CUSTOMER RELATIONSHIP MANAGEMENT AND BUILDING ONLINE COMMUNITIES

“Aanhin mo ang Facebook friends mo kung seen zoned ka lang”

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“Yes you have fans, puro naman sila bashers”

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How do you measure relationships?

More than just like counting your ex-es#WalangForever

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Yes you are famous online, by metrics ikaw na!

Next question is…

Alter ego ka lang, fictional

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Join na!

WE ARE ALL DIVERGENTS

JeoffAka

Liberatingjepoy

Bloggers

Instagrammers

Facebook Fanpage

Academe

Tourism

Traditional edia &

Entertainment

FMCG / Brands

Government

NGOs

etc

You identify your marketYou check on their demographics, psychographics,

particularly to their needs & wants

MARKETING 360

But he wasn’t alone…

Talk about common interests, or perhaps let others feel you’re listening… learn

The idea of #hashtags is to gather common online sentiments

FROM ONLINE TO OFFLINE

ENJOY (WITH) YOUR CONNECTION

More connections, you have a very busy day

WARNING

Manage expectations, draw the line

Build connections that mattersWithin your span of interests, para relate ka

Be in constant communicationsGreet them with birthdays

Mag like ng food na kinain nila

Celebrate with themBe present, to your immediate access

Wag puro on my way, tapos hopia sila

SUMMARY

CollaborateGive discounts kung hindi kaya ex-deal

Wag selfish, sa lovelife pwedeSet boundaries or limitations

Don’t always say “yes” mag pakipot ng kontiBe grateful

Always show gestures, Beauty Queen mantra If you could, return a favor

SUMMARY

THANK YOU

Kung bored ka follow me online

@Liberatingjepoy