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CLOUD IaaS & PaaS PLAYBOOK

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Page 1: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

CLOUD IaaS & PaaS PLAYBOOK

Page 2: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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IaaS & PaaS PLAYBOOK

INTRODUCTION – ORACLE CLOUD... A PARTNER OPPORTUNITY

Jean-Marc GotteroEMEA A&C Vice President

Cloud

Jean-Marc is driving the solutions development, recruitment and enablement of Cloud Partners across the entire ecosystem. He is responsible for creating and driving Cloud sales strategy and programs as well as the engagement model to accelerate Oracle, and Partners’ success in the Cloud. With a rich history and experience in the IT industry, Jean-Marc is recognized as a thought leader on the topics of Cloud, partnering and channel development as well as go to market models.

Jean-Marc reports to David Callaghan EMEA A&C SVP and is a member of both management teams EMEA A&C, led by David, and EMEA SaaS Board led by Alain Blanc, EMEA Applications SVP.

Gottero joined from Cisco, where he was most recently Managing Director for the Strategic Partners organization across EMEA, driving more than 2B$ of business. He incubated in 2011 the Cloud business and set up the first Cloud GTM/team.

Other responsibilities at Cisco included head of strategy for the Partner organization, sales leader for the financial service industry and consulting leader in the Internet Business Solutions Group.

Before joining Cisco, Gottero was founder and Partner of Andersen Business Consulting in France, driving Financial Services practice and enterprise transformation for 10 years.

Modern industry leaders are constantly looking for ways to create innovative business models that will disrupt their market through digital technologies, but many enterprises are hindered by a lack of agility that is vital to their ongoing success. The new norm for creating and deploying a business service is in days or weeks, not months and years anymore.

As part of a fully integrated Cloud offering, Oracle’s Platform and Infrastructure as a Service enable your Customers’ to have increased flexibility, automation and a more cost-effective control over their entire IT stack, for development and deployment. Oracle is leading the new era of coexistence between On-Premise systems and Cloud systems with a solution that enables you to move any workload between the two at ease.

In order to be successful and thrive in this new way of doing business, we need to fully grasp the opportunities that the Oracle Cloud Platform creates. More than ever, we all need to educate ourselves and get access to relevant content sooner. We need to learn from what is working and accept it as the new order, the new continent. To facilitate this very essential step of getting ourselves in the new model, we saw the need for a reference document that will consolidate in one place everything you need and want to know about Platform and Infrastructure as a Service with Oracle. This is our PaaS and IaaS guide, the second volume of our Cloud handbook. It is now ready and available; we are making a commitment to keep updating it so it stays as the ultimate place for education. I cannot emphasize enough how this is a must-have for all of us to be successful in the current Cloud era. It all starts here. Good training, good selling!

Page 3: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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IaaS & PaaS OPPORTUNITY FOR PARTNERS

The Value of Cloud Adoption

Cloud Adoption: The Driving Force

Iaas & PaaS Market Forecast

The Market is Growing Fast – (PaaS)

Oracle Cloud Iaas & Paas

WHY ORACLE? ACCELERATE YOUR

BUSINESS

IaaS & PaaS… the Oracle Cloud Solution

Oracle Overview

Setting Partners Up for Success

Commerical Propositions

GO TO MARKET WITH IaaS

Go to Market with IaaS

Migrate Oracle Applications to the

Cloud

Move Oracle Database with Oracle &

Non-Oracle workload to the Cloud

Oracle Ravello

Migrate VmWare or KVM to the Cloud

THE IaaS OFFERING?

The Cloud Opportunity

Oracle Cloud

Complete infrastructure for Enterprise

Workloads

Oracle IaaS – What’s Unique

IaaS & PaaS PLAYBOOK

CONTENTS

READY TO LEARN MORE? JOIN US

ON THIS JOURNEY

Accessing Demo Environments

Open Market Model – Register Opportunities

with Oracle

Partner Business Centre – EMEA Partner Business Center

Join the Oracle Cloud Platform Partner

Community

YOUR DEFINITIVE GUIDES

PaaS: Empowering Digital Transformation

Integrate. Accelerate. Lead – Meet Your

Platform for Success

PaaS for Dummies

A Guide to an Integrated Approach to

Today's Issues

GO TO MARKET WITH PaaS

PaaS 4 SaaS

Development Cloud

Document Cloud

Business Modernisation

Data Management Cloud

Page 4: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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IaaS & PaaS OPPORTUNITY FOR PARTNERS

IaaS & PaaS PLAYBOOK

Page 5: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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CLOUD MARKET TRENDSTHE VALUE OF CLOUD ADOPTION

Companies of all sizes are moving to the Cloud for its many benefits:

RAPID INNOVATION Rapidly build, deploy and manage rich new applications and extend SaaS apps with custom code.

