creativity, connectivity and community in virtual world television

13
Virtual World Television Producers on the Importance of Creativity, Connectivity, and Community in Second Life CarrieLynn D. Reinhard Dominican University [email protected] www.playingwithresearch.com Pooky Amsterdam PookyMedia [email protected]

Upload: dominican-university

Post on 01-Nov-2014

304 views

Category:

Technology


3 download

DESCRIPTION

A refinement of the 2012 MPCA presentation, this is the 2013 CSCA presentation.

TRANSCRIPT

Page 1: Creativity, Connectivity and Community in Virtual World Television

Virtual World Television Producers on the Importance of Creativity, Connectivity, and

Community in Second Life

CarrieLynn D. ReinhardDominican [email protected]

www.playingwithresearch.com 

Pooky AmsterdamPookyMedia

[email protected]

Page 2: Creativity, Connectivity and Community in Virtual World Television

Defining Virtual Worlds

Gaming Worlds Social Worlds• User-generated content,

world built through social interactions

• Designer-created content, world built through gaming interactions

Page 3: Creativity, Connectivity and Community in Virtual World Television

Defining Virtual World Television

• Produced by users of virtual worlds, amateurs & semi-professionals

• Recorded before live studio audience or in the field

• Influenced by format, content of traditional television genres

• Example: Giant Snail Races

Page 4: Creativity, Connectivity and Community in Virtual World Television

The Case StudiesFour reasons focused on

Second Life for interviews

1. User-generated controls and intellectual property rights

2. Highest prevalence of television programming

3. Streaming networks analogs

4. Pooky operated as gatekeeper

Page 5: Creativity, Connectivity and Community in Virtual World Television

Connectivity

Producer

Second Life

Producer

Producer Producer

Producer

Producer

The Rest

of the Worl

d

Page 6: Creativity, Connectivity and Community in Virtual World Television

Connectivity: Comparing VWTV to TV

Similarities Differences• Extent to which

VWTV producers indicated a desire to connect with people otherwise left out

• Importance of connection to professionals for employment purposes

Page 7: Creativity, Connectivity and Community in Virtual World Television

CreativitySecond Life

Facilitating DirectlySecond Life Facilitating

Indirectly, Forcing Workarounds

Page 8: Creativity, Connectivity and Community in Virtual World Television

Creativity: Comparing VWTV to TV

Similarities Differences• Due to nature of

virtual world, greater ability produce as envisioned without laws of nature & separate CGI programs

• Whether live action or animation, necessity of negotiating with conditions for expressing creativity

Page 9: Creativity, Connectivity and Community in Virtual World Television

CommunityProducers

within Second Life

Crew for a Series

Audience for a

Series

Page 10: Creativity, Connectivity and Community in Virtual World Television

Community: Comparing VWTV to TV

Similarities Differences• Interaction with

audience to point of encouraging input used to impact content during live streaming, recording

• Communities of professionals occur at various levels in TV production (SAG, PGA. DGA, etc.)

• Importance of good working relations with crew

Page 11: Creativity, Connectivity and Community in Virtual World Television

Discussion• Comparing to traditional television?• Similarities due to human nature• To connect• To create• To commune

• Differences due to virtual world• Technological structures• Lack of institutionalized production

industry• Producers-as-agents • Not just reacting to structures

Page 12: Creativity, Connectivity and Community in Virtual World Television

Why Does This Matter?

• One example of Web 2.0 technologies• Themes as defining characteristics of Web

2.0 • Second Life unique

• All-encompassing user-generated production, distribution, exhibition and consumption

• Not transgressing content, genres, formats, styles, power dynamics

• Transgressing position as audience within physical world that encompasses virtual world• Virtual world permits transgression• Human agency enables transgression

Page 13: Creativity, Connectivity and Community in Virtual World Television

Thank You!For more information, and to follow the project’s

progress, please visit our blog: www.virtualworldtelevision.com