Esteem needs- Maslow's theory

Purchase incentives; makes the target audience feel they are getting more than people who don’t read the magazine and so persuades people to buy the magazine.

Freebies; makes the target audience feel they are getting more than people who don’t read the magazine and so persuades people to buy the magazine.

barcode

Convergence lets the audience feel involved as the can read more online and the cost reflects the target audience

Manipulation against dyer’s solution theory

Sub-stories; lets the reader know what is going to be in the magazine and that there is a lot to read.

Buzz word ‘exclusive’ makes the target audience feel they are getting more than people who don’t read the magazine and so persuades people to buy the magazine.

Main cover story and use of intensity; ‘tears, the bullies…’ which represents dyer’s theory

Belongingness which suggests Maslow's theory. Often used in pop magazine as gossip is something that attracts many of the target audience.

Abundance; dyers theory

Sub image shows it’s more than a cover story and you can actually get something off

‘pull quote’ attracts and draws the audience as the reader then wants to find out what the story is about.

Masthead/title block – distinctive and bold, also pink which relates to the target audience of teenage girls. The pink also plays a theme through out the magazine cover which makes it more aesthetically pleasing and easier to relate to as it’s easier to assume what target audience it’s associated with as pink is stereo typed with females.

transparency

Sub image; as it’s a dog it creates humour, it also attracts dog lovers. Direct address and slogan

makes the reader feel involved.

Mid shot cover image creates a personal relationship with the reader, her direct mode and friendly smile makes the reader feel comfortable with the magazine and welcomed into reading the magazine.

CONVENTIONS OF A MUSIC MAGAZINE