STANDARDIZATION & EFFICIENCY Run workloads in the Cloud for instant value, productivity and efficiencies.

FLEXIBILITYScale easily to quickly meet business demands.

COMPETITIVE ADVANTAGE Empower line of business and improve the speed of decision making without CapEx investments.

THE MOVE TO THE CLOUD

PUBLIC CLOUD SERVICE MARKET

The overall Cloud computing growth rate is 5x more than the overall IT growth rate!

2016$210B

5XGROWTH

2010$77B

CLOUDGROWTH

Page 6: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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TOP 10 BUSINESS REQUIREMENTS DRIVING CLOUD ADOPTION

CLOUD ADOPTION: THE DRIVING FORCE

MULTI-SYSTEM/CLOUD RATIONALIZATION

NEW PROJECT PILOTS

CONNECTEDCOLLABORATION

INFRASTRUCTURE INVESTMENT AVOIDANCE

ON-PREMISE UPGRADE AVOIDANCE

GLOBAL EXPANSION

SHARED SERVICE INITIATIVE

ACQUISITIONS & DIVESTITURES

SUBSIDIARY STRATEGY

NEW MARKET ENTRY

Page 7: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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CLOUD: EXPECTED GROWTH OF IAAS & PAAS MARKETIaaS & PaaS MARKET FORECAST

IAAS & PAAS MARKET FORECASTS, $B

Source: IDC WW Semiannual Public Cloud Services Tracker – H1 2015; Gartner Public Cloud Services, WW, 2013-2019, 3Q15 update

IaaS

PaaS

5.8B14.6B

201518.7B

201949.7B

13.4B

35.2B

Page 8: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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$9.30B17%

CAGR

$723M22%

CAGR

$2B17.9% CAGR

$4.99B17.2% CAGR

PLATFORM AS A SERVICE (PAAS)THE MARKET IS GROWING FAST

ACROSS THE GLOBE, PAAS ADOPTION IS ON FIRE!

2014 2018 2014 2018 2014 2018 2014 2018

NAS PaaSMARKET GROWTH

EMEA PaaSMARKET GROWTH

APAC PaaSMARKET GROWTH

LAD PaaSMARKET GROWTH

$4.99B $3.12B $1.2B $329M

Source: Gartner “Survey Analysis: Geographic Differences Among Buyers – Cloud Services Planning, Adoption and Strategy, 2015,” Feb 27, 2015

Page 9: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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COMPETITIVE DIFFERENTIATORSORACLE CLOUD IaaS & PaaS

SEAMLESS PORTABILITY OF HETEROGENEOUS WORKLOADS FROM PREMISES & CLOUD

Simplifies Migration for large Enterprises – Unix, VMWare, KVM, Docker, Linux, Windows

COMPLETE AUTOMATION LOWERS MANAGEMENT COSTS FOR CUSTOMERS

Lowers Run and Manage Costs by more than 30% compared to other Clouds

COMPLETE & OPEN CLOUD INFRASTRUCTURE AND PLATFORM TECHNOLOGYEnables large and mid-size Enterprises to standardize for a variety of

different workloads

BEST PERFORMANCE AND SCALABILITYBreakthroughs in Engineering Design provides differentiated

Performance & Scale

PRE-INTEGRATED WITH ORACLE’S BROAD SAAS APPLICATIONS PORTFOLIOExtend and Integrate SaaS Applications using IaaS & PaaS

Page 10: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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WHY ORACLE? ACCELERATE YOUR BUSINESS

IaaS & PaaS PLAYBOOK

Page 11: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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THE ORACLE CLOUD SOLUTION IaaS & PaaS

ORACLE DATA CENTERORACLE CLOUD

YOUR DATA CENTERORACLE CLOUD MACHINE

IaaS

COMPUTE STORAGE NETWORK

PaaS

Page 12: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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ORACLE OVERVIEW

ONE PLATFORM, MANY USES

EXTEND SAAS TO SUPPORT UNIQUE REQUIREMENTS

SIMPLIFY ENTERPRISEMOBILE CONNECTIVITY

SHARE DOCUMENTSIN THE CLOUD

BUSINESS INTELLIGENCEIN THE CLOUD

MOVE DEV AND TESTTO THE CLOUD

MOVE PRODUCTIONWORKLOADS TO THE CLOUD

ANALYZE BIG DATAIN THE CLOUD

INTEGRATION AND HYBRID CLOUD MANAGEMENT

DATABASE JAVA DEVELOPER MOBILE DOCUMENTSSOCIAL

NETWORK BIG DATA ANALYTICS MESSAGING PROCESS INTEGRATION

Page 13: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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GETTING STARTED

Customers are looking for the right Partners to deliver solutions to help streamline and grow their businesses. New Oracle PartnerNetwork (OPN) Cloud designations offer Partners the opportunity to showcase expertise, skills and investment in the Oracle Cloud. Mapped to the model in which you engage and the maturity of your Cloud business, these designations complement existing OPN program levels to provide you with varying levels of recognition and benefits.

