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COMMUNICATIONS STORYTELLING BRAND MARKETING SOCIAL MEDIA
COMPENSATIONEDUCATION TIMELINECONTENT CREATION
2018 SUMMER INTERNSHIP PROGRAM
At Stoller Family Estate, our roots run deep. The family established the farm in 1943, and the vineyard 50 years later.
As the largest contiguous vineyard in Oregons Dundee Hills, we control every step of the process. From winemaking to
storytelling and marketing, our pioneering spirit is in everything we do.
We constantly seek new ways to refine and protect our legacy, so that it can thrive for generations to come. We believe in
a visionary learning environment that continuously develops through networking opportunities, project ownership, and a
commitment to excellence.
As an intern at Stoller Family Estate, youll work with full-time marketing and communications experts with a combined experience
in the wine industry of 20 years. This internship will expand your knowledge in social media, digital advertising, public relations,
videography, photography, graphic design, and more.
We hope you will enjoy our summer events and learn every corner of the wine industry, from the first bud break through harvest.
Why are some brands buzz worthy? Sure, they might pay for an advertisement. But, the real cult classics are earning outside endorsements in high-profile publications through building relationships with writers and editors.
Learn how to build relationships with editors, analysts, and reviewers, and how to identify important influencers
Contribute to logistics and preparation of press activities, media tours, on-site influential visits and other events
Develop and pitch media alerts, press releases, wine samples and related materials
Report on relevant coverage and quantify the value of media relations
With thousands of options, why do people connect with certain wines? Yes, it might be the taste, but even more so, its the people behind the wine and the stories inside that makes it come to life.
Learn how to define what makes a story
Assist with creation of story timelines and arcs
Edit short videos to share stories on social media
Assist in music and voiceover selections
Help construct questions to improve interview skills
Your brand is defined by what people say about you when you arent there. Consistent brand messaging has to permeate every aspect of your business, from storytelling to wine labels.
Learn how to define and articulate a brands essence
Assist with creation of brand standard guidelines and marketing campaigns
Assist in creative copywriting for brands
Support brand assessment to make sure branding across all platforms is up-to-date and consistent
In the ever-changing social media world, we are looking for someone who is driven to keep up with its fast paced direction. You will learn the different social media algorithms and tips to make each platform successful.
Connect with wine media, trade, and consumers
Create events, organize photos, populate shop
Find and engage with club members
Learn how to track analytics to evaluate strategies
Follow social media trends, topics, and best practices
Experimenting with camera gear and creative programs can be one of the most rewarding parts of creating content. From learning how to operate a drone to producing bottle lables, playing with creative technology is always fun.
Shoot vidoes of wine production, vineyard, events and more
Canon 5D Mark IV and Mark II, Adobe Creative Suite
Create and organize digital content library
Work in Adobe Creative Suite to design marketing collateral
Use creative angles to capture the Stoller Family Estate brand
Intern Owned Stoller Owned
We are looking for hard-working, enthusiastic interns to join our team! If youre looking to expand your creative skills while learning more about the wine industry, please email your
resume and portfolio to:Marketing@StollerFamilyEstate.com
Digital Brand Manager
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