co-design tools and techniques - world usability day rome 2015

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CO-DESIGN tools and techniques @alessioricco 1

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Page 1: Co-design tools and techniques - world usability day rome 2015

CO-DESIGNtools and techniques

@alessioricco1

Page 2: Co-design tools and techniques - world usability day rome 2015

WHAT IS CO-DESIGN

➤ Participatory design (originally co-operative design, now often co-design) is an approach to design attempting to actively involve all stakeholders (e.g. employees, partners, customers, citizens, end users) in the design process to help ensure the result meets their needs and is usable(wikipedia)

photo from https://feeoonah.wordpress.com/2

Page 3: Co-design tools and techniques - world usability day rome 2015

THE POINT OF VIEW OF CONSULTANCY

➤ “How can consultants and organisational members concrete conversations about the way the consultancy process can be structured and sequenced to facilitate new patterns of meaning making and actions?”

Dialogic Organisation Development: Theory and Practice of Transformational Change (Ed: Bushe, Marshak)

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Page 4: Co-design tools and techniques - world usability day rome 2015

WHO

➤ all the stakeholders could be actively involved in the design process

➤ designers

➤ IT people

➤ marketing

➤ users

➤ citizens

➤ etc..

photo (CC) Stuart Rayner, St. Helens4

Page 5: Co-design tools and techniques - world usability day rome 2015

WHY

➤ INNOVATIONthe designer will see things from different points of view and it’s lead to create things in different ways, with different approaches, materials and people

photo from https://flexhousing.wordpress.com/flex-dundee-workshop/5

Page 6: Co-design tools and techniques - world usability day rome 2015

WHY

➤ INNOVATION

➤ USER CENTRED APPROACH the user expertise, skills and experience are fundamental and valuable parts of the design process

photo from https://flexhousing.wordpress.com/flex-dundee-workshop/6

Page 7: Co-design tools and techniques - world usability day rome 2015

WHY

➤ INNOVATION

➤ USER CENTRED APPROACH

➤ DEMOCRATICusers, stakeholders, designers have the right to partecipate in the process because they are involved at different level

photo from https://flexhousing.wordpress.com/flex-dundee-workshop/7

Page 8: Co-design tools and techniques - world usability day rome 2015

THE POINT OF VIEW OF STAKEHOLDERS

➤ Co-design is aimed at developing a sense of joint ownership regarding the specific project, since various stakeholders have voice in the process.

Dialogic Organisation Development: Theory and Practice of Transformational Change (Ed: Bushe, Marshak)

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“We own what we create”

Page 10: Co-design tools and techniques - world usability day rome 2015

WHERE

➤ the venue depend by the co-design activity itself, the number of participants, the material and equipment availability (whiteboards, printers, post-it, tables, etc…)

photo from https://flexhousing.wordpress.com/flex-dundee-workshop/10

Page 11: Co-design tools and techniques - world usability day rome 2015

PREPARING THE WORKSHOPMaking Things Works

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Page 12: Co-design tools and techniques - world usability day rome 2015

ORGANIZATION CHECKLIST:➤ define the purpose

➤ who will attend? who they are? how should they be selected?

➤ how they expect?

➤ how participatory should it be the workshop?

➤ how long should be the co-design activity?

➤ programme planning

➤ language, language differences, interpreters, cultural differences

➤ logistic, how to manage transport

➤ material and equipment

➤ outputs: video, prototypes, reports

➤ follow-up: how and who

➤ food, special needs

➤ cultural awareness

➤ all the things that are not in this list :)

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Page 13: Co-design tools and techniques - world usability day rome 2015

FACILITATORmake things easy

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Page 14: Co-design tools and techniques - world usability day rome 2015

FIND YOUR OWN STYLE MIXING 3 DIFFERENT DELIVERY STYLES:

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lecturer trainer facilitator

characteristic

➤ up front style ➤ expert ➤ good public speaker ➤ no flexibility in group

change

➤ 60/40 front/moving ➤ not necessary the

expert ➤ exercises and demo ➤ more flexible

➤ move around ➤ only facilitation

skills ➤ 30/70 verbal,

exercises ➤ absolutely

interactive

material projector, slides, videovisual aids and flinchers,

handbook for participants

wide range of visual, audio and kinaesthetic

materials

model➤ imparting knowledge ➤ little hands on ➤ questions at the end

➤ sharing knowledge ➤ hands on sessions ➤ questions at the end

of sessions

➤ sharing experience and skills

➤ mostly hands on ➤ questions, questions,

questions

How to run a great workshop - Nikki Highmore Sims, Pearson-Prentice Hall

Page 15: Co-design tools and techniques - world usability day rome 2015

FACILITATOR SHOULD:

