Creativity & Brainstorming

Jennifer Jilks

Agenda

Overview Brainstorming objectives Rules Brainstorming activities Summarize Next steps

Brainstorming Objectives

Describe the objective(s) of the exercise: To generate a list New feature ideas? Determine a place to start Prioritize Accept all answers

Rules

No idea is a bad idea Be creative Take risks No criticism allowed No judging No put downs No weighting of ideas

Brainstorming Activity Generate ideas

Use games and exercises to “warm up” your creative thinking

When ideas slow down, try another exercise to generate fresh ideas

Breaking into smaller groups may be helpful

Use a secretary to capture every comment/idea

Monkey Mind/ Wild Mind

Magic marker dot in the sky or?

Goldberg,N. (1990) Wild Mind.Living the Writer’s Life. Bantam Books. p. 31

Also: Writing Down the Bones

Summarize Review ideas Vote on top candidates and consolidate Check requirements and restrictions Value top 5-10 ideas Group members take turns identifying top 1 -

5 ideas Share with whole group Record answers.

Next Steps

Decide what happens next: Research the ideas generated Follow up with larger group Generate action items for follow-up Start turning ideas into reality.

Writing Topics Thanksgiving is… I remember… My first memory… The first trip I ever took… Write about leaving….Petranella Describe the streets you live on & be specific:

Size, site, shape, shade, surface, smell, sound,