comm 3353: communication web technologies i

COMM 3353:Communication Web Technologies I

Chapter 12a:Career Opportunities and Future Directions

www.class.uh.edu/comm/classes/comm3353/ppt/_Pres12a.html

Career Opportunities and Future Directions

Career Opportunities

Career Opportunities The Internet and WWW play two key

roles in the job market: 1) The Media itself is a generator for new

jobs. New technologies require more and more

educated and skilled individuals to perform in areas new this decade.

2) Serves as a medium to offer and find new jobs. An excellent resource for job hunters.

Searching for Employees Can be time consuming and expensive for

employers. Typical Methods of Recruitment:

Newspaper advertisement College campus recruitment Headhunters / Employment Agencies

Using the Internet for recruitment is quicker, easier, and much more cost-effective.

Career Opportunities, Continued…

In addition to posting job opportunities online, recruiters seek out applicants who post their résumés online. Employers can scan the Internet with ease,

searching through thousands of potential employment candidates at a given sitting.


Searching for Employment The Web lists countless job opportunities

spanning every field imaginable, as well as geographic boundaries.

Although Internet and Computing jobs are prevalent, they’re certainly not the only jobs available.


Two Basic Strategies for Online Job Searching: Posting Résumé Information

Least aggressive, least effective. Surfing Job-Posing Sites

Most aggressive approach. Employers (for the most part) still believe that the job

applicant still bears the brunt of the responsibility of finding a new job.


Posting Résumés Online Passive in nature

Although many people have landed jobs using this method, it’s unlikely to be successful by itself.

Posting A Résumé online requires electronic expertise combined with an artistically crafted document that will catch the eyes of potential employers.


Types of Résumés: Functional

Emphasizes work experience, training, and skills. Best for those with little experience or career changes.

Chronological Work experience by date. Generally for project and technical oriented backgrounds.

Hybrid A combination between the two types. Considered “lengthy” and generally not liked.


Using the three basic résumé types online: They must be modified for Internet use.

1) Career objectives or Summary statements become a keyword preface for information that follows.

2) Describe qualifications and experience using industry-specific lingo rather than generic terms.

3) Abbreviations should generally be avoided. 4) Online résumés should be formatted flush-left, with lots

of white space and other site-specific information.


5) Online résumés should be short; optimally, a little over one printed page in length. Never over three.

6) Be as discrete as possible. Do not post personal information beyond what is generally required on a normal résumé (no SSNs, etc.).


Online résumés are typically entered using intrinsic form technology. The user fills out a form online, then

submits its contents to a server. Another popular method is to create

your own web site. Growing in popularity.

Can be potentially harmful if you don’t know what you’re doing.


Most people who use the web for finding employment use the WWW for both posting résumés online and creating their own homepage. This increases their chances of recognition

exponentially. Is an accepted practice in all industries. Might be considered redundant by some,

but most recognize it as “covering all bases.”


Using Online Employment Services An Online Employment Service differs from

traditional online résumé posting sites and Job Info sites in that they act as an agent between both parties. They make the connection for you. Generally charge a fee to the employer if you

are hired. Some charge subscription fees to belong.

Both user and employer.


Jobs in a Cyberworld Technical vs. Non-Technical Jobs Technical:

Calls for highly skilled individuals more logically oriented and versed in developing product using the “Why things work” principle.

Non-Technical: Calls for skilled individuals more artistically

oriented, creating product using the “What looks good” principle.


In addition to the usual, classical job opportunities that have transitioned to the web, new opportunities now exist: Multimedia development CD Rom development Internet Technology Internet Advertising and Public Relations Media Outlets


The Webmaster Most popular and most talked about cyber-

position currently available. Radically changing in scope

Companies are beginning to abandon the “Webmaster” concept for a “Web Developing Group” instead.

Still, many Webmaster positions are still available.

Rated as the hottest and best paying positions in the marketplace.


Getting Experience It’s a very competitive arena! Many colleges and universities are now beginning to

offer web-related courses and integrating the Web into existing coursework. Many students are being recruited straight out of high

school for training and job placement. Universities must offer integrated technologies into existing

curriculum in order for students to gain an acceptable level of experience prior to entering the job market.


Where else can I get experience? Entry-level jobs in school computer labs.

Not only skill advancement, but also links students with professors and other specialists.

Internships, paid or unpaid, in field of study. Can sometimes lead to full-time jobs.

Volunteering with non-profit organizations. Many times they can’t afford to pay the high cost

associated with professional, technical services.


The Internet and theWorld Wide Web

End Chapter 12, Part I.

comm 3353: communication web technologies i

Documents

online job

htmlcar opportunities

career objectives

career changes

new jobs

continued5 online rsums

job hunters

job market