crowdfunding a funding model debe fennell. why crowdfunding? peoplemoneyresources
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CrowdfundingCrowdfundingA Funding ModelA Funding Model
Debe FennellDebe Fennell
Why Crowdfunding?Why Crowdfunding?
PeoplePeople MoneyMoney ResourcesResources
What is Crowdfunding?What is Crowdfunding?
People use the Internet and Social Media to ask their contacts, friends & family to fund projects, pre-buy their product or launch their business
The Key to CrowdfundingThe Key to Crowdfunding
People want to support good ideas, innovation and creativity. Just give them the opportunity and wonderful things happen!
What can be Funded?What can be Funded?
Tech Apps, Products, Businesses, Causes, Non-Profits, Scholarships,
Movies, Music, Start-Ups…
How does Crowdfunding work?How does Crowdfunding work?
11 Business Plan becomes a Business Plan becomes a marketing planmarketing plan
22 Project funding goal is setProject funding goal is set
33 Rewards and incentives are definedRewards and incentives are defined
44 Contributors review and choose projectsContributors review and choose projects
Steps to SuccessSteps to SuccessRewardsRewards
MarketingMarketing
Video pitchVideo pitch
GoalGoal
PlanPlan
StoryStory
Product or ideaProduct or idea
VisionVision
CrowdfundingCrowdfunding
Creating the OpportunityCreating the Opportunity
The Crowdfunding MarketThe Crowdfunding Market
Crowdfunding CompaniesCrowdfunding CompaniesIndiegogo Kickstarter Microventures Quirky RocketHub
Founded 2008 2009 2010 2009 2010
Target Anything goes. Artists, designers, and inventors.
Technology firms seeking experienced angel investors.
Inventors Creative projects.
Features Unfiltered approach means 10,000 causes and projects at any one time.
13,000 successful campaigns.Only takes artistic or creative projects.
Online broker-dealer for more than 1,000 angel investors looking to make equity investments of $1,000 to $50,000.
Communal product development and earn a share of the revenue. Two brand new consumer products to market each week
Rewards for contributions are required.
Cost 4% if the fundraising goal is met and 9% if it isn't. There's also a third-party payment processing fee of 2.9%
5% of funds raised, plus 3 to 5% to Amazon Payments
Pay $100 to submit a project, $250 for due diligence, and 5-10% of the total if the raise is successful.
Submission fee is $10. 4% if the fundraising goal is met. (If goal not reached, fee is 8% of the total funds raised) plus third party processing fees.
Avg. $ raised $15,000 $5,000 $150,000
Payment method(s)
Check, credit card, or PayPal.
Amazon Payments Credit card. Credit card.
Accepts only 60% of the 2,000 or so projects that apply each week
Luxembourg based.
Getting People InvolvedGetting People Involved
Create Your Outcome Create Your Outcome
JobsSmall BusinessGrowth
Funding Business DreamsFunding Business Dreams
Products