Click here to learn more about how to differentiate with Oracle Cloud and Oracle PartnerNetwork.

SETTING PARTNERS UP FOR SUCCESS

TRANSFORMATIVE CLOUD PROGRAMS FOR OPN MEMBER DIFFERENTIATION AND RECOGNITION

CLOUD ELITE

CLOUD PREMIER

CLOUD SELECT

CLOUD STANDARD

Page 14: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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DIFFERENTIATE YOUR OFFERINGS

See business innovation in action

Watch how Oracle Cloud drives business innovation in your business. From sales to supply chain, from database to social networks, see how it works.

Click here to go to Oracle Cloud demos

Test-drive a wide range of Oracle Cloud services

The best way to see what Oracle Cloud services can do for you is to try them.

Click here to go to Oracle’s free trials

Are you ready to dive in and start?

Let an Oracle Cloud expert help you quickly get on your way

Click here to contact an Oracle representative

Reimagine your business at Oracle CloudWorld

What if technologies like Cloud, mobile, social, big data and analytics were native to your business operations? You could re-envision your business model and processes.

Click here to go to Oracle CloudWorld events

SETTING PARTNERS UP FOR SUCCESS

Page 15: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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STEP 1Review Available Products

Step 1: Click here to review available products

STEP 2Check Criteria

Step 2: Click here to view the full criteria

STEP 3Apply to Distribute

Step 3: Click here to apply

RESELL ORACLE CLOUD IAAS & PAASCOMMERCIAL PROPOSITIONS

Page 16: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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THE IaaS OFFERING?

IaaS & PaaS PLAYBOOK

Page 17: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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60M servers shipped in last 5 years

5 years is the optimal server lifespan

6-7% of these shipments to Cloud vendors

Server shipments increasing at ~9-10% YoY

Server shipments to Cloud providers increasing at 35-42% YoY

PORTION OF SERVER SHIPMENTS TO PUBLIC CLOUD VENDORS

CLOUD TRANSFORMATION IS JUST GETTING STARTEDTHE CLOUD OPPORTUNITY

93+% OF WORLDWIDE WORKLOADS YET TO MOVE TO THE CLOUDIN < 5 YEARS – 40-50% SERVER SHIPMENTS WILL HAPPEN TO THE CLOUD VENDORS

9.7

2011 2012 2013 2014 2015

11.610.513.612.3

X86 SERVER SHIPMENT (M) SERVERS RUNNING PUBLIC CLOUD INFRA

Page 18: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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THE CLOUD OPPORTUNITY

WHY IAAS SHOULD MATTER TO ORACLE AND OUR PARTNERS

IaaS is very important for Oracle’s Partners and Customers

IaaS is very important strategically to Oracle, a great chance for the channel

Additional Partner business as IaaS is a very profitable and low Customer churn business

IAAS & PAAS MARKET FORECASTS, $B

5.8B14.6B

201518.7B

201949.7B

13.4B

35.2B

IaaS PaaS

Page 19: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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Help Customers to shut down their data centers, move workloads to the Cloud, and see IaaS & PaaS as a unified solution to move their workloads

Advise their Customers to work with as few Cloud Vendors as possible to streamline their devops, operational, and contracting processes

Differentiate themselves towards Customers as they do not want to use a Cloud that only supports one software vendor’s technology stack

Grow their business as IaaS is a very large, very profitable, low Customer churn market; an Oracle must win market

Lead the combination of IaaS & PaaS – a critical combination to succeed; you cannot win one without the other

ORACLE CLOUD

WHY IS IAAS STRATEGICALLY IMPORTANT?

ORACLE PARTNERS CAN:

Page 20: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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BENEFITS OF IAASORACLE CLOUD

Provide Customers with a Software Defined Virtualized Data Center with cost effective Compute, Storage, and Network Resources

Supporting Mission Critical Workloads with differentiated Scalability, Reliability, and Security

Differentiate with Predictable Performance & Isolation, Ease of Workload Migration, Visibility & Control for CIOs, & Hybrid Deployment

Saving Customers cost of Data Centers, Servers, Storage, Networking, and Labor by making hardware programmable (Oracle IaaS removes upwards of 30% of comparable On-Premise Infrastructure costs)

Page 21: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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COMPLETE INFRASTRUCTURE FOR ENTERPRISE WORKLOADS

ORACLE INFRASTRUCTURE AS A SERVICE

ORACLE COMPUTE CLOUD SERVICE FOR PARTNERSAt competitive costs, this platform provides access to the same servers and infrastructure used to deploy and run Oracle’s Public Clouds, along with SaaS applications and PaaS tools. IT staff can make the most of complete network isolation and exclusively assigned servers to maximize performance.

