crystal clear professional newsletter issue 01
DESCRIPTION
Welcome to Crystal Clear's Winter Newsletter for Salon Professionals.TRANSCRIPT
Firmer, lifted skin in an instant.
LIFT AWAY THE YEARS
CRYSTAL CLEARPROFESSIONAL
WINTER 2013 ISSUE
WINTER 2013
Crystal Clear Professional @procrystalclear crystalclearskn CrystalClearSkincare crystalclear.co.uk/socialCRYSTAL CLEAR INTERNATIONAL LTD. Crystal Clear House, 34 Rodney Street, Liverpool, L1 9AA, UK.Tel: +44 (0)151 709 7227 Fax: +44 (0)151 709 7228 Email: [email protected]
CRYSTAL CLEAR PROFESSIONAL
Dear Crystal Clear Salon,
It’s been an exciting year for Crystal Clear, we have launched the phenomenally successful LIFT AWAY THE YEARS (www.crystalclear.co.uk/lift-away-the-years)– which I know many of you are finding a real additional asset to your salons, we are heavily investing in new literature, point of sale and merchandising support, as well as a new professional zone (www.crystalclear.co.uk/profesional/professional-customers-landing) on our website which will be packed full of great resources exclusively for our salons.
In addition to all of this we will soon be launching a ground-breaking skin rejuvenation machine and additional new skincare products over the next few months! So Watch This Space!
Exciting times for everyone – but especially for you, our salons, with whom we value and couldn’t do any of this without. We are committed to helping and supporting your businesses to grow.
The next fantastic step for Crystal Clear will really raise the profile of both our skincare and salon treatments. We are delighted to announce that we are soon to be stocked in specially selected Debenhams and Marks & Spencers stores.
This will really raise the profile of Crystal Clear and will benefit all of our salons with increased brand awareness within a market of potential clients that don’t currently have salon treatments. This will also continue to push our PS scheme of which is designed to increase salon business.
I hope you agree that for all Crystal Clear salons the future is very exciting.
Yours Faithfully,
Sharon Hilditch MBEFounder, Crystal Clear Skincare
EXCITING TIMES & NEW OPPORTUNITIES FOR OUR SALONS
Yours Faithfully,
Sharon Hilditch MBE
10 Minute Glow is the new speedy skin saver from Crystal Clear. Boosting radiance and hydration in 10 minutes flat, whilst also deeply cleansing the skin and minimising pores, this amazing peel-off face mask leaves skin revived and positively glowing.
The unique blend contains natural fruit enzymes of papaya and lemon which work to eliminate a dull, lacklustre complexion by gently polishing the skin and dissolving dead skin cells while stimulating cell renewal. After 10 minutes, the mask peels off like a second skin, stripping away any dead skin, impurities and excess oil to reveal a softer, fresher-looking complexion that immediately glows with a renewed radiance.
A fantastic seller in any salon environment and Ideal for all skin types, this fast-acting mask also deeply cleanses, with strong anti-inflammatory agents helping to reduce any redness and excess sebum production. By reducing oil and unclogging pores, they appear smaller and skin looks smoother.
WINTER 2013
Crystal Clear Professional @procrystalclear crystalclearskn CrystalClearSkincare crystalclear.co.uk/social
INTRODUCING OUR BRAND NEW PEEL OFF MASK...
10 MINUTES TO GLOW...Crystal Clear 10 Minute Glow costs £12.50+ vat with a RRP of £24.99 and is available to order now!
EXCLUSIVE OFFER – Buy 5 get 1 free – just ring our team on 0151 709 7227 today!
CRYSTAL CLEAR INTERNATIONAL LTD. Crystal Clear House, 34 Rodney Street, Liverpool, L1 9AA, UK.Tel: +44 (0)151 709 7227 Fax: +44 (0)151 709 7228 Email: [email protected]
CRYSTAL CLEAR PROFESSIONAL
Crystal Clear Professional @procrystalclear crystalclearskn CrystalClearSkincare crystalclear.co.uk/social
WINTER 2013
CRYSTAL CLEAR INTERNATIONAL LTD. Crystal Clear House, 34 Rodney Street, Liverpool, L1 9AA, UK.Tel: +44 (0)151 709 7227 Fax: +44 (0)151 709 7228 Email: [email protected]
CRYSTAL CLEAR PROFESSIONAL
LIFT AWAY THE YEARS!What the press are saying...
