consumer authentication, password & identity management and shopping solutions for smartphones,...
TRANSCRIPT
©2011 White Sky, Inc. Company Proprietary and Confidential
• Consumer software company developing white label authentication, password & identity management and shopping solutions.
• Cross platform, multi-device, multi-browser support for PC and mobile.
• Go to Market via large brand ISV, PC OEMs and ISPs.
• Process over 60M logins per month and estimated $75M in ecommerce transactions
• Whitesky’s Connect platform drives daily engagement between our customers and their brands
….on any device, any where.
Whitesky
©2011 White Sky, Inc. Company Proprietary and Confidential
Any Device / Anywhere
PCs Smartphones Tablets
Branded dashboard – secure, convenient 1-click access online accounts
One click, secure credit card transactions
Delivers targeted offer driving incremental revenue
Safe Search generates revenue through platform
Sync across multiple platforms and devices
©2011 White Sky, Inc. Company Proprietary and Confidential
Fast, Secure Account Access – multi-factor Authentication
2 – Login and Select OK
3 – One Click to Open Anytime
1 - Search for the Account
Wells Fargo
Credentials are stored with 2048 bit encrypted key – only the user has access to themOne click opens the account and securely logs in the userAccess any account on any device at any time
©2011 White Sky, Inc. Company Proprietary and Confidential
Average user adds 14 account log-ins
Our branded personal dashboard easily accumulates new account log-ins as users navigate to sites and enter their credentials
Easy to add website accountsUser logs-onto one of their password sites. Toast Message asks if they want to add to their dashboard. Cardholder clicks “add now” and the site is incorporated on left hand side of their personal dashboard above
92% activate successfully & engage immediately
©2011 White Sky, Inc. Company Proprietary and Confidential
Fast, Safe eCommerce – Patent Pending “double tap” for Safe Pay
1 – Shop as usual 2 – To pay select stored card
Credit card data securely stored on your device – users never have to save on store websites
Link credit card information with form fields with one touch
Fastest, safest, easiest way to shop from your mobile devices
Reduces cart abandonment because transactions are simple to complete
3 – Tap card and form to Safe Pay
©2011 White Sky, Inc. Company Proprietary and Confidential
High % of Frequent users
Light Users Medium Users Heavy Users0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
0
10
20
30
40
50
60
70
12
27
64
User Cohorts
% of Base Average Logins/Month
Over 60% of Users login to their accounts 27 times per month
Roughly 22% of the User Base is in “Heavy Use” 64 times per month
©2011 White Sky, Inc. Company Proprietary and Confidential
Why is it relevant?
Consumers login to their accounts every day. White
Sky makes it easier and more
secure.
We are something Consumers choose to use daily
1-click convenience & security
©2011 White Sky, Inc. Company Proprietary and Confidential
19M+ conversions from OfferWall
9
71% of consumers who have
download White Sky install Norton benefit within 48 hours (Benefit)
12,000 clicks per day for Signature Support (Product Offer)
18% CTR and 21% sales conversion rate for Identity Guard (Product Offer)
74% of the users download and install the Xfinity toolbar for Search and Product offers
(Benefit)
Our marketing partners achieve superior results presenting their benefits and product offers:
Right side of White Sky Dashboard
©2011 White Sky, Inc. Company Proprietary and Confidential
Strong Multi-Layer Security - 2 Patents Issued & 3 pending
Trusted Network & database of 8,000+ financial institutions─ Validates IP address, manages log-in protocols─ Monitored and updated daily─ Protects against Phishing, Pharming, MITB, MITM, DNS poisoning
Secure View Browser─ Uses underlying browser controls─ Blocks malware and malicious plugins
PIN protected, 2 factor-like authentication ─ Encrypted local store─ Remote PIN verification via high performance, secure cloud services
Fastest, safest way to shop online – Safe Pay─ Securely stores credit card and personal information─ Fills in online forms and credit card data with a simple tap
©2011 White Sky, Inc. Company Proprietary and Confidential
More Eyeballs
Impressions
700MM Annual Per 1MM
Website Visits
7.7 times Per User / Month
DRIVE BRAND, BENEFITS & PRODUCT AWARENESS ON ALL DIGITAL DEVICES
©2011 White Sky, Inc. Company Proprietary and Confidential
Effective Pull Marketing Strategy
Click-Thrus
41% Average/1MM users
Conversions
17% Average/1MM users
DRIVE PRODUCT ENGAGEMENT DAILY
©2011 White Sky, Inc. Company Proprietary and Confidential
High Customer Interaction = High Retention
Proven platform for driving high engagement and customer retention
DEDICATED CUSTOMERS DRIVE PROFITABILITY
9.6% Customer Retention A/B SAMPLE: 2MM users (Comcast Xfinity)
©2011 White Sky, Inc. Company Proprietary and Confidential
Monetization
Monetize Mobile Browsing & Search
Filtered URLs in search results safeguards consumers.
Generates search revenue via protected search
White Sky Safe
Search
Drive Product & Service Revenue
Personalize offers to consumers
Promote any service or offer to any specific user at any time
White Sky Dynamic Content
Publishing
Drives Successful Online Transactions
White Sky’s fast, secure storage and usage of credit card data and information simplifies mobile transactions
White Sky Fast, Safe
eCommerce Transactions
Web Content Monetization
Dynamic content capability allows any web content to be published linking back to customer site domains
White Sky Dynamic Content
Publishing