➤ show respect

➤ establish rapport

➤ abandon preconceptions

➤ hand over the stick

➤ watch, listen, learn

➤ learn from mistakes

➤ be self-critical and self aware

➤ be flexible

➤ support and share

➤ be honest

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Young people and sexual Health Project, Department of public health medicine, University of Hull, 1995

Page 16: Co-design tools and techniques - world usability day rome 2015

ICEBREAKINGHow to start with no embarrass

photo from http://explorenorth.com/16

Page 17: Co-design tools and techniques - world usability day rome 2015

WARMUP CHECKLIST

➤ be relaxed and smile

➤ ask people to help you (chairs, tables, badges, etc..)

➤ ask them to express their expectations

➤ objectives definition/presentation, discuss them

➤ mutual introductions

Page 18: Co-design tools and techniques - world usability day rome 2015

“INTRODUCE YOURSELF”some examples of great introduction games

18 photo by reddit

Page 19: Co-design tools and techniques - world usability day rome 2015

ASK THE PARTICIPANTS TO

➤ stand up, introduce themselves and tell….(their breakfast, the last thing they read before the workshop, etc…)

➤ walk around the space and greet, shaking hands and introduce themselves

➤ find an inspiring object from their place and bring it to the workshop, explaining why it’s so important for them

➤ introduce themselves using a hourglass or keeping a match in their hands

Page 20: Co-design tools and techniques - world usability day rome 2015

GROUPINGhow to find the perfect mix

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Page 21: Co-design tools and techniques - world usability day rome 2015

SOME TIPS FOR A GOOD GROUP BUILDING

➤ create homogeneous groups per gender, age, skills, company functions, etc.

➤ ask participants to avoid to group with friends, colleagues, relatives, etc.

➤ create common interests groups

➤ create matchmaking games(eg: give each participants a puzzle piece and make them find their counterparts)

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Page 22: Co-design tools and techniques - world usability day rome 2015

EXAMPLE: CODESIGN JAM

➤ N groups of 5 participants maximum

➤ each group must have a developer, a designer and three other participants with different background and skills.

➤ take N postcards (each for group), cut each of them in 5 pieces

➤ put the pieces in 3 jars, one jar for developers, one for the designers and one, bigger, for the other participants

➤ the smaller jars contains N pieces, each one from a different postcard, the bigger one contains N*3 pieces

➤ each participant should take a piece from the right jar and find the right counterpart

22 photo by clipartpanda.com

Page 23: Co-design tools and techniques - world usability day rome 2015

ACTIVITIESsee the world with different eyes

23 photo by reddit

Page 24: Co-design tools and techniques - world usability day rome 2015

THREE ACTS

Open

Divergent

AIdeas

& Informations

Page 25: Co-design tools and techniques - world usability day rome 2015

THREE ACTS

Open Explore

Divergent Emergent

AIdeas

& Informations

Experiment &

Test

Page 26: Co-design tools and techniques - world usability day rome 2015

THREE ACTS

Open Explore Close

Divergent Emergent Convergent

A BIdeas

& Informations

Experiment &

Test

Decision &

Action

Page 27: Co-design tools and techniques - world usability day rome 2015

4 DIFFERENT KIND OF GAMES ACTIVITIES

➤ core activities(that work well in any situation)

➤ opening activities(to use for generating ideas)

➤ exploring activities(working with generated ideas, finding serendipity)

➤ closing activities(prioritization,voting and comparison)

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Page 28: Co-design tools and techniques - world usability day rome 2015

4 DIFFERENT KIND OF GAMES ACTIVITIES

➤ core activities(that work well in any situation)

➤ opening activities(to use for generating ideas)

➤ exploring activities(working with generated ideas, finding serendipity)

➤ closing activities(prioritization,voting and comparison)

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Page 29: Co-design tools and techniques - world usability day rome 2015

CORE GAMESevergreens

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Page 30: Co-design tools and techniques - world usability day rome 2015

AFFINITY MAP

ask a question, collect the answers, create affinity clusters

Page 31: Co-design tools and techniques - world usability day rome 2015

Mario Rossi - Sviluppatore

SEEING

SAYING

DOINGFEELING

HEARING

vede il monitor

parla un linguaggio incomprensibile

parla di telefilm e cose pop molto di nicchia

sta in un open space rumoroso, ma non sono i suoi colleghi a parlare ad alta voce

se possibile ascolta musica nelle cuffie mentre lavora

ride o impreca da solo

vede la sua scrivania disordinata e piena di junk food e cartacce

scrive una applicazione strategica per la società oppure installa driver e antivirus ai colleghi. oppure entrambe le cose. chatta con i colleghi.

si sente frustrato. potrebbe fare di più ma all’azienda questo non interessa e lo impiegano male

“è meglio non coinvolgere il reparto ICT perchè è troppo lento, ci blocca le attività, non è agile nelle decisioni”

viene interrotto da colleghi che chiedono qualunque cosa

RTFM!

