conducting quick check testing to get user feedback
DESCRIPTION
Given at Usability Professionals Association Conference June 6, 2012TRANSCRIPT
+Conducting Quick Check Testing to Get User Feedback
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Introduction 3:00 – 3:02
Quick check testsWhat are they? What problems do they solve? How do they compare to traditional testing?
3:02 – 3:10
Planning & conducting a quick check test 3:10 – 3:15
Comparison 3:15 – 3:20
Group Exercise 3:20 – 3:30
Discussion 3:30 – 3:35
Case Study 3:35 – 3:45
Questions / Discussion 3:45 – 3:50
Tips & Takeways 3:50 – 3:55
Wrap-up, Final questions 3:55 – 4:00
Schedule
+Today’s Challenges(And yesterday’s and tomorrow’s)
Knowing whether a design will work
Time
Budget
Resources
Access to users
+Quick Check Tests
Post your design and gather feedback and reactions Quickly Low or no cost
Validate design or ask specific questions Gauge understanding of content Check effectiveness, impact of design Explore interactions
Can conduct online or post print-outs
Provide an alternative to more thorough usability testing
Picture Source: Whitney Quesenbery
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1. Decide what you want to check Content, flow, design, colors, images, understanding, tone Documents, screenshots, video Tasks, questions
2. Consider context and bounds What instructions and context will participants need to be helpful? Number / label areas to help provide easy reference points How can you convey that without biasing them?
3. Pick a good location, time High-traffic areas or low-traffic, secured areas
4. Coordinate logistics and set it up
5. Check in and observe
Planning a Quick Check Test
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Where would you look to complete [task 1]?
Was there anything that helped you know that?
How clear is the content?
Are there any design elements that help you understand how to use this?
What would you suggest changing?
Are there any elements your friends, family, or colleagues would have trouble understanding?
Sample Questions
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Notablehttp://www.notableapp.com
flickr http://www.flickr.comTo give people “Add a note” option, go to You > Your Account > Privacy & Permissions
Online Options
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You want to get reactions to your mobile app design. Think about how you’ll set up a quick check test.1.Define your goals, what you want to learn.
2.Consider: Participants & advertising (how will participants learn about this) Where you can set up the test (online, in-person location; timing, duration) Context, background participants might need Questions you want answered How you will collect results (email, suggestion box, post-it notes) Format or Supplies you will need (online - website, file type, etc.; in-person - paper, post-it notes, pens)
3.Use the next slides to plan out your first quick check test.
Group Exercise
Plan a Quick Check Test
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Goals
Participants & Recruiting
Location (online, in-person...)
Duration
Background / Context participants will need
Materials needed
Questions you want answered
How you will collect results
Group Exercise
Plan a Quick Check Test
+Case Study
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Howto.gov/firstfridays
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+Video
SAVE YouTube VIDEO LOCALLY JUST IN CASE WE DON’T HAVE ACCESS TO WEB FROM ROOM!
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Moderated Unmoderated
10th Floor 6th Floor
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Permissions
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+Publications Test: Success rate by task
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Moderated Unmoderated
10th Floor 6th Floor
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+Quick Test steps
1. Pick site / document to test
2. Develop tasks (even “First Clicks are OK)
3. Determine # testers needed to succeed (10)
4. Timed dry run of the test
5. Select location
6. Set up materials 45 min before test begins
7. Test people for 5-15 min max each
8. Record the successes / failures and feedback
9. Debrief problems and solutions
+Wrap-up
+To Learn More…
Kate Walser [email protected] @kwalser +1 (571) 281-2626
Jon Rubin [email protected] @govnewmedia +1 (202) 501-0855
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Quick Check TestWhitney Quesenbery, Open University open hallway usability test
Photo Credits