chapters Available in Customized Textbooks ........... 9
Sample Customized Textbook Chapter..................... 73
How to Order Customized Textbooks ...................... 75
Questions? Contact your account executive.
Phone: 1.800.349.0299 or +1.517.372.8800 Fax: +1.517.372.5141
Mail: AHLEI 2113 N. High Street Lansing, MI 48906 USA
Email: [email protected]
Web site: www.ahlei.org
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Answers to Your Questions
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Advantages and Uses of Customized Textbooks
What’s the difference between a Customized Textbook and a regular textbook? Customized Textbooks are made to your specifications so they cover exactly what you want to teach. We use your choice of chapters from the AHLEI’s extensive Customized Textbook Catalog, as well as your course syllabus, class handouts, project descriptions, and any other unpublished materials you would like to include. You can build your course around your students’ needs—instead of around someone else’s text.
How do my students benefit from Customized Textbooks? They save money! Students get all the materials they need for your course in one volume. No need to purchase multiple supplements. Because students use every page in every chapter—with no waste—they get a high perceived value.
What kinds of courses are Customized Textbooks designed for? Customized Textbooks can be built to fit every schedule and every teaching style. Create your own text on any combination of topics: operations, rooms, food and beverage, management, human resources, information systems, facilities management, law, ethics . . . whatever your needs!
I just need a supplement for the textbook I’m using. Can you help me? Certainly! We offer easy access to the exact information you need to supplement your current textbook. With a Customized Textbook, you avoid copying problems and provide your students with an attractive, attention-grabbing resource.
Where does the information for Customized Textbook chapters come from? The chapters are taken from the AHLEI’s popular hospitality management textbooks. In developing these resources, the Institute not only selects expert authors, but also draws upon the knowledge and experience of the world’s top professionals from academia and the industry. These authorities ensure that EI materials give your students a complete, practical understanding of the latest hospitality theories, practices, ideas, and systems.
I’m not that familiar with AHLEI resources. How can I determine the best materials for my needs? Just ask for assistance! We’ll be happy to suggest which Educational Institute resources best fit your course. If you have an idea of what you would like to include in your Customized Textbook, we’ll help you iron out the details. Not sure where to start? Just let us know what your course covers and we’ll develop a complete list of recommended chapters for your approval. Our job is to work with you to find the best match of resources for you and your students.
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Do I have to worry about copyrights? No. All of the material available on the Customized Textbook Menu is copyrighted by the American Hotel & Lodging Educational Institute. You can offer your students a variety of information without any fear of legal hassles or headaches. (We ask that the materials you supply not be copyrighted.) Copyright restrictions do apply to the unauthorized reproduction of Customized Textbooks. If you need additional copies, just contact your account executive.
Phone: 1.800.344.4381 Outside the U.S. and Canada, call +1.517.372.8800
Fax: +1.517.372.5141
2113 N. High Street Lansing, MI 48906 USA
Email: [email protected] Web site: www.ahlei.org
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Structure of Customized Textbooks What will my textbook look like?Each Customized Textbook is professionally bound. The cover includes your course number, semester/quarter, the name of the course instructor(s), your school’s name, and your department’s name. The inside pages feature graphics and diagrams.
What can I include in my Customized Textbook? Choose any of the chapters from AHLEI’s Customized Textbook menu. (See pages 14-72.) You can supply your own materials, as long as they are not copyrighted.
How are the chapters organized? You decide the sequence. Distinctive dividers separate chapters. The chapters are individually numbered, each beginning with page number one, and cross-references to other sections of the text from which the material is taken have been deleted. Many chapters offer discussion questions and most chapters feature mini-case studies and problems. (For a sample chapter, see page 73.)
Is there a minimum or maximum number of chapters I can use? There are no limits. The number of chapters is entirely up to you. Create a small supplement with just a few chapters. Or, if you require a large number of chapters to cover a broad range of topics, we can produce a multiple-volume set.
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Ordering Customized Textbooks How much lead time do I need to give on my order? Because of the coordination efforts involved, we request as much notice as possible. Production time will vary depending on the specific requirements of your order. Just contact your account executive for a time line. We’re committed to providing you with quick service.
How do I place my order? Complete the order form/worksheet at the end of this catalog to select and sequence the material in your Customized Textbook, then contact your account executive. We’ll be happy to answer any questions! After we process your request, we’ll give you the price and item number for your textbook. Pass the item number on to your bookstore and send us your completed form, along with any course materials you would like to include. Once we receive your materials and the purchase order number from the bookstore, we’ll print your complete order. (For details, see page 75.) We give you and your bookstore personal assistance with every step.
Will I get a desk copy? Yes. To help you prepare for your course, we’ll send a complimentary copy of your Customized Textbook directly to your attention when we ship your order to the bookstore.
What if I want to use my Customized Textbook for another semester? If you would like to make any adjustments to the textbook, just contact us and we’ll be happy to help. If you would like to use the same material without any changes, we simply need a purchase order from your bookstore.
What is the return policy for Customized Textbooks? Because we tailor your textbook to your unique needs, AHLEI cannot accept returns. If you have any problems with your texts, just let us know.
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Chapters Available in Customized Textbooks
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CUSTOMIZED TEXTBOOK MENUBuild your Customized Textbook with any combination of chapters from any mix of these books. Specific chapter titles are listed on the indicated pages.