ORACLE STORAGE CLOUD SERVICE FOR PARTNERSWith zero capital expenditure, Oracle Storage Cloud delivers easy-to-use storage capacity to IT professionals, allowing them to store and retrieve files and data in Oracle’s secure and highly scalable Public Cloud whenever and wherever they wish.

Click here to learn more Click here to learn more

BUSINESS BENEFITS:

• Speed up innovation and agility by spinning up virtual-machine instances in minutes through an on-demand, self-service portal that’s based on your business demands

• Utilize precision performance by using a predefined, isolated environment to run legacy Oracle or third-party workloads

• Achieve enterprise-grade security that doesn’t compromise performance or high-availability (HA) capabilities

• Securely access your IT through a dynamic firewall that safeguards your virtual-machine instance and SSH keys from fraudulent activities

BUSINESS BENEFITS:

• Take advantage of a highly available storage solution that scales with your company growth

• Gain an industry-leading IaaS platform with zero upfront hardware expenditure or investment

• Access data simply and securely, anytime anywhere, across any device

• Regulate who has read and write access to your business-critical documents, thanks to granular access control

• Provide efficient archival storage for application and workloads that require long-term retention

Page 22: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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COMPLETE INFRASTRUCTURE FOR ENTERPRISE WORKLOADS

ORACLE INFRASTRUCTURE AS A SERVICE

ORACLE NETWORK CLOUD SERVICE FOR PARTNERSA secure, high-performance, high-bandwidth solution, Oracle Network Cloud Service empowers enterprises to freely connect any On-Premises Data Center to Oracle Cloud. It includes site-to-site VPN service and FastConnect offerings to cater for both latency-sensitive and data-heavy applications.

ORACLE RAVELLO CLOUD SERVICE FOR PARTNERSOracle Ravello Cloud Service simplifies taking VMware applications to Public Clouds. What’s more, it automatically discovers, preserves and runs multiple VMs and networking topology in the Cloud, eliminating the need for time-consuming modifications and enabling businesses to scale and accelerate their journey to the Cloud.

Click here to learn more Click here to learn more

BUSINESS BENEFITS:

• Safely and securely extend your on–premises network to your dedicated Oracle Compute zone through site-to-site VPN

• Gain high-bandwidth connections between your data center and Oracle Cloud Services thanks to FastConnect

• Simplify your processes to create a robust yet easily accessible VPN gateway and connection in just a few steps

• Enhance security and performance by using symmetric key encryption

BUSINESS BENEFITS:

• Simple lift and shift of VMware applications to the Cloud without requiring and modifications

• Diminish CapEx and OpEx thanks to simple and fast migration of applications from On-Premises to the Public Cloud

• Improve productivity by using familiar tools and skill sets from On-Premises applications

• Easily scale with on-demand large deployment in all geographic locations

Page 23: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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ORACLE IaaS

PERFORMANCE

WHAT’S UNIQUE

SCALE BUSINESS AND ACCELERATE CLOUD TRANSFORMATION

RELIABILITY

SECURITY & GOVERNANCE

CHOICE

Page 24: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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HEADING

SIDE BAR TITLE

SUB HEADING

GO TO MARKET WITH IaaS

IaaS & PaaS PLAYBOOK

Page 25: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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CUSTOMER PROBLEM: A PARTNER OPPORTUNITY

Customer/Partner plans upgrade to On-Premise Oracle Application but wants to test new version first

Customer/Partner needs Disaster Recovery for Oracle Applications but does not have it On-Premise

Customer/Partner wants to migrate to SaaS but wants to step into Cloud by running Apps on IaaS first

MIGRATE ORACLE APPLICATIONS TO THE CLOUDGO TO MARKET WITH IaaS

ORACLE SOLUTION

Elastic Compute with Multi-OS Support

Dedicated Compute for larger Customers

Oracle PaaS (Oracle DBaaS for Database Tier, Integration Cloud, Mobile Cloud, etc.)

VALUE PROPOSITION

Rapidly provision Oracle Applications with pre-packaged templates on Oracle Cloud

Packaged Tools provide complete migration from On-Premise to Cloud

Centralize management with Enterprise Manager

OPPORTUNITY IDENTIFICATION

Test-Dev for Oracle Applications

Disaster Recovery for Oracle Applications

I have lots of Oracle Forms applications

I’m mainly using Oracle

DB 10g

My application server standard

is JBossI’m running Oracle E-Business

Suite

Page 26: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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BENEFITSMIGRATE ORACLE APPLICATIONS TO THE CLOUD

