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CONTEMPORARY BUSINESS CONTEMPORARY BUSINESS COMMUNICATION COMMUNICATION Fourth Edition Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the images used herein were obtained from IMSI’s MasterClips © Collection, 75 Rowland Way, Novato, CA 94945, USA. Other clip art images are copyrighted by Microsoft Corporation.

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Page 1: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

CONTEMPORARY BUSINESS CONTEMPORARY BUSINESS COMMUNICATION COMMUNICATION

Fourth EditionFourth Edition

PowerPoint Slides by Scot Ober

Credits: Some of the images used herein were obtained from IMSI’s MasterClips © Collection, 75 Rowland Way, Novato, CA 94945, USA. Other clip art images are copyrighted by Microsoft Corporation.

Page 2: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.1

Understanding business Understanding business communicationcommunication

Communicating in organizations

The components of communication

Verbal communication

Directions of communication

Barriers to communication

Ethics and communication

Page 3: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.2

The components of communicationThe components of communication

Stimulus Filter Message Medium Destination

Feedback

Page 4: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

Verbal communicationVerbal communication

Oral

Videoconferences

Presentations

Phone calls

Meetings

One-on-one conversations

Written

Miscellaneous

Reports

Email

Letters

Memorandums

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.3

Page 5: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

Downward

Formal communication networkFormal communication network

CEO

VP-1

MGR-1 MGR-2

VP-2

MGR-3 MGR-4

Upward

Horizontal

Cross-Channel

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.4

Page 6: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.5

The grapevine is ...The grapevine is ...

Business related Accurate Pervasive Rapid Most active during change Normal

Page 7: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.6

Ethics and communicationEthics and communication

Defamation Slander Libel Invasion of privacy Fraud Misrepresentation

Page 8: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.7

Key termsKey terms

abstract word audience communication concrete word connotation defamation denotation email

ethics euphemisms feedback filter formal communication channel fraud informal communication channel invasion of privacy

Page 9: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.8

jargon letter libel medium memorandum message misrepresentation

noise nonverbal message report slander slang stimulus verbal message

Page 10: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.9

The components of communicationThe components of communication

Communication is the process of sending and receiving

messages through spoken or written words or through

nonverbal means. Communication begins with an internal or

external stimulus—an event that creates within you the need to

communicate. Your brain receives the stimulus and filters

(interprets) it, based upon your unique impression of reality as a

result of your experiences, culture, emotions at the moment,

personality, knowledge, socioeconomic status, and other

variables.

You encode a response by forming a verbal message

(composed of written or spoken words), a nonverbal message

Page 11: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.10

(composed of facial expressions, gestures, voice qualities, and

the like) or a combination of the two. The message is then

transmitted through an appropriate medium, such as over the

telephone for an oral message, in a memorandum or e-mail

message for a written message, or as a nod of the head in a

nonverbal message.

The destination is the point at which the transmitted message

enters the sensory environment of the receiver. At this point,

control passes from sender to receiver, and the transmitted

message becomes the source, or stimulus, for the next

communication. If the receiver responds by communicating, you

receive feedback as to whether and how well your message was

received.

Page 12: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.11

Barry’s evaluation of OliviaBarry’s evaluation of Olivia

Revised version:

Olivia’s college transcript indicates she’s a very intelligent

individual. However, she received four reprimands from

her supervisor for not making her quota of sales calls. On

three occasions, she was late in submitting her monthly

sales reports, and six times in her three years of

employment with us she did not file receipts for all of her

expenses. I felt that her job performance was not

consistent with her ability.

Page 13: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.12

Revision suggestionsRevision suggestions

Use a more positive, less threatening tone.

Gain the reader’s attention with a positive idea.

Omit the comments about lawsuits.

Give specific details about the product.

Omit the comments about the competition.

SURBAN SYSTEMSU

Page 14: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

LAB 1 testLAB 1 test

McCormick Place in Chicago Illinois has been selected to host the

largest most comprehensive lighting exhibit and conference ever

held in the United States. This conference which is known as the

International Lighting Expo will be held on June 14-16 2002 and is

expected to draw more than a thousand participants. “This will be

the first such conference ever held in the United States” noted

the program chair Dave Kaplan “and we also intend for it to be the

best.” OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.13

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Page 15: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

Exhibitors are invited to enter their best new lighting products

for judging in the “Best of Show” competition and all lighting

companies are invited to compete for the “Energy Miser” awards.

Entries for each award will be evaluated by an international panel

of lighting experts and will be awarded at the closing session of

the three-day conference.

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.15

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Page 16: CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition CONTEMPORARY BUSINESS COMMUNICATION Fourth Edition PowerPoint Slides by Scot Ober Credits: Some of the

The purpose of this message Ms. Allison is to inquire whether

your company would be interested in supplying a speaker for one of

the sessions. Although your company would be responsible for all

expenses we will supply a coordinator overhead projector and screen

for each session. We can in addition provide other reasonable

accommodations if arrangements are made in advance. If you would be

interested in participating please call me at 555-1038 to discuss

the details of your sponsorship of this important industry event.

OBER, CONTEMPORARY BUSINESS COMMUNICATION, 4/E. COPYRIGHT © HOUGHTON MIFFLIN COMPANY. ALL RIGHTS RESERVED. 1.15

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