INTRODUCTION TO HOSPITALITY• The Lodging and Food Service Industry
#100TXT08, see page 14• Hospitality Today: An Introduction
#103TXT07, see page 15
FOOD & BEVERAGE• Management of Food and Beverage
Operations #241TXT05, see page 18
• Food Safety: Managing with the HACCP System #245TXT02, see page 19
• Managing Beverage Operations #346TXT02, see page 20
• Managing Service in Food and Beverage Operations #349TXT04, see page 21
• Purchasing for Food Service Operations #445TXT01, see page 22
• Planning and Control for Food and Beverage Operations #464TXT08, see page 23
• Greening Food and Beverage Services #679TXT01, see page 24
ROOMS DIVISION• Hospitality Facilities Management and
Design #281TXT04, see page 26
• Managing Front Office Operations #333TXT09, see page 27
• Managing Housekeeping Operations #338TXT03, see page 28
• Security and Loss Prevention Management #387TXT03, see page 29
• Managing Technology in the
Hospitality Industry #468TXT06, see page 30
• The Art and Science of the Hotel Concierge #619TXT01, see page 31
ACCOUNTING AND FINANCIAL MANAGEMENT• Hospitality Industry Financial Accounting
#260TXT04, see page 34• Hotel and Restaurant Accounting
#261TXT07, see page 35 • Accounting for Hospitality Managers
#362TXT05, see page 36
• Accounting for Club Operations #366TXT01, see page 37
• Hospitality Industry Managerial Accounting #462TXT07, see page 38
• Hotel Investments: Issues and Perspectives, 5th edition #668TXT05, see page 39-40
• Hotel Asset Management: Principles and Practices, 2nd edition #676TXT02, see page 41-42
• Hotel Sustainable Development: Principles and Best Practices #678TXT01, see page 43-44
SALES & MARKETING• Marketing in the Hospitality Industry
#270TXT05, see pages 46-47• Fundamentals of Destination
Management and Marketing #323TXT01, see page 48
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• Revenue Management: Maximizing Revenue in Hospitality Operations #374TXT02, see page 49
• Hospitality Sales and Marketing #472TXT06, see page 50
• Convention Management and Service #478CIN08, see page 51
HUMAN RESOURCES• Supervision in the Hospitality Industry
250TXT05, see page 54• Training and Development for the
Hospitality Industry #354TXT01, see page 55
• Managing Hospitality Human Resources #357TXT05, see page 56
GENERAL HOSPITALITY MANAGEMENT• Spa: A Comprehensive Introduction
#120TXT01, see page 58• Retail Management for Spas
#220TXT01, see page 59• Leadership and Management in the
Hospitality Industry #304TXT03, see page 60
• Contemporary Club Management #313TXT03, see page 61
• Financial Management for Spas #367TXT01, see pages 62
• Understanding Hospitality Law #391TXT05, see pages 63-64
• The World of Resorts: From Development to Management #424TXT03, see page 65
• International Hotels: Development and Management #428TXT02, see page 66
• Executive Decisions: Hospitality Case Studies in Leadership, Ethics, Employee Relations, and External Relations #606TXT02, see page 67-68
• Managing Casino Slot Operations #840TXT01, see page 69
• Ethics in the Hospitality and Tourism Industry #885TXT02, see page 70-71
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Introduction to Hospitality
The Lodging and Food Service Industry #100TXT08
Hospitality Today: An Introduction #103TXT07
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The Lodging and Food Service IndustryEighth edition ©2013 #100TXT08 By Gerald W. Lattin, Ph.D., CHA, James Lattin, and Thomas Lattin
Chapter Chapter Title
1 The Travel and Tourism Industry in Perspective
2 Career Opportunities
3 The Early History of Lodging in Europe amd America
4 The Globalization of the Lodging Industry
5 The Organization and Structure of Lodging Operations
6 The Rooms Division
7 The Growth and Development of Food Service
8 The Organization and Structure of the Food Service Industry
9 The Management and Operation of Food Services
10 The Engineering and Maintenance Division
11 The Marketing and Sales Division
12 The Accounting Division
13 The Human Resources Division
14 The Security Division
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Hospitality Today: An IntroductionSeventh edition ©2011 #103TXT07 By Rocco M. Angelo, CHA and Andrew N. Vladimir, CHE
Chapter Chapter Title
1 Service Makes the Difference
2 The Travel and Tourism Industry
3 Exploring Hospitality Careers
4 Understanding the Restaurant Industry
5 Restaurant Organization and Management
6 Understanding the World of Hotels
7 Hotel Organization and Management
8 Club Management
9 An Introduction to the Meetings Industry
10 Floating Resorts: The Cruise Line Business
11 Gaming and Casino Hotels
12 Managing and Leading Hospitality Enterprises
13 Managing Human Resources
14 Marketing Hospitality
15 How Management Companies Manage Hotels
16 Franchising Is Big Business
17 Ethics in Hospitality Management
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Food & Beverage
Management of Food and Beverage Operations #241TXT05
Food Safety: Managing with the HACCP System #245TXT02
Managing Beverage Operations #346TXT02
Managing Service in Food and Beverage Operations #349TXT04
Purchasing for Food Service Operations #445TXT01
Planning and Control for Food and Beverage Operations #464TXT08
Greening Food and Beverage Services #679TXT01
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Management of Food and Beverage OperationsFifth edition ©2009 #241TXT05 By Jack D. Ninemeier, Ph.D., CHA
Chapter Chapter Title
1 The Food Service Industry
2 Organization of Food Beverage Operations
3 Fundamentals of Management
4 Food and Beverage Marketing
5 Nutrition for Food Service Operations
6 The Menu
7 Standard Product Costs and Pricing Strategies
8 Preparing for Production
9 Production
10 Food and Beverage Service
11 Sanitation and Safety
12 Facility Design, Layout, and Equipment
13 Financial Management
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Food Safety: Managing with the HACCP System©2008 #245TXT02 By Ronald F. Cichy, Ph.D., CFBE, CHA, CHE
Chapter Chapter Title
1 Food Safety Risk Management and the HACCP System
2 Food Contamination and Spoilage
3 The Menu Planning and Purchasing Control Points
4 The Receiving, Storing, and Issuing Control Points
5 The Preparing, Cooking, and Holding Control Points
6 The Serving Control Point
7 The Cleaning and Maintenance Control Point
8 Facilities Cleaning and Maintenance
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Managing Beverage Operations©2010 #346TXT02 By Ronald F. Cichy, Ph.D., CFBE, CHA, CHE ,Lendal H. Kotschevar, Ph.D.
