credentials pfc

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Page 1: Credentials PFC
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We believe good brands always exist in a cultural context. This is the DNA of the brand. Memorable creative work flows out of this understanding.

Paddy Field Creative is an Advertising, Branding and Design Agency based out of Bangalore.

We have been in the business for 14 years and have worked on brands including Times Of India, Sheaffer, Platinum Guild International, William Penn, Sobha Developers, RMZ Corp, Kirloskar Technologies, Golden Gate, Devonshire Club, Salarpuria Sattva and many more.

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Clients

William Penn

Times of India

Monisha, New York

Civet

RMZ Corp

Sivaah

Devonshire Suites & Spa

Rasa India

Amnesty International

Yoga Andrini

Masala Mama

GK Infra

Concorde

Ichiqoo

Salarpuria Sattva

redBus

MAX fashion

WEBER BBQ Grills

SheafferPlatinumPublic Service NYCG K ValeSobha DevelopersGolden GateCommuneTarget SportsLaliqueCare ‘n’ Comfort

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Other Fashion related work

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The Team

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SampathCEO/ Creative Director

Sampath has over 20 years of experience working on some of the biggest consumer brands in the country including Brooke Bond, Saffola, L’oreal, Lakme, Thums up, Garden and many others. He has worked in the creative departments of agencies such as JWT, Enterprise, Ambience and Bates. He founded Paddy Field Creative 12 years ago and has handled clients like Times Of India, Blue- Star, Platinum Guild International, Sheaffer’s, RMZ Corp, Golden Gate Properties and Sobha Builders.

Sampath is deeply involved in creating a new paradigm for brand building integrating various aspects of communication including branding design, strategy, advertising, digital and experiential design.

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Shonali ShettyStrategy Lead

Shonali Shetty is a creative strategist with experience across design, digital and brand communication projects in India, USA and Europe.

Shonali’s experience varies from global brands such as Vodafone-India, Mastercard-Europe, Zippo- America and Nespresso-Paris as well as more independent yet challenging young brands like CouchSurfing-California, where she led the positioning strategy and brand development work before the brand embarked on a new corporate journey that raised $7.6mil in private investment from Benchmark Capital and Omidyar network.

Most of her work has been on a wide variety of consumer brands, with a significant experience in youth, technology, and niche products. In recent years she has been inclined to develop the links between design and consumer engagement, specializing in developing design briefs, brand positioning and design research.

Her international perspective and closeness to the global design sphere makes her experience very relevant to the current glocal Indian consumer.

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Ashish SapreClient Servicing

Head

Advertising professional by choice. Loves the journey of brand building and is keen on insights, people's behavior & culture. Strongly believes that advertising is a reflection of the times. Has 14 years of experience around communication & branding. Worked at agencies like Mudra, Leo Burnett and Network. Has exposure working across categories like FMCG, Automotive, Real Estate, Liquor, Textile, Furniture, Fashion, etc. Loves travelling, cooking, playing table tennis, cricket & carom.

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PervezDesign Head

Pervez comes with 20 years of experience in advertising and design having worked with Ambience, Leo Burnett, McCann and Orchard in advertising. And with Media TransAsia, Siddharth Sen, Gopika Chowfla, Ray&Keshavan and Idiom in design. He has lead design initiatives on some of the most admired brands in India including MTV, Gillette, The Taj, Oberoi Hotels, The Park, Coca-Cola, Kingfisher and many more.

When he is not designing he is an avid traveller traversing the length and breadth of the country on his trusted bullet or flying off to distance countries expressing himself through his passion for traditional music and experiential theatre.

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Asha

BansalOperations Head

Asha is the harbinger of all that’s creative and her business development and management skills are unparalleled. With over 16 years of experience in team handling, brand management, operations and customer relationships, Asha's sales skills have made companies like Bonanza Human Resource Solutions, Tally Solutions, Vocational Academy, Infomedia 18, Interactive Manpower Solutions and Turning Point Consultancy into what they are today. Most comfortable behind her four-wheel drive, Asha's stress buster is her four legged furball - Jackie.

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THANK YOU.