crowdsourcing in developing economies

Crowdsourcing in Developing Economies

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Why developing economies?

Bad infrastructure

High inequality of income

Inefficient economies


Location arbitrage

• Geographical boundaries are no longer a hindrance to collaborate on ideas

• There is a lot of difference between the living costs across borders

In T

hous

ands

0

300

600

900

1200

US India Philippines Pakistan UK Canada Bangladesh

* Elance reportCountry wise freelancers


Time arbitrage

True market driven pricing

Jugnoo enables its drivers to take advantage of differential pricing and also better manage their idle time

Demand-supply gaps determine real time pricing


Ambient computation

• Technology is the key enabler

• Context aware devices have made virtual aggregation possible

In current scenario, 2 billion users belong to developing nations which seemed impossible in 2000

* Source : ITU

Global internet penetration : 2000 - 2015


Environmental effects

• Transition from produce more, consume more to produce less, consume more

• Measure of development becomes consumption not production

The Zipcar impact

Zipcar

Every Zipcar takes the place of about 15

personally owned cars

Reduction of 35% to 65% in CO2

emissions

* As per environmental study done in 2014


Increased personal freedom

• Increased real-time choice of work

• Maximize earning potential

Drive Passengers

Do Deliveries

Code


Avg. working hours = 12 hrs Present average rides = 6

Free time = 7.5 hours

Better economic efficiency

Effective ride time = 35 mins

Avg. ride time = 20 mins Avg. pick-up time = 5 mins

Idle time = 10 mins

Extra rides to tap = 14.5

Potential value per day = $72M/day

Avg Fare = $ 1 Driver Opportunity Cost = $ 14.5/day

Total autos in India = 5M

Additional potential value Jugnoo can create $26 billion per year


Challenges that come with it

Crowdsourcing platforms can become monopolies, which is indirectly being encouraged by regulations

• Government can level the ground and there can be healthy competition by making the guidelines around these platforms open and flexible

• Strong background verification before making the platform open

How to tackle it?

Increased Concentration of Wealth

Privacy and security threats• Threat to Intellectual property • Confidentiality risk


What is Jugnoo?

An auto-rickshaw aggregator providing on-demand A2B transportation

Jugnoo means firefly in Hindi, the logo symbolizes a firefly from front, the wings are the constant branding element across verticals


Traction

NOTE: Data taken till 19th October, 2015

Since launching Jugnoo, we have seen exciting growth and user engagement across cities.

800kUsers

10kDaily Transactions

800kTotal Transactions

$10kDaily GMV


Jugnoo Launch Dates: Chandigarh : 1st Nov, 2014 Ludhiana : 15th Jan, 2015 Amritsar : 15th Mar, 2015 Jaipur : 25th May, 2015 Gurgaon : 1st June, 2015 Indore : 1st July, 2015 Delhi : 5th Aug, 2015 Ahmedabad : 9th Sept, 2015 Pune : 13th Sept, 2015 Nasik : 22nd Sept, 2015 Jodhpur : 23rd Sept, 2015 Surat : 24th Sept, 2015 Vadodara : 24th Sept, 2015 Nagpur : 29th Sept, 2015 Noida : 29th Sept, 2015 Hyderabad : 3rd Oct, 2015 Bhuvneshwar : 4th Oct, 2015 Guwahati : 5th Oct, 2015 Mysore : 7th Oct, 2015 Udaipur : 15th Oct Kota : 18th Oct

Chandigarh

AmritsarLudhiana

Gurgaon

DelhiNoida

Guwahati

Bhuvneshwar

HyderabadMysore

JaipurJodhpur

Ahmedabad

SuratVadodara

Indore

NagpurNasikPune

Udaipur Kota


Thanks

Samar Singla Founder and CEO

[email protected] +1-415-658-5227 +91-8054972627

mailto:[email protected]?subject=

crowdsourcing in developing economies

Economy & Finance