PERSONAS

VP Application Development

Application Architects

Director IT, DB Admin, Infrastructure Architect

SOLUTION COMPONENTS

Lead: Compute Cloud Service, DBCS, ICS, MCS, BICS, ExaCS

Add: DB Backup Service, FastConnect

TARGET ACCOUNTS

All EBS, PSFT, JD-Edwards, Hyperion, Siebel, VCP, OTM Customers

New services to migrate Apps Cloud

Extending IaaS & PaaS services

Templates to accelerate project and differentiate competition

Opportunity to consolidate Oracle and non-Oracle workload

Manage services in Public Cloud and OCM On-Premise

PARTNER BENEFITS

Page 27: CLOUD IaaS & PaaS PLAYBOOK - Oracle 2018 2014 2018 2014 2018 2014 2018 NAS PaaS MARKET GROWTH EMEA PaaS MARKET GROWTH APAC PaaS MARKET GROWTH LAD PaaS MARKET GROWTH $4.99B $3.12B $1.2B

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LIFT AND SHIFT TO THE CLOUDMOVE ORACLE DATABASE WITH ORACLE & NON-ORACLE WORKLOAD TO THE CLOUD

CUSTOMER PROBLEM: A PARTNER OPPORTUNITY

Hardware is getting old, Customer/Partner do not want to invest upgrade to the Cloud

Customer/Partner wants to migrate to Database Cloud Service but do not want to upgrade and certification

Customer/Partner wants to move Development & Testing to the Cloud

Customer/Partner needs Disaster Recovery for Oracle Database but does not have it On-Premise

ORACLE SOLUTION

Elastic Compute with Multi-OS Support

Dedicated Compute for larger Customers

Oracle PaaS (Oracle DBaaS for Database Tier, Integration Cloud, Mobile Cloud, etc.)

VALUE PROPOSITION

Predictable performance

Packaged Tools provide complete migration from On-Premise to Cloud

Centralize management with Enterprise Manager

OPPORTUNITY IDENTIFICATION

Test-Dev for Oracle Database + Oracle/Non-Oracle workload

Disaster Recovery for Oracle Database + Oracle/Non-Oracle workload

Hardware refresh

Consolidation, Transformation

I have lots of Oracle Forms applications

I’m mainly using Oracle

DB 10g

My application server standard

is JBossI’m running Oracle E-Business

Suite

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PARTNER BENEFITS

BENEFITSMOVE ORACLE DATABASE WITH ORACLE & NON-ORACLE WORKLOAD TO THE CLOUD

PERSONAS

VP Application Development

Application Architects

Director IT, DB Admin, Infrastructure Architect

SOLUTION COMPONENTS

Lead: Compute Cloud Service, DBCS, ICS, MCS, BICS, ExaCS

Add: DB Backup Service, PaaS

TARGET ACCOUNTS

All Oracle DB + FMW Customers /Partners

Any application (non-Oracle) connects to Oracle DB

New services to migrate Oracle & Non-Oracle workload to Cloud

Extending IaaS & PaaS services

Templates to accelerate project and differentiate competition

Opportunity to consolidate Oracle & non-Oracle workload

Manage services in Public Cloud & OCM On-Premise

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ORACLE RAVELLO

MIGRATE VMWARE OR KVM TO THE CLOUD

CUSTOMER PROBLEM: A PARTNER OPPORTUNITY

Customer /Partner has large VMWare or KVM footprint for test-development and production systems

Customer/Partner wants to shut down Data Center but cannot migrate VMWare/KVM to any Cloud easily

ORACLE SOLUTION

Use Ravello to transparently lift and shift VMWare and KVM Workloads to the Cloud without any changes

Combine with DBaaS for their Database

VALUE PROPOSITION

Lift and shift VMWare and KVM workloads without any changes

40-60% cost savings vs. VMware On-Premise

Agility & Scalability

OPPORTUNITY IDENTIFICATION

Customer with large pool of Virtualized Servers running VMWare or KVM

Customers struggling to migrate VMware based applications to AWS, Azure

I have lots of Oracle Forms applications

I’m mainly using Oracle

DB 10g

My application server standard

is JBossI’m running Oracle E-Business

Suite

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PARTNER BENEFITS

MIGRATE VMWARE OR KVM TO THE CLOUD

BENEFITS

PERSONAS

CIO/VP of IT, CTO/Infrastructure Architect

VP Application Development

Director IT of Infrastructure

SOLUTION COMPONENTS

Lead: Ravello

TARGET ACCOUNTS

National, Enterprise Customers

Customers/Partners running lots of VMs

SMB or ISV Customers/Partners

No risk and no extra costs of migration to the Cloud

Extending new services using IaaS & PaaS

Open opportunity to consolidate Oracle and non-Oracle workload

Manage services in Public Cloud and OCM On-Premise

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Il minctum faceatis eaqui re qui ommos utatur? Quibusandel ma sequam et volescitas aut liquodi gendia conessit ari vid exeri nita siminum comnis quis aut qui que liquuntia doles sinctur?

