corporate profile - realworldrealworld.co.jp/pdf/rw_profile_eng.pdfcompany profile ～business...
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Corporate Profile
Confidential
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■Trade Name REALWORLD, inc. ■Office Locations HEADQUARTERS Mansard Daikanyama 8F, 10-1 Sarugakucho Shibuya-ku, Tokyo, Japan 150-0033 TEL: 03-5456-4180 FAX: 03-5456-4181 HONGO LABO Sky Vision Building 5F 5-25-13 Hongo Bunkyo-ku, Tokyo, Japan 113-0033 SENDAI BRANCH OFFICE Sendai mark one center 19F, 1-2-3 Chuo, Aoba-ku, Sendai-shi, Miyagi, Japan 980-8485 TEL: 022-208-9424 FAX: 022-208-9301 CROWDSOURCING Central Daikanyama6F,14-23 daikanyamacho Shibuya-ku,Tokyo,Japan 150-0034 TEL:03-3496-4180 FAX:03-3462-4181 ■Group Company READO,inc. REALMARKETING,inc. REALCORE,inc. ■Working Hours 10:00-19:00 ■Capital stock JPY18,5000,000 ■Establishment July 29, 2005 ■No. of Employees Approx. 101 (inc. subsidiary/ part-time/ temporary employees) ■Settlement September ■CorporateSite URL http://www.realworld.jp/company/ ■Board Members CEO Masaaki Kikuchi Director Kazuto Higashimoto Director Keita Kumasaka Director Daisuke Nakamura Fulltime Auditor Takuzo Kusumi Part-time Auditor Tomokazu Hantani Part-time Auditor Ken Omura ■Auditor Firm KPMG AZSA LLC
Copyright (C) 2013 REALWORLD,inc. All Rights Reserved
■Consolidated Company REALWORLD ASIA PTE. LTD. (Singapore) PT. Situs Karunia Indonesia (Indonesia) ■Main Stock holders Masaaki Kikuchi and the Establishmen Members CyberAgent Ventures, Inc. GMO Payment Gateway, Inc. GMO VenturePartners, Inc. Incubate Capital Partners LLC NISSAY CAPITAL Co., Ltd. RECRUIT Incubation Partners co., LTD. ■Main Clients ADWAYS Inc. Cyber Agent, Inc. cyber communications Inc. D.A.Consortium, Inc. GMO Media, Inc. GREE, Inc. Interspace Co., ltd. KDDI CORPORATION LinkShare JAPAN K. K. Net Marketing, Inc. OPT, Inc. Phalanx Co., Ltd. Rakuten, Inc. Septeni Co., Ltd. SOFTBANK MOBILE Corp. Value Commerce Co., Ltd. Yahoo Japan Corporation etc. ■Bank Mizuho Bank, Ltd. SUMITOMO MITSUI BANKING CORPORATION etc.
Corporate Profile
Confidential
Corporate Profile ～Business Portfolio （1/2）～ 3
Japan’s No. 1 Reward Media Provider
Earn points via e-commerce or online tasks!
Copyright (C) 2013 REALWORLD,inc. All Rights Reserved
Over 8 million
registered users
Approximately JPY 6 billion
awarded to users
For more than 14 million
products and services
Over 3,000
advertisements
Confidential
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Copyright (C) 2013 REALWORLD,inc. All Rights Reserved
SPEND EARN
Advertising/Commerce
Login through various methods
Earn points at any site you want
SNS Applications
Social Projects
Smartphones
Crowdsourcing
「みんなの自己実現」 「現金よりも価値あるものを創出する」
Company Profile ～Business Portfolio （2/2）～
Over 150 services
Confidential
1. Data Entry 2. Writing e.g. product information e.g. copywriting
3. Site Production 4. Photography e.g. review writing e.g. photo editing
Examples of services provided
Service Summary ～Crowd Sourcing Business～
Clients Users REALWORLD ④ Data delivery
① Outsource ② Tasks
③ Task execution
Business Model
Advantages Speed & Volume
Reliable quality control Cost reduction
5 We live in a socially stratified society, where technology accessibility varies widely among areas. Our aim is to improve that accessibility and afford every user the chance to earn rewards through online tasks, regardless of time or location.
Amount rewarded
JPY60 billion
Registered users
450,000 Tasks completed
13 million
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A fun and bargain-filled social point site Japan’s largest point site
Approx. 3 million registered users 43 million page views monthly 2,500 goods & services advertised Founded July 2005 Targeted at users from 10 to 30 years of age, boasting highest domestic sales earnings. First in the industry to offer non-expiring points, and immediate point conversion.
Approx. 4. million registered users 22 million page views monthly 2,000 goods & services advertised Founded November 2001
Main demographic consisting of working people and homemakers in their 30s to 40s. Is the largest domestic reward media site, and is characteristic for using mail magazines in user-targeted advertising.
www.gendama.jp www.lifemile.jp
Confidential
Service Summary ～Social Media Business～ 6
Copyright (C) 2013 REALWORLD,inc. All Rights Reserved
USER CLIENT REALWORLD COMMISSION POINTS
ACTION
• Over 100 services to accumulate and/or exchange points at • Roughly 500,000 registered users • Approximately JPY 10 billion worth of points converted annually
How it works
「ＰｏｉｎｔＥｘｃｈａｎｇｅ」 http://point-ex.jp
Point service providers
Exchange points
Confidential
Service Summary ～Point Exchange Business～ 7
Copyright (C) 2013 REALWORLD,inc. All Rights Reserved
PointExchange allows users to collectively manage reward points accumulated via different sources – and to exchange them for something of real, tangible value. Exchange points for cash or e-money, or contribute to a multitude of social projects. Our philosophy: “To create a currency more valuable than real money”.