creating the content to boost your brand (startup smart)
DESCRIPTION
Adam Franklin gave this webinar as part of Victorian Small Business Festival on Aug 15th 2013. And it was presented in conjunction with Startup Smart.TRANSCRIPT
@Franklin_Adam
Creating the content you need to boost your brand
By Adam Franklin
Blogging
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
Email marketing
•Battle of the Subject Lines and From Names
@Franklin_Adam
•Adam Franklin & Toby Jenkins vs Bluewire Media
@Franklin_Adam
10%
6%
31%
• Adam Franklin & Toby Jenkins vs Bluewire Media
@Franklin_Adam
• Personal (eg. Toby Jenkins) vs
• Company (eg. Bluewire Media)
@Franklin_Adam
34%
• Personal (eg. Toby Jenkins) vs
• Company (eg. Bluewire Media)
@Franklin_Adam
•[Bluewire News] vs [BLUEWIRE NEWS]
@Franklin_Adam
13%
•[Bluewire News] vs [BLUEWIRE NEWS]
@Franklin_Adam
•[INVITE] LinkedIn Masterclass vs LinkedIn Masterclass
@Franklin_Adam
27%
• [INVITE] LinkedIn Masterclass vs LinkedIn Masterclass
@Franklin_Adam
•[FREE E-BOOK] vs [E-BOOK]
@Franklin_Adam
7%(10% higher
open rate)
•[FREE E-BOOK] vs [E-BOOK]
@Franklin_Adam
@Franklin_Adam
@Franklin_Adam
www.bluewiremedia.com.au/speaking/startupsmart
@Franklin_Adam
www.socialmediaonlineacademy.com
@Franklin_Adam