Chapter Chapter Title
1 Trends Affecting Bars
2 The Basics of Beverage Service
3 Beverage Service Responsibilities
4 Serving Alcohol With Care
5 Leadership and Supervision
6 Bar Operations
7 Bar Marketing and Sales
8 Beer
9 Spirits
10 Wine Fundamentals
11 Wines of France
12 Wines of Italy
13 Wines of Germany
14 Wines of Spain and Portugal
15 Wines of the United States
16 Wines of Other Countries
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Managing Service in Food and Beverage OperationsFourth edition ©2012 #349TXT04 By Ronald F. Cichy, Ph.D., CFBE, CHA, CHE and Philip J. Hickey Jr.
Chapter Chapter Title
1 Leadership in Food and Beverage Operations
2 Food and Beverage Operations
3 Select Restaurant Service Staff
4 Select Hotel Food Service Staff
5 Select Beverage Service Staff
6 Responsible Alcohol Service
7 Menu Development
8 Food Service Supplies and Equipment
9 Facility Design, Decor, and Cleaning
10 Sanitation, Safety, Security, Health, and Legal Issues
11 Labor and Revenue Control
12 Restaurants
13 Banquets and Catered Events
14 In-Room Dining
15 On-Site Food and Beverage Operations
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Purchasing for Food Service Operations©2007 #445TXT01 By Ronald F. Cichy, Ph.D., CFBE,CHA,CHE,NCE and Jeffery D Elsworth, Ph.D.
Chapter Chapter Title
1 Purchasing in the Food Service Distribution Channel
2 Food Service Operations
3 Purchasing Systems and Personnel
4 The Distributor
5 Buyer-Distributor Relationships
6 Receiving, Storing, and Inventory Control
7 Legal Issues in Purchasing
8 Meat Products
9 Seafood
10 Poultry
11 Dairy Products and Eggs
12 Produce
13 Baked Goods and Grocery Items
14 Beverages
15 Equipment, Supplies, and Services
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Planning and Control for Food and Beverage OperationsEighth edition ©2013 #464TXT08 By Jack D. Ninemeier, Ph.D., CHA
Chapter Chapter Title
1 The Challenge of Food and Beverage Operations
2 The Control Function
3 The Menu: The Foundation for Control
4 Operations Budgeting and Cost-Volume-Profit Analysis
5 Determining Food and Beverage Standards
6 Purchasing and Receiving Controls
7 Storing and Issuing Controls
8 Production and Serving Controls
9 Calculating Actual Food and Beverage Costs
10 Control Analysis, Corrective Action and Evaluation
11 Revenue Control
12 Preventing Theft of Revenue
13 Labor Cost Control
14 Implementing Labor Cost Controls
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Greening Food and Beverage Services©2012 #679TXT01 By Cheryl Baldwin
Chapter Chapter Title
1 Sustainability and the Food Service Industry
2 Food
3 Food Waste Management
4 Solid Waste Management
5 Energy and Water Conservation
6 Building Operation and Construction
7 Making Greening Happen
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Rooms DivisionHospitality Facilities Management and Design #281TXT04
Managing Front Office Operations #333TXT09
Managing Housekeeping Operations #338TXT03
Security and Loss Prevention Management #387TXT03
Managing Technology in the Hospitality Industry #468TXT06
The Art and Science of the Hotel Concierge #619TXT01
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Hospitality Facilities Management and Design Fourth edition ©2015 #281TXT04 By David M. Stipanuk
Chapter Chapter Title
1 The Role, Cost, and Management of Hospitality Facilities
2 Hospitality Facilities Management Tools, Techniques, and Trends
3 Environmental and Sustainability Management
4 Safety and Security Systems
5 Water and Wastewater Systems
6 Electrical Systems
7 Heating, Ventilating, and Air Conditioning Systems
8 Lighting Systems
9 Laundry Systems
10 Building, Structure, Finishes, and Sites
11 Lodging Planning and Design
12 Renovation and Capital Projects
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Managing Front Office OperationsNinth edition ©2013 #333TXT09 By Michael L. Kasavana, Ph.D.
Chapter Chapter Title
1 The Lodging Industry
2 Hotel Organization
3 Front Office Operations
4 Reservations
5 Registration
6 Front Office Responsibilities
7 Security and the Lodging Industry
8 Front Office Accounting
9 Check-Out and Account Settlement
10 The Role of Housekeeping in Hospitality Operations
11 The Front Office Audit
12 Planning and Evaluating Operations
13 Revenue Management
14 Managing Human Resources
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Managing Housekeeping OperationsThird Revised edition ©2008 #338TXT03 By Aleta Nitschke, CHA, and William D. Frye, Ph.D.