“We are addicted, you need this in your life” LOOK MAGAZINE.
“In just 2 minutes you will notice a lifted jawline and plumper skin thanks to the Matrixl packed serum” GRAZIA MAGAZINE.
“It stimulates facial muscles and tightens the skin” ELLE MAGAZINE.
“We tried this miracle roller on one side of the face and the results were amazing - lifted eyes, tighter cheeks and less defi ned lines” CELEBS ON SUNDAY.
Before After
SEE THE RESULTSFOR YOURSELF...watch demonstation
videos online
visitwww.crystalclear.com/liftawaytheyears
Crystal Clear Professional @procrystalclear crystalclearskn CrystalClearSkincare crystalclear.co.uk/social
WINTER 2013
SADIE SMITH, OUR SALES MANAGER, GIVES YOU HER TOP TIPS FOR HOW TO MAKE THE MOST OF LIFT AWAY THE YEARS FOR YOUR SALON...
• Set up an area in reception with a chair and mirror like we did at the recent Professional Beauty show.• Use it as part of the routine for every facial you give.• Offer a demo to every client who is having a treatment.• If you are a Hair Salon, a great opportunity to demo the product is when your client has conditioner on their hair at the backwash.• Make a featured display showing it off! “The most exciting anti-wrinkle device to enter the beauty market in decades – Ask For Your Free Trial Here!”• Talk about Lift Away The Years using your Social Media outlets and use the press we have on our website and that we release through social media. Name check @crystalclearskn and @procrystalclear and we’ll push it on further through retweets and mentions.• Talk to people about Lift Away The Years. Do not assume they have heard of it! It’s still a very new product in the skincare market so talk talk talk it up!• Get out and about – don’t wait for them to come to you! Salons who have demo’d Lift Away The Years in Shopping Precincts and Gyms have had great results. They’ve sold products and made new clients for their Salon. Give it a go!
Scan the QR code to watch a demo by Sharon...
Our very own Sharon Hilditch designed the revolutionary wand to create skin that appears younger, firmer and more toned. In a recent study with 30 women, consumers reported a 27% reduction in
the appearance of fine lines and wrinkles and a 45% increase in skin firmness.
This is a perfect product for you to demo to your clients. Salons who have been doing this have reported excellent conversions to sales. A demo takes just 2 minutes.
• If you are a Hair Salon, a great opportunity to demo the product is when your client has conditioner on • If you are a Hair Salon, a great opportunity to demo the product is when your client has conditioner on
• Get out and about – don’t wait for them to come to you! Salons who have demo’d Lift Away The Years • Get out and about – don’t wait for them to come to you! Salons who have demo’d Lift Away The Years
Lif t Away The Years has been described as “the most exciting anti -wrinkle device to enter the beauty market in decades”.
LIFT AWAY THE YEARS!
“Lift away the Years is proving to be our best seller…a real business boost!” (PRIDE BEAUTY)
SO WHAT ARE YOU WAITING FOR?
LETʼS LIFT AWAY THE YEARS!Now included in the skincare packages for your salon!
CRYSTAL CLEAR INTERNATIONAL LTD. Crystal Clear House, 34 Rodney Street, Liverpool, L1 9AA, UK.Tel: +44 (0)151 709 7227 Fax: +44 (0)151 709 7228 Email: [email protected]
CRYSTAL CLEAR PROFESSIONAL
WINTER 2013
Crystal Clear Professional @procrystalclear crystalclearskn CrystalClearSkincare crystalclear.co.uk/social
CHRISTMAS GIFT PACKSThis year we have a stunning range of Christmas Gift packs available to our Salons.
Designed exclusively for Crystal Clear – these four very special different gift sets come with an exclusive white Crystal Clear Cosmetic bag and special limited edition Crystal Clear 25ml
miniatures – the perfect gift idea to sell to your clients this Christmas.
STAY YOUNG & BEAUTIFUL. Trade price £19 (RRP £38)Includes: Intense Anti-Ageing Serum (30ml), Crystal Polish and Wipe Away the Years
Order your packs today to ensure delivery early November – But be quick supplies are limited and it is on strictly fi rst come fi rst served basis.
RING 0151 709 7227 TODAY TO CONFIRM YOUR ORDER.
