confidence in food supply down slightly; 2017 ific food ... · international food information...

PACKAGED FOODS

2017 FOOD & HEALTH SURVEY

0% 20% 40% 60%

Foodborne illness from bacteria

Carcinogens or cancer-causingchemicals in food

Chemicals in food

Pesticides / pesticide residues

Food additives and ingredients

Animal antibiotics

Biotechnology / GMOs

The presence of allergens in food

Other

Ranked 1

Ranked 2-3

Q: Overall, how confident are you in the safety of the U.S. food supply? (n=1,002) Q: What in your opinion are the three most important food safety issues today? (n=1,002)

0% 20% 40% 60%

Very confident

Somewhat…

Not too…

Not at all…

Not sure

Most Important Food Safety Issues TodayConfidence in Safety of U.S. Food Supply

i

i

h

35%Of Millennials are not confident, vs. 24% of Boomers

Confidence in food supply down slightly; foodborne illness remains top safety concern

i

i

h

2017 IFIC Food

and Health Survey

TABLE 1

International Food Information Council Foundation2016 Food and Health Survey

4%

4%

4%

4%

3%

2%

2%

2%

2%

2%

1%

1%

1%

1%

1%

1%

1%

35%

53%

18%

52%

44%

35%

42%

43%

28%

43%

45%

50%

43%

53%

32%

42%

61%

Packaged foods

Sodium/salt

Monk fruit

Sugars in general

Saturated fats

Sucralose

Aspartame

Sucrose

Acesulfame potassium

Fructose

Artificial flavors

Preservatives

Artificial colors

High fructose corn syrup

GMOs

MSG

Added sugars

Consumers trying to limit or avoid added sugars and high fructose corn syrup

To what extent do you try to consume or avoid the following?

% Try to limit or avoid

2016 n=1,003; Arrows indicate significant (.95 level) differences vs. 2015.

NEW

NEW

NEW

NEW

% Try to consume

2016 IFIC Food

and Health Survey

TABLE 2

PACKAGED FOODS


Changed Eating Habits Due to Concerns about Top Safety Issue

43%Yes

Q: Have you changed your eating habits due to concerns about [your top safety concern]? (n=1,002)

0% 20% 40%

Foodborne illness from bacteria

Carcinogens or cancer-causingchemicals in food

Chemicals in food

Pesticides / pesticide residues

Food additives and ingredients

Animal antibiotics

Biotechnology / “GMO”s

The presence of allergens in food

Changed eatinghabits

Top safetyconcern

Changed Habits by the Concern Driving the Change

58%Of those not confident in the food supply made a change because of a safety issue, vs. 38% of those who are confident

55%Of those with a high level of trust in the news made a change because of a safety issue, vs. 36% of those with low trust

Foodborne illness and carcinogens driving changed eating habits

2017 IFIC Food

and Health Survey

TABLE 3


23%

15%

23%

15%

15%

12%

14%

9%

55%

35%

34%

30%

28%

27%

26%

21%

13%

33%

Groups morelikely to select:

College grads, Women

College grads

College grads, Women

Age 50-80, Women

Age 50-80, Women,Those without children

Women, Lower BMI

Higher income, Lower BMI

Less than college, Men

Groups more likely to select:

Lower income, In better health

College grads, Higher income,Women, In better health

College grads, Women,In better health

Women

Women

College grads, In better health

Less than college,In worse health

Consumers are primarily seeking out “Natural” and “No added hormones or steroids” labeling

Which of the following, if any, do you do on a regular basis? (Select all that apply.)

Eat at restaurants because they advertised their foods and beverages as...

Buy foods and beverages because they are advertised

on the label as...

2016 Sample A n=502; Sample B n=501; There were no significant (.95 level) differences vs. 2015.

Natural

No added hormones or steroids

Locally-sourced

Organic

Raised without antibiotics

Pesticide-free

Non-“GMO”

Sustainably sourced

None of the above

NEW

NEW

2016 IFIC Food

and Health Survey

TABLE 4

PACKAGED FOODS


Q: Which of the following, if any, do you do on a regular basis? Select all that apply. Buy foods and beverages because they are advertised on the label as… (Split sample, n=501); Eat at restaurants because they advertised their foods and beverages as… (Split sample, n=501)

Labels Consumers Regularly Seek on Packages/at Restaurants

0% 20% 40%

Natural(product)

Natural(restaurant)

Organic(product)

Organic(restaurant)

Millennial Gen X Boomer

Natural/Organic Labels by Generation

“No added hormones” most impactful for products; “Natural” most impactful for restaurant choice

2017 IFIC Food

and Health Survey

TABLE 5


A quarter support the FDA policy requiring special labeling for foods produced with biotechnology as it stands

The U.S. Food and Drug Administration (FDA) requires special labeling for foods produced with biotechnology (“GMO”) only when the food produced by biotechnology is substantially different (for

example, if the food has a different nutritional content). Would you say that you support or oppose this FDA policy?

2016 n=1,003

23%

42%

6%

29%

I support this policy as it stands I support this policy but think itshould be applied to all GMO-

produced foods

I oppose this policy Not sure

23%SUPPORT THIS POLICY AS

IT STANDS

Who is more likely to support the policy as it stands?

• Age 18-34• Men

2016 IFIC Food

and Health Survey

TABLE 6


6%

16%

26%

14% 13%

25%

Very favorable Somewhat favorable Neither favorable norunfavorable

Not very favorable Not at all favorable Don't know enoughabout it to form an

opinion

There is a diversity of opinions about the use of biotechnology to produce food products

What is your overall impression of using biotechnology (“GMO”) to produce food products? Would you say you are...?

2016 n=1,003

22%HAVE A FAVORABLE

IMPRESSION

Who is more likely to have a favorable

impression?

• College grads• Higher income• Men

2016 IFIC Food

and Health Survey

TABLE 7

confidence in food supply down slightly; 2017 ific food ... · international food information...

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