conquer force.com

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Thinking about developing your own applications? Looking to extend the functionality of Salesforce using Force.com? Don’t be intimidated! Building on Force.com is just like administering your standard Sales and Service Cloud apps. Join us at this session to find out which Force.com tools and apps are best for you. You'll learn exactly how to get started building your own apps and how you can fully support the development life cycle.

TRANSCRIPT

  • 1. Conquer Force.com
    Administrator
    Nick Wilson: salesforce.com
    Meg Sheridan: SunTrust Banks Inc.

2. Nick WilsonPrincipal SASPremier Support
salesforce.com
3. Meg SheridanAssistant VP
SunTrust Banks Inc.
4. Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include but are not limited to risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other litigation, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year ended January 31, 2010.This documents and others are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
5. Agenda
What is force.com?
Meg Sheridan How SunTrust Banks uses force.com
Feature Deep Dive
Advanced Demo - Whats Possible
Q&A
6. Force.com is a Better Way to Build Custom Apps
7. What Makes Force.com Unique?The Benefits of Our Multi-Tenant Architecture
Seamless Upgrades
ContinuousInnovation
DeveloperProductivity
Economies of Scale
More Secure
High Availability
Instant
Capacity
Faster, More Scalable
8. Real-Time Workflow & Approvals
Programmable User Interface
Real-Time Websites
AppExchange
Real-Time Mobile Deployment
Programmable Cloud Logic
Real-Time Content Library
Clicks
Code
80%
20%
Granular Security & Sharing
Real-Time Analytics
Unlimited Real-Time Customization
9. 10. What Apps are Customers Building?
Common Projects that are a Good Fit for Force.com
Lotus Notes App Replacement
Migrate legacy Lotus Notes apps to the cloud
Departmental Apps
Single platform for small database/forms apps
Business Process Apps
Automate and manage business processes
Data-Driven Web Sites
Build sites like e-commerce or event registration
11. Lotus Notes App Replacement
Improved usability
Easy customization
Easy integration
Low admin costs
Improved reporting
Replaced Notes-based digital rights mgmt system in 6 weeks
Replaced 5000 seats of Notes, built new retail app 5x faster at 1/5 cost
Centralized sales, support, & services for 360 view of customers
12. Departmental Apps
Built IT governance applicationin under 8 weeks
Rapid development with minimal IT resources
Proven security
Central governance
Easy integration
Automatic scalability
Built invoice and payroll apps5x faster than on .NET
Built HR and asset managementapps in under 5 weeks
13. Business Process Apps
Built custom ERP appfor 1/3 the cost
Low cost
Rapid implementation
Agile
Easy to integrate
Easy to manage
Built insurance claims processing appin just 4 months with 3 developers
Built a medical research app and added 11 new products in 12 months
14. Data-driven Web Sites
Built e-commerce site in 9 weeksand increased cross-sales 100%
Rapid implementation
Synergy with CRM
Easy integration
Built-in authentication
Automatic scalability
Built volunteer pledge site in 4 weeks, scaled to 2M visitors in 1st week
Rolled out rebate processing sitefor 20M consumers in 3 weeks
15. Key Take Aways
Easy
Fast
Scalable
Proven
16. Meg SheridanAssistant VP
SunTrust Banks Inc.
17. Background
About SunTrust Banks, Inc., with total assets of $174.7 billion on September 30, 2010, is one of the nation's largest financial services holding companies.
Through its flagship subsidiary, SunTrust Bank, the company provides deposit, credit, trust, and investment services to a broad range of retail, business, and institutional clients.

  • Implementation highlights:

18. 3500 users in Sales and Marketing 19. 80 + custom Objects 20. 140 + profiles 21. 5 orgs 22. Multiple integrations between systems 23. Leverage Platform, Outlook Connector, and several partner apps.