Chapter Chapter Title
1 The Role of Housekeeping in Hospitality Operations
2 Environmental and Energy Management
3 Planning and Organizing the Housekeeping Department
4 Housekeeping Human Resource Issues
5 Managing Inventories
6 Controlling Expenses
7 Safety and Security
8 Managing an On-Premises Laundry
9 Guestroom Cleaning
10 Public Areas and Other Types of Cleaning
11 Ceilings, Walls, Furniture, and Fixtures
12 Beds, Linens, and Uniforms
13 Carpets and Floors
14 Tubs, Toilets, and Vanities
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Security and Loss Prevention Management Third edition ©2013 #387TXT03 By David M. Stipanuk and Raymond C. Ellis Jr., CHE
Chapter Chapter Title
1 Security and Safety in the Lodging Industry
2 Legal Aspects of Loss Prevention
3 Guestroom Security Equipment
4 Lodging Safety Equipment
5 Security Procedures Covering Guest Concerns
6 Departmental Responsibilities in Guest and Asset Protection
7 Emergency Management and Media Relations
8 Protection of Funds
9 Employee Safety
10 Insurance and Risk Management
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Managing Technology in the Hospitality IndustrySixth edition ©2011 #468TXT06 By Michael L. Kasavana, Ph.D., CHTP
Chapter Chapter Title
1 Hospitality Technology Systems
2 Hospitality Technology Components
3 Reservation Systems
4 Rooms Management and Guest Accounting Applications
5 Property Management System Interfaces
6 Point-of-Sale Technology
7 Food and Beverage Management Applications
8 Sales and Catering Applications
9 Accounting Applications
10 Information Management
11 System Selection
12 Systems and Security Maintenance
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The Art and Science of the Hotel Concierge Third edition ©2012 #619TXT01 By Holly Stiel with Lin Ivice
Chapter Chapter Title
1 Spirit, Characteristics, Values, Philosophy
2 Thinking Like a Concierge
3 The Joys and the Challenges
4 What to Expect
5 Telephone Manners
6 Building and Nurturing Relationships
7 Routine Requests
8 Working with Restaurants
9 The Digital Revolution
10 Netiquette
11 Organizing the Concierge Desk
12 Transforming Complaints into Compliments
13 Sailing Through Stress
14 Uniforms and Grooming
15 Tales from the Front
16 The Evolution of the Concierge Phenomenon
17 Les Clefs d’Or
18 Managing the Concierge
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Accounting & Financial Management
Hospitality Industry Financial Accounting #260TXT04
Hotel and Restaurant Accounting #261TXT07
Accounting for Hospitality Managers #362TXT05
Accounting for Club Operations #366TXT01
Hospitality Industry Managerial Accounting #462TXT07
Hotel Investments: Issues and Perspectives #668TXT05
Hotel Asset Management: Principles and Practices #676TXT02
Hotel Sustainable Development: Principles and Best Practices #678TXT01
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Hospitality Industry Financial Accounting Fourth edition ©2015 #260TXT04 By Raymond S. Schmidgall, Ph.D., CPA, and James W. Damitio, Ph.D., CMA
Chapter Chapter Title
1 Introduction to Accounting
2 Accounting for Business Transactions
3 Accounting Adjustments
4 Completing the Accounting Cycle
5 Income Statement
6 Balance Sheet
7 Specialized Journals and Subsidiary Ledgers
8 Cash
9 Receivables and Payables
10 Inventory
11 Property, Equipment, and Other Assets
12 Current Liabilities and Payroll
13 Partnerships
14 Corporate Accounting
15 Bonds, Leases, and Mortgages Payable
16 Investments in Corporate Securities
17 Statement of Cash Flows
18 Analysis and Interpretation of Financial Statements
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Hotel and Restaurant AccountingSeventh edition ©2012 #261TXT07 By Raymond Cote, CPA, CCP
Chapter Chapter Title
1 Accounting: A Management Resource
2 Business Formation: Important Decisions
3 Survey of Financial Statements
4 Exploring the Balance Sheet
5 Exploring the Income Statement
6 The Bookkeeping Process
7 Computerized Accounting System: An Introduction
8 Computerized Accounting Cycle: A Demonstration
9 Restaurant Accounting and Financial Analysis
10 Hotel Accounting and Financial Analysis
11 Depreciation and Amortization Methods
12 How to Analyze Hospitality Financial Statements
13 Annual Report to Shareholders
14 Credit and Debit Cards
15 Introduction to Budgeting and Forecasting
16 Internal Control of Cash
17 Business Math Topics for Hospitality Managers
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Accounting for Hospitality ManagersFifth edition ©2007 #362TXT05 By Raymond Cote, CPA, CCP
Chapter Chapter Title
1 Hotel Revenue Accounting
2 Hotel Expense Accounting
3 Property and Equipment Accounting
4 Other Noncurrent Assets Accounting
5 Hospitality Payroll Accounting
6 Hotel Departmental Statements
7 Hotel Income Statements
8 Ratio Analysis of the Income Statement
9 Hotel Balance Sheets
10 Ratio Analysis of the Balance Sheet
11 Statement of Cash Flows
12 Interim and Annual Reports
13 Budgeting Expenses
14 Forecasting Sales
15 Budgetary Reporting and Analysis
16 Financial Decision-Making
17 Cash Management and Planning
18 Casino Accounting
19 Inventory Accounting
20 Assorted Topics
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Accounting for Club Operations©2001 #366TXT01 By Raymond S. Schmidgall, Ph.D., CPA and James W. Damitio, Ph.D., CMA
Chapter Chapter Title
1 Introduction to Club Accounting
2 The Statement of Financial Position
3 The Statement of Activities
4 The Statement of Cash Flows
5 Ratio Analysis
6 Understanding and Applying Cost Concepts
7 Operations Budgeting
8 Current Asset Management
9 Internal Controls
10 Capital Budgeting
11 Property, Equipment, and Other Fixed Assets
12 Accounting for Payroll-Related Liabilities
13 Club Technology Applications
14 Lease Accounting
15 Taxes
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Hospitality Industry Managerial AccountingSeventh edition ©2011 #462TXT07 By Raymond S. Schmidgall, Ph.D., CPA
Chapter Chapter Title
1 Introduction to Managerial Accounting
2 The Balance Sheet
3 The Income Statement
4 The Statement of Cash Flows
5 Ratio Analysis
6 Basic Cost Concepts
7 Cost-Volume-Profit Analysis
8 Cost Approaches to Pricing
9 Forecasting Methods
10 Operations Budgeting
11 Cash Management
12 Internal Control
13 Capital Budgeting
14 Lease Accounting
15 Income Taxes
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Hotel Investments: Issues and PerspectivesFifth edition ©2012 #668TXT05 Edited by Lori E. Raleigh and Rachel J. Roginsky