RADIANT SKIN COLLECTION. Trade price £23 (RRP £46)Includes: Iluminate, Crystal Polish, 10 Minute Glow and Deep Cleanse Gel
ULTIMATE STAY YOUNG KIT. Trade price £34 (RRP £68)Includes: Lift Away the Years Wand, Wipe Away The Years & Crystal Polish.
SKIN SOLUTION COLLECTION. Trade price £16 (RRP £32)Includes: Skin Repair, Skin Brightening Complex, Soothing Cleansing Gel.
THESE FANTASTIC GIFT BAGS CONTAIN 25ML BOTTLES OF YOUR FAVOURITE CRYSTAL CLEAR PRODUCTS – APART FROM THE LIFT AWAY THE YEARS SET – WHICH IS A FULL SIZE LIFT AWAY THE YEARS.
CRYSTAL CLEAR PROFESSIONAL
CRYSTAL CLEAR INTERNATIONAL LTD. Crystal Clear House, 34 Rodney Street, Liverpool, L1 9AA, UK.Tel: +44 (0)151 709 7227 Fax: +44 (0)151 709 7228 Email: [email protected]
OFFERS ESPECIALLY FOR YOUWe have some unbelievable offers for your salon in August and September this year...
AMAZING IPL MACHINE OFFER
Part exchange any piece of beauty equipment and receive £2,000 off a brand new Crystal Clear IPL Machine.
Offer ends 31st January so don’t miss out.
Call us on 0844 704 6784 for details about how we can help you to GROW YOUR BUSINESS!
SPEND & SAVEUntil the 31st January buy 10 Lift Away the Years and receive 3 FREE! Saving you
£89.97! (plus vat).
Help your business to grow this winter by selling the ultimate beauty gadget to
come out in decades!
Your Buisness is Our BusinessAt Crystal Clear as well as being passionate about creating exceptional treatments and skincare products - we are committed to helping you to build your business and increase your profits. We understand that growing and maintaining a business is hard work - which is why we offer an unparalleled support package including:
• Dedicated Professional Zone on our website packed full of resources, printable downloads and seasonal offers to support you to maximise your income.
• Training and support videos at your fingertips - with clever tips and hints to help support you and your team.
• Now available! Beautifully designed point of sale items - banners, leaflets, promotional materials, wall and window stickers and gift bags - all available to make it easy to promote our range to your clients.
• The Crystal Clear Preferred Salon Scheme - the only one in the UK that actively promotes your salon to new potential clients on your behalf - pushing amazing offers that will drive business through social media, the Crystal Clear website, e-marketing and through product sales at Crystal Clear HQ.
WINTER 2013
Crystal Clear Professional @procrystalclear crystalclearskn CrystalClearSkincare crystalclear.co.uk/social
CRYSTAL CLEAR PROFESSIONAL
CRYSTAL CLEAR INTERNATIONAL LTD. Crystal Clear House, 34 Rodney Street, Liverpool, L1 9AA, UK.Tel: +44 (0)151 709 7227 Fax: +44 (0)151 709 7228 Email: [email protected]
GET SOCIAL
Crystal Clear Professional
@procrystalclear
Donʼt forget to like us on Facebook and follow us on Twitter for up to date offers, information, press and all sorts of information to keep your Salon up to date with everything Crystal Clear.
www.crystalclear.co.uk/professional/
Also, check out the professional zone for all your Salon needs and additional educational materials.
CRYSTAL CLEAR INTERNATIONAL LTD. Crystal Clear House, 34 Rodney Street, Liverpool, L1 9AA, UK.Tel: +44 (0)151 709 7227 Fax: +44 (0)151 709 7228 Email: [email protected]
CRYSTAL CLEAR PROFESSIONAL WINTER 2013
HELPING YOU TO GROW YOUR BUSINESSHave you seen our new range of beautiful treatment information leaflets that replace our existing ‘I wish…’ range of leaflets?
Gorgeous designs and featuring our new cover girls – we think these stunning mini brochures will be just the ticket to help to boost your treatment sales – make sure you order yours today!
Have you seen our new Skincare Brochure? Redesigned and easy to understand – this offers our salons an excellent guide to what our retail and professional ranges can offer. Ask for your copy today or alternatively visit the new professional zone on our website to download your own copy.
Want to know more about our award winning skincare and treatment ranges? Ring us today on 0151 709 7227 or email [email protected] for more information.