cloudforce essentials dublin breakout session

28
Getting the most out of the Salesforce.com Foundation Program Jim Levi Strategic Account Manager Education Salesforce.com Foundation Chris Atwood Senior Account Manager Salesforce.com Foundation @jimmtlevi @freqflyer

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Getting the most out of the Salesforce.com Foundation program. Slides from the Cloudforce Essentials Dublin nonprofit breakout session held on 28th June 2012

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Page 1: Cloudforce essentials dublin breakout session

Getting the most out of the Salesforce.com Foundation

ProgramJim LeviStrategic Account Manager Education Salesforce.com Foundation

Chris AtwoodSenior Account ManagerSalesforce.com Foundation

@jimmtlevi

@freqflyer

Page 2: Cloudforce essentials dublin breakout session

Deliver social impact by using salesforce.com’s people & technology & reinvesting our

resources.

Create the social social enterprise; using our technology and ability to collaborate to

accelerate solutions to society’s challenges

Page 3: Cloudforce essentials dublin breakout session

Growing our philanthropy

1%Time

Equity

Product

Foundation teamAustralia, France, India, Ireland, Japan, Singapore, UK, US, (next the Netherlands)

Time6 volunteer days per employee a year;2012: 8,000 employees will give 100,000 volunteer hours

Grants2012: $6m granting around employee volunteering, healthy communities & nonprofit/education use of Salesforce

Product 15,000 global nonprofits in 105 countries use donated & discount product

Critical mass in Argentina, Australia, France, Germany, India, Ireland, Israel, Japan, Netherlands, New Zealand, Singapore, South Africa, UK, USA

Focus on increased success of donated & discounted customers; CFL & partner & grantee strategy.

Page 4: Cloudforce essentials dublin breakout session

discountPurchase additional licenses

Proceeds go back into

Foundation

10 free licenses +

grants

Nonprofit or Higher Ed

%

cycle of sustainabilit

y

Page 5: Cloudforce essentials dublin breakout session

Deep Discounts Available Across the Product Range

Page 6: Cloudforce essentials dublin breakout session

SocialMarketing

Social Apps

Product & Partners

Collaborate

Service &Engage

Automate & Extend

Connect & Sell

Social Customer ProfileEmployee

Social Networks

Customer Social Networks & Product Social Networks

Social Enterprise

Delight Your Customers and Employees

Page 7: Cloudforce essentials dublin breakout session

The Social Enterprise Delivered

Nonprofit Social Enterprise

Engagement

Support Services

Mobile Apps & Service

Advocacy

Collaboration

Case Management

Development

Call Centers

Volunteer Managemen

t

Page 8: Cloudforce essentials dublin breakout session

Some of Our Nonprofit Customers

Page 9: Cloudforce essentials dublin breakout session

A World Leading University through the Social Enterprise

Listen & Analyze

Social Marketing

PartnersRecruiting

Service &Engage

Automate & Extend

EnrolmentandRegistration

Social Constituent Profile

Student & Employee Social Networks

ExternalEngagement

Student Portals

Collaboration Student

Services

Career Services

Alumni Mgmt

Knowledge Transfer

Teaching & Learning

Page 10: Cloudforce essentials dublin breakout session

Listen, engage and analyse in social media

Share ideas and insights across the institution

Build applications quickly and easily

High quality contact and organisation data

Self-service and direct engagement with students, businesses, alumni and agents

Build and nurture relationships with employees, students, alumni and businesses

What Can Education Institutions do in the Cloud?

Portals

Page 11: Cloudforce essentials dublin breakout session

Some of our Higher Education Customers

Page 12: Cloudforce essentials dublin breakout session

Volunteer IrelandEva Early Salesforce.com Administrator

Page 13: Cloudforce essentials dublin breakout session

About Us

• Volunteer Ireland• Volunteer Centres• Salesforce & us• Managing Salesforce

Page 14: Cloudforce essentials dublin breakout session

Key Tools • Mass Emailing• Reports &

Dashboards• Ideas• Chatter & Chat• TaskRay, Vertical

Response, Timba Surveys, Volunteers

Page 15: Cloudforce essentials dublin breakout session
Page 16: Cloudforce essentials dublin breakout session

Welcome to Radian6

Hasan Housein

@HasanHousein

in/hasanhousein

Page 17: Cloudforce essentials dublin breakout session

Market Leadership

Technology Innovation

Customer Success

2,500+ Customers

50% of Fortune 100 150+ Million Sources

Twitter “Firehose”

17 Languages

Social Hub

Mobile Access

REST API

“One of the founding principles of Dell is really about listening and learning from our customers and being able to take that feedback and improve.”

Michael Dell,Chairman & CEO

Radian6 is the World’s Leader in Social Marketing

Page 18: Cloudforce essentials dublin breakout session

Transform Your Business with Radian6

Listen

Analyze

Engage

Automate & Scale

Service

Visualize

Summarize

Mobile

Page 19: Cloudforce essentials dublin breakout session

Listen to Customers on Millions of Social ChannelsAnalysis Dashboard

Over 150 million sources

Full Twitter “Firehose”

17 Languages

Page 20: Cloudforce essentials dublin breakout session

Analyze Social Customer Insights Social Insights

Demographics

Social Insights

Segmentation

Campaign Management

In-flight Targeting

Insights Partners:

Page 21: Cloudforce essentials dublin breakout session

Engage with Customers On Their Terms, In Real Time Engagement Console

Build Loyalty & Community

Delight Customers with Social Service

Build Pipeline

Page 22: Cloudforce essentials dublin breakout session

Visualize Social Trends and DataREST API

Social Media Command Centers

Dynamic Visualization of Social Data

Real-time Monitoring

Radian6 Command Centers:

Page 23: Cloudforce essentials dublin breakout session

Social MediaFiltering

Social MediaMonitoring

Listen

Social Profile

Mobile

Engagement

Engage

SocialAnalytics

SocialInsights

Analyze

Page 24: Cloudforce essentials dublin breakout session

Social is Disrupting the Enterprise

Service

Recruiting

Sales

R&D

Marketing

ExecutivesImproved brand perception

Build customer loyalty

Drive donations

Deliver customer service

Promote Events

Recruit Volunteers

Page 25: Cloudforce essentials dublin breakout session

Social Workflow

Automatically Route Posts to the Right People:

• Executives

• Marketing

• Sales

• Service

• R&D

• Recruiting

Automate & Scale Social Across the Enterprise Social Hub

Service

Recruiting

Sales

R&D

Marketing

Executives

Page 26: Cloudforce essentials dublin breakout session
Page 27: Cloudforce essentials dublin breakout session

Q and A