Chapter Chapter Title
1 Overview of the Lodging Industry
2 An Inside View of a Hotel Investment Program
3 Investment Strategies: Buy, Hold, or Sell
4 Hotel Investments 101
5 Public Versus Private Ownership of Lodging Real Estate
6 Investor Lessons
7 Hotel Valuation
8 Emerging Lifestyles and Travel Trends
9 Marketing
10 E-Commerce
11 Revenue Management
12 Key Legal Issues
13 Current Management Contract Themes
14 Strategic Positioning and Performance Improvement on an Acquired Hotel
15 Labor Productivity Management
16 Leveraging Hotel Food and Beverage Partnerships to Improve Profitability
17 Technology
18 The Emergence of Sustainable Development: A New Model for Developing and Managing Hotels
continued on next page
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Chapter Chapter Title
19 Competitive Advantage Through Differentiation at the Ocean House
20 Condominium Hotels: Do They Have a Future?
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Hotel Asset Management: Principles and PracticesSecond Edition ©2009 #676TXT02 Edited by Greg Denton, MAI; Lori E. Raleigh, ISHC; and A.J. Singh, Ph.D.
Chapter Chapter Title
1 The Historical Context of the Hotel Industry and Hotel Asset Management
2 A Current Profile of the Hotel Asset Management Profession
3 The Asset Management Cycle and the Development of the Asset Management Plan
4 Establishing a Hotel Investment Program
5 The Hotel Investment Decision: Buy, Hold, and Sell Analyses
6 Contemporary Hotel Management Contracts
7 A Survey of Significant Legal Issues in Hotel Management Agreements
8 Evaluating Franchise and Chain Affiliation Programs
9 Third-Party Asset Management for Nontraditional Hotel Owners
10 Revenue Management: A Role for the Asset Manager
11 Benchmarking and Financial Analysis
12 Guidelines for Capital Expenditure Decisions
13 Best Practices in Maximizing Food and Beverage Profitability
14 Immigration Reform and Temporary Seasonal Workforce Legislation
15 Global Asset Management
16 Mixed-Use Properties and Integrated Resorts
continued on next page
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Chapter Chapter Title
17 Insuring a Hospitality Asset: Risk Management Analysis and Insurance
18 Sustainable Development at the Willard InterContinental
19 Lessons from the World’s Largest LEED-Certified Hotel: The Palazzo
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Hotel Sustainable Development: Principles and Best Practices©2011 #678TXT01 Edited by A.J. Singh, Ph.D. and Hervé Houdré
Chapter Chapter Title
1 The Evolution of Sustainable Development in the Hotel Industry: Drivers Shaping the Sustainability Agenda
2 Trends in Sustainability Regulation
3 An Overview of Sustainable Development Standards and Certifications
4 LEED and the Growth of Green Building in Lodging
5 Redefining Sustainable Travel and Tourism in the Twenty- First Century: A Global Context
6 Developing and Operating Sustainable Resorts: A Case Study of Maho Bay Camps
7 Designing and Developing Sustainable, High-Performing Hotels: An Architectural Perspective
8 Sustainable Development: Converting Existing Historic Buildings into Hotels
9 Sustainable Development Strategies and Best Practices: InterContinental Hotels Group
10 Sustainable Development Strategies and Best Practices: The Taj Group of Hotels
11 Best Practices in Sustainable Development: The Accor Group
12 Sustainable Development Strategies at Las Vegas Sands: Vision, Journey, and Future Outlook
13 High Performance Hospitality: Sustainable Hotel Case Studies
14 Creating a Culture of Sustainability at the Doubletree Hotel Portland continued on next page
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Chapter Chapter Title
15 Planning and Delivering Sustainable Meetings and Events
16 A Guide to Measuring Sustainability
17 Sustainable Hotel Operations: An Engineering Perspective
18 Going Green: The Business Impact of Environmental Awareness on Travel
19 Market Sustainability: Practical Tips for Hotel Operators
20 Understanding and Implementing Carbon Neutral Policies
21 Global Trends in Hotel Sustainable Development: Drivers and Best Practices
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Sales & Marketing
Marketing in the Hospitality Industry #270TXT05
Fundamentals of Destination Management and Marketing #323TXT01
Revenue Management: Maximizing Revenue in Hospitality Operations # 374TXT02
Hospitality Sales and Marketing #472TXT06
Convention Management and Service #478CIN08
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Marketing in the Hospitality IndustryFifth edition ©2011 #270TXT05 By Ronald A. Nykiel, Ph.D., CHA, CHE
Chapter Chapter Title
1 Understanding the Hospitality Industry
2 Market Segmentation and the Hospitality Industry
3 Positioning in Line with Consumer Preferences
4 The Channels of Distribution
5 Marketing in Perspective
6 Applying Key Marketing Methodologies: Marketing Research
7 Applying Key Marketing Methodologies: Sales
8 Applying Key Marketing Methodologies: Customer Service
9 Applying Key Marketing Methodologies: Advertising
10 Applying Key Marketing Methodologies: Public Relations
11 Applying Key Marketing Methodologies: Promotions
12 Applying Key Marketing Methodologies: Data Base Marketing
13 Applying Key Marketing Methodologies: Electronic Marketing
14 Applying Key Marketing Methodologies: Packaging
15 Applying Key Marketing Methodologies: Collateral Materials and Promotional Support
16 Applying Key Marketing Methodologies: Understanding Rates and Fares
17 Applying Key Marketing Methodologies: Pricing Strategies
continued on next page
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Chapter Chapter Title
18 Applying Key Marketing Methodologies: Revenue Maximization
19 Practical Steps to Maximize Marketing
20 The Marketing Budget
21 The Total Hotel/Unit Marketing Plan
22 The Total Corporate/Multi-Unit Marketing Plan
23 Marketing and the Law
24 Marketing, Operations, and Research
25 Travel Purchasing Systems: Automation and Beyond
26 The New Paradigm
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Fundamentals of Destination Management and Marketing©2005 #323TXT01 Edited by Rich Harrill, Ph.D.
