creating delightful experiences

Crafting Delightful

Experiences The little ‘extra’ that really matters

Uday M. Shankar September 2012, Chennai

October 16, 2012 twitter: udayms | linkedin: udayms | facebook: udayms | g+: udayms 2


udayms about.me/udayms

WHAT IS ‘DESIGN’?


A SOLUTION


DOES IT SOLVE THE PROBLEM?

How do you evaluate this solution?


IS IT USER FRIENDLY?



IS IT BETTER THAN OTHER OPTIONS?



IS IT WORTH THE MONEY?



WTF IS THIS??? October 16, 2012 twitter: udayms | linkedin: udayms | facebook: udayms | g+: udayms 11

BY MF HUSSAIN October 16, 2012 twitter: udayms | linkedin: udayms | facebook: udayms | g+: udayms 12

I DON’T UNDERSTAND ALL KINDS OF ART.

IN OUR CONTEXT - DESIGN

I am a regular guy


I LIKE DESIGNS THAT MAKE ME

SMILE


DOES IT MAKE ME HAPPY?



THIS IS NOT A NEW CONCEPT

Humans have always made choice based on that ‘chemical’ in their brain!


DOES IT ‘DELIGHT’ ME?


GOOD DESIGNS SOLVE PROBLEMS


GREAT DESIGNS REDEFINE

EXPERIENCES


AWESOME DESIGNS DELIGHT

USERS!


IT’S ABOUT THE

*EXTRA October 16, 2012 twitter: udayms | linkedin: udayms | facebook: udayms | g+: udayms 21


source: jpegy.com

IT’S NOT JUST ABOUT GETTING

IT DONE. IT’S ABOUT ENGAGING

THE USER!


LET’S LOOK AT SOMETHING

CLOSER HOME!


I AM JUST A DESIGNER APPRECIATING AWESOME

DESIGN & EXECUTION!

I am not associated with cleartrip or any of their products or services. Nor am I vouching for their product or services.


AWESOME, DELIGHTFUL DESIGNS + AS-PROMISED SERVICE PAVE WAY FOR

BRAND TRUST

Why am I talking about cleatrip?


TO CREATE GOOD DESIGN, YOU NEED

TALENT & SKILL


TO CREATE A DELIGHTFUL

EXPERIENCE, YOU NEED TALENT,

SKILL & PASSION


DO NOT OVERDO DESIGN IN THE NAME OF *EXTRA

Word of CAUTION / ADVICE


KEEP DESIGNING.

Questions?


creating delightful experiences

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delightful designs

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