Agnihil latuscia pedia cusamet ipsapel ibusante derae ex et et estrum aperempore doluptur sed que pa doloribus autaturest, nossed magnimillaut ressit aut ium, sediora

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XIM ESTIS NONSEQUISQUE DOLUPICIL ETUR AM FUGIAM AUT QUATUR?

Ihiciaes expeleniasi alit liam harumqu istorepudi veles et odi vent fugitatur? Uga. Cores eaqui utecatin et idel ma voloreicatis ullor reperum restrume poresti consecto vel expliqui dolor reicillandae nisto blaborum cor aceperum fuga. Evel ma con coratiossit quisquatur sim landion cullabore solorrum id eumqui debit dolut videnis que cusdaepedit, toresciati vel molorer chilitas ne pa quatet laborec

XIM ESTIS NONSEQUISQUE DOLUPICIL ETUR AM FUGIAM AUT QUATUR?

Ihiciaes expeleniasi alit liam harumqu istorepudi veles et odi vent fugitatur? Uga. Cores eaqui utecatin et idel ma voloreicatis ullor reperum restrume poresti consecto vel expliqui dolor reicillandae nisto blaborum cor aceperum fuga.

Evel ma con coratiossit quisquatur sim landion cullabore solorrum id eumqui debit dolut videnis que cusdaepedit, toresciati vel molorer chilitas ne pa quatet laborec

HEADING

SIDE BAR TITLE

SUB HEADING

GO TO MARKET WITH PaaS

IaaS & PaaS PLAYBOOK

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53% of organisations have seen innovation hindered due to an inability to integrate systems they have and other Clouds they use.

EXTEND, INTEGRATE AND MOBILISE YOUR SAAS APPLICATIONSPaaS 4 SaaS

EXTEND SaaS WITH PaaS

Rapidly build new functionality

Quickly create new mobile apps

Securely share SaaS related documents

INTEGRATE SaaS WITH PaaS

Simplify connections and processes

Innovate faster with less cost

Manage all connections in one place

Zero learning curve for hybrid integrations

ANALYSE SaaS WITH PaaS

Blend SaaS data with other Enterprise Data

Blend SaaS data with older on prem Apps

Data Visualisation for line of business users

Analytic mash-up for line of business users

HOW MANY SAAS APPLICATIONS DO YOU OWN TODAY?

ERP EPM HCM TALENT

SALES CPQ CUSTOMER SERVICE SCM

SOCIAL RELATIONSHIP MANAGER

For more information visit here

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QUESTIONS TO ASK YOUR CUSTOMERPaaS 4 SaaS

1. Do you have multiple SaaS solutions?

2. Are you replicating data across different SaaS solutions?

3. Do you find users entering the same data on multiple SaaS applications?

4. Do you want to add functionality to SaaS applications but find it difficult to do so?

5. Are you under pressure to make SaaS services available on mobile devices?

6. Have you found traditional integration solutions complex and expensive?

7. Would you like to empower business users to integrate Apps the way that works for them?

8. Would you like to unlock and use your data both On-Premise and in the Cloud?

9. Does the business want access and be able to mash-up data across all platforms?

10. Can you stand in front of your Board and show data visually from all your applications?

TARGET IT OPS AND LOB

CUSTOMER PROFILE

Customers who have purchased and deployed multiple SaaS productsCustomers who have requirements to Extend/Integrate/Analyse their existing service

Customers who want to do more with their SaaS services

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Savings of up to 59% compared to running development environments On-Premise.

Consider ALL of the costs involved in the setup and running of a development environment. In addition to cost savings, consider agility and speed, and you will see a huge reduction in the number of steps taken to provision a database.

REMEMBER... THESE NUMBERS ONLY TELL HALF OF THE STORY...

The comparisons shown here only demonstrate the time and effort relating to provisioning without any troubleshooting. In reality, steps don’t always execute first time round so you’d need to budget time and money to fix issues. Oracle Cloud has preprogrammed capabilities with drag and drop functionality – allowing an integrationconnection, mobile application, businessprocess, to name but a few, to be created in just a few clicks.

For more information visit here

TEST AND DEVELOPMENT ON PAASDEVELOPMENT CLOUD

ORACLE CLOUD PLATFORM: CORPORATE IT AND DBAsRAPID PROVISIONING AND ECONOMICS

COST

OPERATIONS

SOFTWARE

HARDWARE

FACILITIES

PROVISIONING

ON-PREMISE ORACLE CLOUD

VALUE CREATION

ON-PREMISE ORACLE CLOUD

726STEPS

37STEPS

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QUESTIONS TO ASK YOUR CUSTOMERDEVELOPMENT CLOUD

1. How long does it take you to provision a T&D environment?

2. What percentage of your current On-Premise estate is for T&D?

3. Do you currently use any other Cloud services for T&D and do they allow you to easily transfer between Cloud and On-Premise?