Chapter Chapter Title
1 Service
2 Sales
3 Marketing
4 Tourism Research and Performance Reporting
5 Communications
6 Product Development
7 Technology
8 Human Resources
9 Member Care
10 Financial Management
11 Board Governance
12 Alliances
13 Destination Management in Canada
14 Destination Management in the United Kingdom
15 Destination Management in Mexico
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Revenue Management: Maximizing Revenue in Hospitality OperationsSecond edition ©2015 #374TXT02 By Gabor Forgacs
Chapter Chapter Title
1 What is Revenue Management?
2 Internal Measurement Metrics
3 External Measurement Metrics
4 Forecasting
5 Tactical Rate Management
6 Stay Control and Capacity Management
7 Displacement Analysis
8 Demand Generation
9 Marketing Strategies in Revenue Management
10 Strategic Pricing
11 Distribution Channel Management
12 Revenue Management’s Place within the Organization
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Hospitality Sales and MarketingSixth edition ©2014 #472TXT06 By James R. Abbey, Ph.D., CHA
Chapter Chapter Title
1 Introduction to Hospitality Marketing and Sales
2 The Marketing Plan: The Cornerstone of Sales
3 Managing the Marketing and Sales Office
4 Personal Sales
5 Telephone Sales
6 Internal Marketing and Sales
7 Advertising, Public Relations, and Publicity
8 Marketing to Business Travelers
9 Marketing to Leisure Travelers
10 Marketing to Travel Agents
11 Marketing to Meeting Planners
12 Marketing to Special Segments
13 Marketing Restaurants and Lounges
14 Marketing Catered Events and Meeting Rooms
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Convention Management and ServiceEighth edition ©2011 #478CIN08 By Milton T. Astroff and James R. Abbey, Ph.D., CHA
Chapter Chapter Title
1 Introduction to the Convention, Meetings, and Trade Show Industry
2 Developing a Marketing Plan
3 Organizing for Convention Sales
4 Selling the Association Market
5 Selling the Corporate Meetings Market
6 Selling Other Markets
7 Selling to the Meetings Market
8 Advertising to the Meeting Planner
9 Negotiations and Contracts
10 The Service Function
11 Guestrooms
12 Preparing for the Event
13 Function Rooms and Meeting Setups
14 Food and Beverage Service
15 Audiovisual Requirements
16 Admission Systems and Other Services
17 Exhibits and Trade Shows
18 Convention Billing and Post-Convention Review
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Human Resources
Supervision in the Hospitality Industry #250TXT05
Training and Development for the Hospitality Industry #354TXT01
Managing Hospitality Human Resources #357TXT05
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Supervision in the Hospitality IndustryFifth edition ©2013 #250TXT05 By Jack D. Ninemeier, Ph.D., CHA and Raphael R. Kavanaugh, Ed.D., CHA
Chapter Chapter Title
1 The Supervisor and the Management Process
2 Effective Communication
3 Recruitment and Selection Procedures
4 Training and Orientation
5 Managing Productivity and Controlling Labor Costs
6 Evaluating and Coaching
7 Discipline
8 Special Supervisory Concerns
9 Team Building
10 Motivation Through Leadership
11 Managing Conflict
12 Time Management
13 Managing Change
14 Professional Development
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Training and Development for the Hospitality Industry ©2002 #354TXT01 By Debra F. Cannon, Ph.D., CHE and Catherine M. Gustafson, Ph.D., CCM, CHE
Chapter Chapter Title
1 A Case for Training and Development
2 Training and Development as an Investment
3 Assessing Training Needs
4 Instructional Design
5 Training Tools and Techniques
6 Training with Technology
7 Measuring and Evaluating Training and Development
8 Training the Trainer
9 Orientation and Socialization
10 Hourly Employee Training
11 Mentoring
12 Supervisory and Management Development
13 Executive Education
14 Outsourcing Training and Development
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Managing Hospitality Human ResourcesFifth edition ©2012 #357TXT05 By Robert H. Woods, Misty M. Johanson, and Michael P. Sciarini
Chapter Chapter Title
1 Employment Laws and Applications
2 Job Analysis and Job Design
3 Planning and Recruiting
4 Selection
5 Orientation, Socialization, and Culture
6 Training and Development
7 Evaluating Employee Performance
8 Compensation Administration
9 Incentive and Benefits Administration
10 Labor Unions
11 Negotiation and Collective Bargaining
12 Health, Safety, and EAPs
13 Turnover, Discipline, and Exits
14 Social Responsibility and Ethics
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General Hospitality ManagementSpa: A Comprehensive Introduction #120TXT01
Retail Management for Spas #220TXT01
Leadership and Management in the Hospitality Industry #304TXT03
Contemporary Club Management #313TXT03
Financial Management for Spas # 367TXT01
Understanding Hospitality Law #391TXT05
Resort Development and Management #424CSB02
International Hotels: Development and Management #428TXT02
Executive Decisions: Hospitality Case Studies in Leadership, Ethics, Employee Relations, and External Relations #606TXT01
Ethics in the Hospitality and Tourism Industry #885TXT02
Managing Casino Slot Operations #840TXT01
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Spa: A Comprehensive Introduction©2008 #120TXT01
Chapter Chapter Title
1 Philosophy of Spa
2 A History of Spa and Spa Cultures
3 Contemporary Spa
4 Possibilities and Potential of Spa
5 Term, Treatments, and Traditions
6 The Service Experience
7 Spa Finance and Accounting
8 Spa Careers and Professions
9 Day in the Life of a Spa Director
10 Leadership and Ethics
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Retail Management for Spas©2005 #220TXT01
Chapter Chapter Title
1 The Art and Science of Retail
2 Retail Planning
3 Purchasing
4 Inventory Managment
5 Evaluation Finanicial Performance
