customer results intro 1701

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© Customer Results LLC, 2017 All Rights Reserved Customer Results Enabling Business Success Through A Passionate Focus On Customer Experience Solutions Because Results Matter SM Graham V Clark, Founder & Digital & CX Transformation Lead [email protected] @gclark2712 +1 404.660.1609 grahamvclark © Customer Results LLC, 2016 All Rights Reserved

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Page 1: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

Customer ResultsEnabling Business Success Through A Passionate Focus On Customer

Experience Solutions

Because Results MatterSM

Graham V Clark, Founder & Digital & CX Transformation Lead

[email protected] @gclark2712 +1 404.660.1609 grahamvclark

© Customer Results LLC, 2016 All Rights Reserved

Page 2: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

Improving Customer Experience is more important than ever• Your customers, partners and employees

demand constant experience improvements

• “C” level executives and owners realize customer, partner and employee experience is one of the strongest drivers of profitability, growth and competitive strength

• Technology is the main driver of experience expectations & the ability to deliver on expectations with digital tech solutions continues to explode

• Digital first but not digital only multichannel experiences are the norm

• Customers are unforgiving when effectiveness, ease or emotion are violated

Page 3: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

Companies Need Help But Good Help Is Hard To Find”• No-one has all the talent for all the activities

all the time at the right time

• However talent solutions tend towards staffing or those with an agenda

• Many solution providers are platform sellers or strongly aligned with platform sellers

• The biggest providers can cover most challenges but the biggest solution providers focus on the biggest companies

• Mid sized and smaller companies have the same challenges as large companies and get second or third class service from larger global providers

• However even those large companies sometimes need small, specialized independent help

Page 4: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

We Help You Solve This We Are Purpose Built With One Focused Mission & Belief

• A network of independents, experts and innovative solution providers believing there is a “time and a place” for big providers and “time and place” for small specialists and “Plug ‘n’ Play” ecosystems

• Laser focused on designing, executing and elevating customer, partner and employee experience Digital Operating Models combining operations and technology

• Helping high impact, new, digital technology and solutions companies come to market, grow, engage with customers and secure revenue and investment

• Growing “Insider” relationships with established technology solution providers and market leaders

Page 5: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

How do we do this?

• Our Digital Operating Model (DOM) reference framework where “Digital Whys” (KPI’s and business case) for “Digital Who’s” (Personas) requiring “Digital Whats” (Journey’s) delivered with “Digital Hows” (technology, process and organizations)

• Understanding the complete ‘digital technology solutions stack’ across Digital Experience, Digital Integration & API’s, Data & Analytics, Infrastructure to Innovations (AI, VR/AR, IOT and API Models)

• Proven processes and approaches for strategy, design, impact assessment, solution selection and execution management including CustomerThinkingSM blending Design Thinking & CX Strategy

Page 6: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

How do we do this? (Cont)

• A community of startups and growth companies with interesting CX capabilities

• 7000+ investors, leaders and professionals focused on delivering “Customer Results”.

• A team of relationship experts and a network of independent sales and client relationship professionals (many do something else for a living, are in transition or retired) we reward at 2X industry averages

• Board and board of advisors roles for growth companies who wish to leverage our network, brand and investments

• “Insider” relationships with larger providers who bring us value or who we bring value in specific segments.

Page 7: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

What Do We Do ?If you are a Customer, Partner and/or Employee Experience obsessed client

• Define, refine and execute world class customer, partner and employee experience strategies (goals, personas, journey maps, blueprints, activation plans and roadmaps)

• Help explore, select and implement “digital first but not digital only multichannel” technology solutions

• Define and deliver innovative ‘Digital Operating Models’ (Digital Experience, Digital Integration & API’s, Data & Analytics, Infrastructure and Innovations (eg. AI, VR/AR, IOT and API Models)

• Educate and train you and your team

• Audit and help your other providers

Page 8: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

What Do We Do ?If you are an emerging platform or services provider

• Help you design and execute reward on results targeted marketing campaigns

• Elevate your complex B2B sales results

• Lead and prospect referral, deal close, and ecosystem building in our 7000+ person network with incentives on success

• Help you understand how to capture market share, especially USA market share

• Maximize sales and marketing ROI through low cost recoverable retainers

• Help maximize your revenue and results by helping your customers and prospects strategize and plan use of your solutions

• We help you secure additional funding through our investment friends

Page 9: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

What Do We Do ?If you are an established solution or services provider

• Introduce you to and encourage our client’s to consider you in their CX strategy and guidance work

• Help you close more and better deals by helping your clients in strategy and design activities

• Bring high skilled and credentialed experts to supplement your solutions teams and elevate your brand and capabilities

• Elevate your brand and offerings with our capabilities and reputation and our other ecosystem partners reputation for ‘multichannel digital first but not digital only’ CX strategy and solutions that deliver results

Page 10: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

What Do We Offer You?As A Professional Interested In Sales & Relationship Management Or A Solutions Consultant

• We ‘pass to you’ 70% to 80% of our incentives (compared to 20%-30% in most business development ecosystems)

• You can be part or full time

• You can work under our company or yours

• We provide you a network of likeminded CX obsessed professionals

• Great for retired or semi retired professionals, those in transition or operating in one business with valuable connects in another

• Great for those with a portfolio of solutions wanting to add a few more market leaders

Page 11: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

Competing to winThere is no substitute for action and results

• In today’s complex world you will only win with a team

• In a winning team everyone has a role but you win or lose together

• There are times for big companies and times for small companies and experts, times for true independence and times for aligned

• The provider who says they do it all and have all the best people every time is not as foolish as the buyer who believes them

• Build your team smart and then compete smart

• Focus on results, Customer Results

Page 12: Customer Results Intro 1701

© Customer Results LLC, 2017 All Rights Reserved

Let’s go .. Join the Customer Results CX Advocacy Network Today And Share Our Dream

Customer Results Because Results MatterSM

Graham V Clark, Founder & Digital & CX Transformation Lead

[email protected] @gclark2712 +1 404.660.1609 grahamvclark