LOL!

EMPATHY MAP

Page 32: Co-design tools and techniques - world usability day rome 2015

OTHER POSSIBLE GAMES

➤ card sorting

➤ storyboard

➤ dot voting

➤ 7P Framework(Purpose, Product, People, Process, Pitfalls, Prep, Practical Concerns)

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Page 33: Co-design tools and techniques - world usability day rome 2015

OPENING GAMEShow to facilitate the divergent stage

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Page 34: Co-design tools and techniques - world usability day rome 2015

STAKEHOLDER ANALYSIS

mapping the stakeholders in a grid using “power” and “interest” as measure

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Page 35: Co-design tools and techniques - world usability day rome 2015

COVER STORYthink the future of your organisation and visualise it

35 photo by https://wiki.library.ucsf.edu/display/EdTechStrategic/Our+Work

Page 36: Co-design tools and techniques - world usability day rome 2015

EXPLORATION GAMEShow to facilitate the emergent stage

36 photo by reuters

Page 37: Co-design tools and techniques - world usability day rome 2015

BLIND SIDEdisclose and discovery information that can impact success in the company

37 photo from gamestorming.com

Page 38: Co-design tools and techniques - world usability day rome 2015

3838ELEVATOR PITCH

Page 39: Co-design tools and techniques - world usability day rome 2015

3939

BUSINESS MODEL CANVAS

Page 40: Co-design tools and techniques - world usability day rome 2015

OTHER POSSIBLE GAMES ACTIVITIES

➤ world cafè

➤ open space

➤ Affinity map

➤ etc, etc..

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Page 41: Co-design tools and techniques - world usability day rome 2015

CLOSING GAMEShow to facilitate the convergent stage

41 photo from Reservoir Dogs

Page 42: Co-design tools and techniques - world usability day rome 2015

4242PRIORITISATIONphoto from asynchrony

Page 43: Co-design tools and techniques - world usability day rome 2015

4343

ETHOS, LOGOS, PATHOSevaluate your value proposition using the three elements of the aristotelian rhetoric

Page 44: Co-design tools and techniques - world usability day rome 2015

4444

WHO, WHAT, WHENwho what when done?

Page 45: Co-design tools and techniques - world usability day rome 2015

OUTPUTS

45 photo from Reservoir Dogs

Page 46: Co-design tools and techniques - world usability day rome 2015

SOME OUTPUT EXAMPLES

➤ pictures/flipchart produced during the co-design activities

➤ prototypes

➤ storyboards

➤ models

➤ video, animations

➤ 3d prints

➤ software prototypes

➤ etc, etc..

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Page 47: Co-design tools and techniques - world usability day rome 2015

4747STORYBOARD-FOTONOVELA

Page 48: Co-design tools and techniques - world usability day rome 2015

4848 PROTOTYPE

Page 49: Co-design tools and techniques - world usability day rome 2015

4949 SKETCHING

Page 50: Co-design tools and techniques - world usability day rome 2015

PARTICIPATORYWORKSHOPS

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Page 51: Co-design tools and techniques - world usability day rome 2015

GAMESTORMING

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Page 52: Co-design tools and techniques - world usability day rome 2015

HOW TO RUNA GREAT

WORKSHOP

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Page 53: Co-design tools and techniques - world usability day rome 2015

CODESIGN JAM ROMA

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www.codesignjam.it

Page 54: Co-design tools and techniques - world usability day rome 2015

CODESIGN JAM ROMA MATERIAL

➤ improclinic: test your prototype using improv actors (featuring “I Bugiardini”)www.youtube.com/watch?v=k7slbhtdm5E

➤ service design resourceshttp://www.codesignjam.it/le-nostre-jam/global-service-jam-2013/risorse-sul-service-design/

➤ faces and emotions from the codesign jam https://vimeo.com/29001980

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5555

IMPROVE-UXphoto from asynchrony

Page 56: Co-design tools and techniques - world usability day rome 2015

@alessioricco https://it.linkedin.com/in/alessioricco

Thank you!