6 Sales and Service
7 Visual Merchancising
8 Marketing
9 Spa Retail Opening
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Leadership and Management in the Hospitality Industry Third edition ©2009 #304TXT03 By Robert H. Woods, Ph.D., CHRE, and Judy Z. King
Chapter Chapter Title
1 The Changing Nature of Leadership and Management
2 The Quest for Quality
3 Continuous Improvement—Process and Tools
4 Power and Empowerment
5 Communication Skills
6 Goal-Setting, Coaching, and Conflict-Management Skills
7 High-Performance Teams
8 The Challenge of Diversity
9 Managing Organizational Change
10 Strategic Career Planning
11 Which Way is North? A Look at Ethics
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Contemporary Club ManagementThird edition ©2013 #313TXT03 Edited by Joe Perdue, CCM, CHE, and Jason Koenigsfeld, Ph.D., CHE
Chapter Chapter Title
1 Overview of Club Operations
2 The Board of Directors and the General Manager/ Chief Operating Officer
3 Leading Clubs Effectively
4 Strategic Planning and Management
5 Effective Communication for Club Managers
6 Club Marketing
7 Membership Marketing
8 Managing Human Resources in Clubs
9 Training and Professional Development in Clubs
10 Club Food and Beverage Operations
11 Club Financial Management
12 Club Technology
13 Club Facility Management
14 Managing Entertainment in Clubs
15 Golf Operations in Clubs
16 Golf Course Maintenance
17 Club Fitness, Spa, Aquatics, and Tennis Operations
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Financial Mangement for SpasFirst edition ©2011 #367TXT01 By Raymond S. Schmidgall, Ph.D., CPA and John R. Korpi
Chapter Chapter Title
1 Introduction to Spa Financial Management
2 Accounting for Payroll
3 Inventory
4 Income Statement
5 Ratio Analysis
6 Pricing and Menu Engineering
7 Operations Budgeting
8 Revenue Management
9 Cash Management
10 Capital Budgeting and Lease Accounting
11 Business Plan Development
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Understanding Hospitality LawFifth edition ©2009 #391TXT05 By Jack P. Jefferies, J.D., LL.M., J.S.D. and Banks Brown, J.D.
Chapter Chapter Title
1 The Common Law Basis for Laws Governing the Hotelkeeper
2 The Hotelkeeper and the Law of Contracts
3 The Hotelkeeper and the Laws of Torts and Negligence
4 The Hotel’s Duty to Receive Guest and Its Right to Refuse Guests
5 Guest Reservations
6 Convention and Group Contracts with the Hotel
7 The Guest’s Right to Privacy
8 The Hotel’s Right to Evict a Guest, Tenant, Restaurant Patron, or Others
9 Americans with Disabilities Act – Public Accommodations
10 The Hotel’s Duty to Protect Guests
11 The Hotel’s Liability Regarding Guests’ Property
12 The Hotel’s Liability for Loss of Property of Non-Guests
13 Safekeeping Facilities
14 Fraud Committed Against Hotels and Crimes of Trespass
15 Deceased Guests
16 General Laws Regarding Food
17 Other Laws Relating to Food Service
18 State Laws Relating to Alcoholic Beverages
continued on next page
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Chapter Chapter Title
19 Wage and Hour Laws Applicable to Hotel Employees
20 The Family and Medical Leave Act
21 Laws Against Discrimination in Employment
22 Use of Lie Detector Tests by Hotel Management
23 National Labor Relations Act
24 Immigration Reform and Control Act of 1986
25 Federal Social Security, Unemployment Insurance, and Workers’ Compensation
26 Federal Income Tax: Withholding and Reporting Requirements
27 Maintenance of Guest Registers
28 Consumer Protection Laws Affecting Hotels
29 Public Health and Safety Requirements
30 Occupational Safety and Health Act
31 Licensing and Regulation of Hotels by Cities, Towns, and Villages
32 Telephone Service and Resale Rights
33 Copyright Laws for Music, Television, Video, and Movies
34 Fire Safety Laws
35 Taxes
36 Warranties and Product Liability
37 Antitrust Laws and Hotels
38 Understanding Franchising
39 Legal Issues Involving the Internet
40 The Impact of Terrorist Attacks on the Laws Governing Hotels
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The World of Resorts: From Development to ManagementThird edition ©2009 #424TXT03 By Chuck Yim Gee
Chapter Chapter Title
1 The Resort Concept
2 Resort History
3 Special Considerations in Planning and Development
4 The Process of Planning and Development
5 Planning the Facilities
6 Major Recreational Activities and Facilities
7 Personnel Organization and Human Relations
8 Front-of-the-House Management
9 Heart-of-the-House Management I: Food and Beverage, Housekeeping Laundry and Dry-Cleaning Operations
10 Heart-of-the-House Management II: Plant, Grounds, Energy, Accounting, and Purchasing
11 Security, Safety, and the Management of Risk
12 Resort Marketing and Sales Promotion
13 Managing the Resort Investment
14 Resorts: Retrospect and Prospects
66 www.ahlei.org
International Hotels: Development and ManagementSecond edition ©2008 #428TXT02 By Chuck Yim Gee
Chapter Chapter Title
1 Globalization, Tourism, and the LodgingSector
2 The Emergence of International Hotels
3 Political Aspects of the International Travel, Tourism, and Lodging Industry
4 Financing International Hotels
5 The Decision to Go Global
6 Developing an International Hotel Project
7 International Hotel Contracts and Agreements
8 Understanding Cultural Diversity
9 Selection and Preparation of International Hotel Executives
10 International Human Resource Management
11 Special Considerations in Managing International Hotel Operations
12 International Hotel Classifications and Standards
13 International Hotel Sales and Marketing
14 Global Competition and the Future
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Executive Decisions: Hospitality Case Studies in Leadership, Ethics, Employee Relations, and External RelationsSecond edition ©2011 #606TXT02 By William P. Fisher, Ph.D.