4. According to surveys, the operational elements (backup, patching, upgrading etc) of running a DB environment represent 59% of the total cost – would this be true for you?

5. Would it be advantageous to you to only pay for the time your T&D is running?

6. Does the business feel that you (IT) respond quickly to requests for services?

7. What would it mean to you to be able to fail (or succeed) quickly?

8. Do you understand why a Platform approach secures your future better than an Infrastructure approach?

9. Do you need a continuous delivery platform?

10. Would it be beneficial to be able to build applications directly on the Database without coding Java?

TARGET DEV OPS AND IT OPS

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61% of employees confess they do not delete confidential documents (in violation of company policy), or accidentally forward files or documents to unauthorized recipients. Document Cloud is the next-gen Cloud-based content collaboration solution, built for the enterprise with robust security, application integration and mobile enablement.

BOXONEDRIVE 4BIZ (MSFT)

IBM DROPBOX ORACLE*

Complete Cloud (Public, Private, hybrid)

User Experience

Data Sync

Integration with Oracle Cloud Apps

Security

Integration with Vendors Information Worker Suite

Single Vendor Accountability (IaaS, PaaS, and SaaS)

Developer Community

Centralized Cloud Management

Mobile Clients and Integration

Partner Ecosystem

REMEMBER...

Oracle Cloud provides breadth and depth of services across SaaS, PaaS, and IaaS offerings. As an Oracle PaaS offering, Oracle Documents Cloud services such as Process Cloud. And, the developer platform lets you integrate your custom applications through embeddable user interfaces and REST APIs.

For more information visit here

WHAT IS IMPORTANT TO YOU?

Offline access?

Access from any device?

Web access as well?

Hybrid sharing?

Multi-user co-authoring?

Collaboration with Partners?

Revision control?

Be able to integrate with other products?

DOCUMENT AND FILE MANAGEMENT ON PAASDOCUMENT CLOUD

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REASONS FOR DOCUMENT CLOUD ON ORACLE PAASDOCUMENT CLOUD

TARGET LOB AND IT OPS

1. Work offline and sync later when you are connected

2. Store any type of file – document, audio, video, photo etc.

3. Securely share files with internal and external colleagues

4. Access from any device, desktop, web, iPhone, iPad and Android

5. Multi-user co-authoring and document rating

6. Full text search across documents both On-Premise and Cloud

7. Enterprise class encryption, auditing, permission controls, secure links and auto backups

8. Create links to documents with automatic expiry dates or with access code requirements

9. Seamless integration with Desktop for simple file management in a familiar format

10. Powerful APIs to integrate with other Oracle or non-Oracle Cloud apps. Brilliant opportunity to integrate with PCS and MCS

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Organizations using PaaS have reported operational savings of up to 50% compared to having individual development teams manage their own siloed technology stacks.

USE PAAS TO MODERNISE YOUR BUSINESS BUSINESS MODERNISATION

For more information visit here

78% OF EMEA BUSINESSES SURVEYED STATED THAT THE ABILITY TO RAPIDLY DEVELOP, TEST, AND LAUNCH NEW BUSINESS APPLICATIONS IS CRITICALLY IMPORTANT TO THE SUCCESS OF THEIR BUSINESS

WHY DO THEY LOVE PAAS?

DEVELOPERS BUSINESSES

GREATER SPEED AND AGILITY

MORE FOCUS ON CREATING APPS

FASTER TIME TO MARKET

INCREASED STANDARDIZATION

SELF-SERVICE ENVIRONMENTS

LESS COMPLEXITY AND OVERHEAD

NO CAPEX: PAY AS YOU GO

GREATER PRODUCTIVITY AND INNOVATION

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QUESTIONS TO ASK YOUR CUSTOMERBUSINESS MODERNISATION

TARGET IT OPS AND LOB

1. How much are you currently spending to maintain your legacy Oracle environments?

2. What would the cost implications be to your business if you suffered issues such as legislative non-compliance?

3. How quickly can your current systems respond to business/industry demands & trends?

4. How quickly are your competitors reacting to business/industry demands & trends?

5. Are you under pressure from the business to deliver projects quicker?

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All Customers need to understand the types of data they have and the value it holds for their business. Why pay for the highest spec for everything? When data is smartly segregated costs can be significantly reduced whilst maximizing the ease of access.

