©  LUMA  Partners  LLC  2014 1

Content Curation

Advocate Platforms

CONTENT  MARKETING  /  NATIVE  LUMAscape

MARKETER Social Marketing Management In-Feed Advertising

Platforms

Social

Branded Video

App Integration

Early Adopters

Social Networks

Content Recommendations

Inventory Creation

Video

Content Marketing Agency

Content Content Creation

Outsourcing

Tools

Content Planning & Amplification

Vertically Integrated Network

Denotes acquired company Denotes shuttered company

Mobile-First

Commerce

Content Analytics / Intelligence Brands as Publishers

Search

Promoted Listing

CONSUMER

Publishers

In-Feed

Exchanges Native Ad Platforms

Gemini AI Content Creation