Create A VIP Customer Experience

Create an experience that brings value, makes them feel important, influences their buying choices and delivers on your promise

Here are four simple steps to get started

• Stand in your parking lot – what do you see? • Is your office clean, organized, up to date? Beverages? Magazines? • Is your staff clean and kept in appearance, friendly, courteous?• What do your promotional materials look like? Misspellings? • Is your pricing model clear? Appropriate?• Are you prepared and in control? Did you take the time to learn about me? • What is your process? Is it clear and concise? What is your follow up with me?

What can I expect from you? Will you show me, tell me, educate me, invite me?• Call your office – do they answer timely, are they friendly, are you on hold?• Look for the way to personalize VIP moments

#1 Be the Client

Show You Care. Show Your Value.

#2 Make Them Feel

Important

• Thoughtful Meetings

• A Follow up Call

• A Personal Note

• A Birthday Card

• Business Anniversary Card

#3 Influence Them by Engaging Them

• Host a speaking event or a webinar

• Send a Personalized Token • An article or white paper

• Advanced notice of an upcoming sale

• A product sample

• Continue to add services that keep them coming back for more, show you are an expert in your field and you are a growing business.

Your customers want to be led and influenced by someone who will show them the right way - YOU.

#4 Deliver On Your VIP Promise

• Value• Important• Influence• Promise

Good Isn’t Good Enough. Show Excellence In All You Do!

Do the

VIP Action Plan

Define Your Business Values

Determine Your Methods of Communication

Create An Experience Model

Listen for VIP moments to personalize service

Make Excellence The Standard In All You Do

Our FocusPoint VIP Experience

• An Informative, Engaging and Interactive Community FocusPointStrategy.com

• Ways to follow and engage with us through our Focus on Business News, Facebook, Twitter and LinkedIn offering Information, Motivation and Humor

• Complimentary Resources – Book Store, Webinars, SlideShare

• Educational White Papers, Blogs

• Coaching and Consulting for Entrepreneurs

• Detailed Client Questionnaires – Pre meeting resources

• Engaging marketing materials

• Speaking topics that are relevant to today’s business

Thank youwww.focuspointstrategy.com

Are you to be our next VIP?Call Today

630-780-1078