comm audit template

7/27/2019 Comm Audit Template

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Purpose

Circulation/reach/

distribution Target a udience

Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Program

Description

Indicated

Ex

p

p

Tools Why does the

tool exist?

How many are printed,

distributed?

Who are you trying to

reach? There may be

numerous audiences -

they can be prioritized

based on notes below.

Who is the staff

person

responsible for

the tool? What is

the approvalprocess?

When did

city first

launch the

tool?

How often is the

tool

used/updated?

Is the tool

mailed, emailed,

given out at

events, etc?

How much does

this tool cost

annually?

Remember to

include hardand soft costs

whenever

possible.

"Anong

student

number

mo?" film

To promote

the programs

in the College

Video shown during

Gawad Plaridel and

online copy in

youtube.com

UP and non-UP students College of Mass

Communication

administration

staff

2012 No updates Online and

during Gawad

Plaridel

- Internet,

DVD/Video/Film

No program

description,

only included

prominent

personalities in

the College

along with their

degree program

and current

O

au

pa

of

th

th

pr

AcademicClinic

Website

Article

To givedescription on

the programs

tutees may be

interested in

taking up in

college

One article High school studentsreviewing for college

entrance exams

Tutorial center'sadministration

staff

No specifieddate

No updates Online - Internet A descriptionbased on the

knowledge of

the writer

about the

course

A pr

ar

by

st

in

po

st

UP

College of

Mass

Communication

Website

To provide

information

for future and

current

students; To

provide easier

access to the

College's

admission and

One website; one

Facebook page

Future and current

students; Research and

other potential students

who surf through the

Internet to look for

potential degree

programs

College of Mass

Communication

administration

staff

Website

launch not

specified

Website updated

when there are

events/activities/

projects initiated

by the College

Through the

College's

Facebook page;

College's efforts

to promote the

website (link of

site in posters,

advertisements,

memos)

- Internet Includes a brief

description of

the program, a

link to the

academic

requirements,

and contact

information of

the department

O

pr

of

Co

Re

pr

Te

in

Communications Audit Template



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Program

Description

Indicated

Ex

p

p

Freshbook

information

for future and

current Number not specified

Freshmen, shiftees,

transferees

UP CMC Student

Council Not specified No updates Print and online Unknown Pamphlet Includes a brief d

St

Ch



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Program

Description

Indicated

Ex

p

p



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Program

Description

Indicated

Ex

p

p

P E



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Program

Description

Indicated

Ex

p

p

Pro ram E



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Program

Description

Indicated

Ex

p

p

Program Ex



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

g

Description

Indicated

p

p

Program Ex



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Description

Indicated

p

p

Program Ex



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

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Communicati

on Channel

Description

Indicated

p

p

Ci l i / h/ S ff I i i ll U d M h d f l C i i

Program

D i i

Ex



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Description

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p

p

Circ lation/reach/ Staff Initiall Update Method of ann al Comm nicati

Program

Description

Ex

p



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Description

Indicated

p

p

Circulation/reach/ Staff Initially Update Method of annual Communicati

Program

Description

Ex

p



Purpose

Circulation/reach/


Staff

responsible

Initially

launched

Update

Frequency

Method of

distribution

annual

budget

Communicati

on Channel

Description

Indicated

p

p


Program

Description

Ex

p



Purpose

/ /

distribution Target a udience responsible

y

launched

p

Frequency distribution budget on Channel

p

Indicated

p

p


Program

Description

Ex

p



Purpose distribution Target a udience responsible

y

launched

p

Frequency distribution budget on Channel

p

Indicated

p

p


Program

Description

Ex

p



Purpose distribution Target a udience responsible launched Frequency distribution budget on Channel Indicated p


Program

Description

Ex

p





Program

Description

Ex

p




P

Circulation/reach/

di ib i T di

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Method of

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Program

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Circulation/reach/

di t ib ti T t di

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Method of

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comm audit template

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