Case # Title
606C01 Is There a Formula for Success?
606C02 Managing In Different Environments
606C03 Group Dimensions
606C04 Confronting Conflict
606C05 Morale Turnaround
606C06 Is There a Carryover Effect?
606C07 A Major Decision Is Necessary
606C08 Change For The Sake of Change or For Another Reason?
606C09 Chemistry
606C10 Everybody Likes Harry
606C11 Follow Which Leader?
606C12 Do You Have a Culture?
606C13 A Truthful De-Hiring?
606C14 The Reluctant Executive
606C15 Is This Extortion?
606C16 The Duplicate Payment
606C17 Is This a Good or a Bad Surprise?
606C18 Can This Be True?
continued on next page
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Case # Title
606C19 The Holiday Gift
606C20 The Promotion You Didn’t Receive
606C21 When In Rome...
606C22 Who Gets the Credit?
606C23 The Anonymous Letter
606C24 Does the Human Resources Director Play Favorites?
606C25 Somebody Else’s Promise
606C26 Delegating
606C27 Is This Harassment?
606C28 Would You Like To Contribute To...
606C29 A Split Personality?
606C30 What Kind of Party Is This?
606C31 Negotiating With a Key Employee
606C32 The Backstabber
606C33 The Employee Survey
606C34 That Odor is Certainly Not Perfume!
606C35 Is It Really Better to Give Than to Receive?
606C36 The Separation of Charles Wilson
606C37 An Expense Report Error?
606C38 Are You a Pirate?
606C39 The Birthday Gift
606C40 Political Pressure
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Managing Casino Slot Operations©2009 #840TXT01
By B. Roger Pettersson and Nathanial Hammond
Chapter Chapter Title
1 The History of Slot Machines
2 The Slot Department Organizational Structure
3 Gaming Control and Regulations
4 Currency Reporting and Recordkeeping
5 Responsible Gaming Guidelines
6 Anatomy of a Slot Machine
7 Slot Machine Classifications and Types
8 Common Slot Operations Myths
9 Slot Technology and Trends
10 Customer Reward Programs and Incentives
11 Floor Design and Layout
12 Slot Math
13 Slot Reports and Analysis
14 Slots Human Resource Issues
15 Delivering Quality Service in Slot Operations
70 www.ahlei.org
Ethics in the Hospitality and Tourism IndustrySecond edition ©2008 #885TXT02
By Karen Lieberman, Ph.D., R.D. and Bruce Nissen, Ph.D.
Chapter Chapter Title
1 Why Are We Studying Ethics
2 Utilitarianism: The Greatest Good
3 Kantian Ethics: Duties and Rights
4 An Ethic of Justice: Treating Others Fairly
5 Virtue Ethics: Aristotle and the Good Life
6 Applying Ethics to the Purchasing Function
7 Applying Ethics to the Marketing Function
8 Applying Ethics to the Sales Function
9 Applying Ethics to the Maintenance Function
10 Applying Ethics to the Food and Beverage Function
11 Appliying Ethics to the Front Office Function
12 Applying Ethics to the Housekeeping Function
13 Club Management
14 Cruise Line Management
15 Sports Management
16 Entertainment Management
17 Event Management
18 Meeting Management
19 Ethical Issues for International Managers
continued on next page
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20 Managing a Culturally Diverse Workforce
21 Ethics and the Human Resources Management Function
22 Ethics in Financial Management
23 Applying Ethics to Maintain an Environmentally Sound Hospitality and Tourism Industry
24 Ethics and Public Policy in the Hospitality and Tourism Industry
25 Ethical Issues in Research and Academia
72 www.ahlei.org
www.ahlei.org 73
Sample Customized TextbookChapter
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How to Order Customized Textbooks
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Step-by-Step Ordering Procedures1. Complete the order form/worksheet on the next page. Indicate where you would
like your own course materials inserted, if applicable. You will need this informa-tion when you place your order.
2. Contact your account executive to initiate your order. We will be happy to answer any questions!
3. After we process your request, your account executive will let you know the price, estimated delivery date, and item number for your Customized Textbook.
4. Verify the information on your order form and fax or mail a signed copy to your account executive. Mail us masters of any course materials you would like to include. (We cannot proceed with your order until we receive all of these items.)
5. Inform your bookstore of the textbook item number and ask them to place the or-der immediately. (Production of your Customized Textbook will not begin until we receive the purchase order number.)
6. We will print your complete order and ship it to your bookstore. You will receive a complimentary desk copy sent to your attention.
7. To use your Customized Textbook for another semester, just contact your account executive. We will help you make any necessary changes.
8. Because we tailor your textbook to your unique specifications, the Educational Institute cannot accept returns.
To contact your account executive—Call: +1.800.344.4381 Outside the U.S. and Canada, call +1.517.372.8800
To send in your Customized Textbook order form/worksheet—Fax: +1.517.372.5141
Mail: AHLEI, 2113 N. High Street Lansing, MI 48906 USA
Email: [email protected]
Please complete the order form/worksheet on the next page.
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