connected cars: making navigation personal, adding telematics features and enabling automated...

Copyright 2016. All rights reserved. Confidential

Connected car: personal, rich, safe

Frans de Rooij, Director Product Marketing, TomTom Automotive

October 2016

Copyright 2016. All rights reserved.

TomTom’s Business Units

Consumer

Navigation devices

Sports watches

Action cameras

Activity trackers

Automotive

Maps, traffic & software

components for car

manufacturers

Renault, Fiat, VW,

Peugeot, Toyota, ...

Telematics

Fleet management &

vehicle telematics for

increased efficiencies

> 480K subscriptions

Licensing

Delivering world class

content to create

location based services

Apple, Uber, ...


Connected car: bringing formerly separated worlds together

3

Connected car

Infotainment Telematics

Navigation

Traffic Social Media Messaging

Music

Track & Trace

Usage Based Insurance

Vehicle Diagnostics Fleet Management

Active Safety

ADAS

Autonomous Driving


In-car infotainment is becoming connected and richer

• Connectivity is spreading

– brought-in (tethering)

– built-in (optional or included)

• Richer in-car experience,

with access to online content,

especially music/media

• Richer “hybrid” navigation, leveraging

real-time connected information services

– Traffic

– Speed Cameras

– Parking

– …

4


Connectivity enables passive and active input for services

5


In-car infotainment is going personal and beyond the car

• Contextual awareness, personalization

• Seamless experience beyond the car:

navigation companion apps & portals

• Social apps, messaging

6



7

Connected car


Navigation


Music

Track & Trace



Active Safety

ADAS

Autonomous Driving

Copyright 2016. All rights reserved. 8

Fleet management paved the road; solutions arrive at consumers

• Car-centric data widely used in Fleet

management:

– Driver behavior

– Vehicle health

– Virtual dashboard

– etc.

• OEM Connected Car solutions

• Connected features in after-market

OBD solutions

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Car-centric Telematics features for consumers

9

Remote diagnostics/

maintenance

Automatic

roadside assist

Remote car status /

remote control

Usage based

insurance


Telematics proposition for OEMs & car dealerships

Branding and cost-saving for OEMs

• Attractive OEM-branded experience with rich services

• Aggregated data about vehicles in the field, saving on

warranty and recalls, and improving future offerings

• Over-the-air updates when needed

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Marketing for Car dealers

• Communication channel to (future) customers

• Customers can easily reach you

• Monitor vehicle maintenance information,

enabling a pro-active approach


Building the business case for Connected Car Services

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eCall, Maintenance, Diagnostics, OEM/Dealer connect

Driving behavior, Performance monitoring

Remote vehicle

status, Alerts

Valu

e c

reatio

n

Traffic, Parking, Weather, Fuel, Online search

ECO pack, Safety pack, Fleet management

Map updates,

Brought-in-Navigation

Map updates,

Tethering Map updates, Hybrid navigation

Scalable across vehicle range


TomTom components to build a complete proposition

• Embedded system

• Connected Services

• Companion App

• Web portal

• APIs

• Partners

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Connected car


Navigation


Music

Track & Trace



Active Safety

ADAS

Autonomous Driving


Maps & services contribute to ADAS and Automated Driving

Planning Localization

Planning the

next move

within and beyond

sensor horizon

Complementing

sensors to define

acurrate position

Making automated

driving feel

comfortable

Comfort

14

Navigation

Getting from

A to B


Connectivity keeps on-board maps up-to-date

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Onboard

map

Map updates

Map Making & Services Platform

GPS traces

Sensors

Professional

sources

+ Sensor data


Connectivity also powers Live map services

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Onboard

map

Live map

services

Map updates GPS traces

+ Sensor data

Sensors

Live Map services

Professional

sources

Map Making & Services Platform

Copyright 2016. All rights reserved. © 2016 TomTom. All rights reserved. Confidential information. 17

Connected ADAS example: Adaptive Cruise Control

80

• ADAS curvature & gradient

100m - Sharp left curve, steep road (>10%)

• Jam Tail Warning feed

500m - Traffic Jam ahead (after corner)

200m - Very slow road section

• Driver speed profiles (map)

© 2016 TomTom. All rights reserved. Confidential information.


© 2016 TomTom. All rights reserved. Confidential information. 18

• Map based speed limits

• Dynamic speed limits (feed)

50m - Speed limit change to 100 km/h

Connected ADAS example: Intelligent Speed Assist

120

• Advanced weather feed

2km – Severe weather conditions



© 2016 TomTom. All rights reserved. Confidential information. 19

• Road DNA

Precise positioning

Lane level information

• 3D lane-level (map)

• Lane-level incident (feed)

• Lane-level planning (software)

Connected AD example: Highway Pilot




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Connected car


Navigation


Music

Track & Trace



Active Safety

TomTom’s role: Maps + Live Services + Software

ADAS

Autonomous Driving

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