DATA MANAGEMENT ON PAASDATA MANAGEMENT CLOUD

BENEFITS OF STORING DATA IN THE ORACLE CLOUD

Easy, cost effective solutions and services with:

Same: Architecture, software and skills – On-Premise or Cloud

Secure: Enterprise-grade data protection and privacy

Scalable: Eliminate storage hardware planning with capacity on-demand

Reliable: Redundancy policies that ensure your data is highly available

Simple: Manage data through a RESTful Web Service or Java library

Big Data Cloud

Exadata Cloud

Big Data SQL

Cloud

Big DataPreparation

Cloud

DatabaseBackup Cloud

Database Cloud

NoSQLDatabase

Cloud

DATAMANAGEMENT

For more information visit here

THE RIGHT DATA IN THE RIGHT LOCATION AT THE RIGHT COST

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DATA MANAGEMENT CLOUD

TARGET ARCHITECTS AND IT OPERATIONS

QUESTIONS TO ASK YOUR CUSTOMER

QUESTION ANSWER

Do you currently use tape to backup or Oracle Databases? Database Backup Service

Do you have structured data < 2TB in size that needs to be frequently accessed? Database Cloud Service

Do you have structured data that meets any of the following criteria:

1. Greater than 2TB and less than 168TB in size and needs to be frequently accessed? 2. Mission critical to business? 3. Has high performance non-functional requirements?

Exadata Service

Do you have structured or unstructured data that is infequently accessed e.g. kept mainly for regulatory reasons?

Archive Service

Do you have unstructured data that you are looking to store? Object Storage Service

Do you have significant volumes of unstructured data that you are looking to analyse in-depth? Big Data Cloud Service

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SUB HEADING

DEFINITIVE GUIDES

IaaS & PaaS PLAYBOOK

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YOUR DEFINITIVE GUIDES

PLATFORM AS A SERVICE: EMPOWERING DIGITAL TRANSFORMATION

Cloud adoption is growing rapidly and has evolved from application software delivered as a service to infrastructure delivered as a service. In parallel, mobile devices and applications and the emergence of open source development tools and resources have changed the landscape of IT development and operations, requiring a variety of new skills. As IT organizations strive to keep up with the changing IT landscape, they are also under continuous pressure to enhance the agility of the businesses they serve. PaaS delivers agility to both DevOps and the businesses that employ DevOps, allowing IT to adapt legacy applications and deliver new applications to emerging audiences and devices at an unprecedented pace.

This IDC white paper, sponsored by Oracle, looks at the situation that businesses currently face in regards to application development and testing and the ongoing digital disruption that is happening in the market, and how Oracle PaaS can help to alleviate these troubles. It also looks at key PaaS features and offerings from Oracle and provides a Customer case study to show how these PaaS offerings can be implemented and the benefits that were gained.

Click here for the full industry report

INTEGRATE. ACCELERATE. LEAD – MEET YOUR PLATFORM FOR SUCCESS

Innovation, business agility, a better Customer experience—the potential benefits of Cloud have made it a key component in enterprise IT strategies, with more than 90 percent of companies adopting Cloud computing to some degree. But with so many disconnected Clouds floating around the enterprise, you could be missing out. That's why Oracle Cloud Platform provides all the benefits of Cloud with complete, integrated, secure solutions at every layer of the technology stack.

Organizations are finding, that by using Platform as a Service to develop and deploy applications, they are eliminating the cost and complexity of managing multiple underlying application platforms and have reported savings of 50% compared to using siloed technology stacks.

This Oracle guide showcases the vast range of benefits that organizations gain by implementing the Oracle Cloud Platform, from faster development of applications to enhancing overall employee productivity.

With the industry’s #1 database (Oracle Database) and #1 application server (Oracle WebLogic Server) at the core, Oracle Cloud Platform offers flexible enterprise Cloud services that open the door to new business opportunities you never before imagined.

Click here for the full industry report

PaaS: EMPOWERING DIGITAL TRANSFORMATION & INTEGRATE. ACCELERATE. LEAD

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YOUR DEFINITIVE GUIDESPaaS FOR DUMMIES & A GUIDE TO AN INTEGRATED APPROACH TO TODAY'S ISSUES

PaaS FOR DUMMIES

In the current market organizations are facing constant pressure to drive down costs through economies of scale and superior IT automation. As a result of this, industry leaders are looking to Platform as a Service an an ever-increasing pace in order to drive cost efficiencies and create and exploit new business opportunities. Organizations can lead the transformation of their business and industry with digital technologies like social and mobile services, big data, and the Internet of Things (IoT). The key to enabling this transformation is empowering organizations with a modern PaaS that accelerates the creation of new products and services for Customers, employees, and Partners — and delivers capabilities never before imaginable.

Public PaaS For Dummies, Oracle Special Edition, explains how PaaS enables organizations to embrace the efficiency, speed of service, and information availability that Cloud computing offers, and in a way that delivers to today’s growing business demands. This book also explores key PaaS use cases, describes what to look for in a PaaS solution, examines some real world PaaS success stories, and reveals best practices to help you succeed with PaaS in your organization!

Click here for the full industry report

A GUIDE TO AN INTEGRATED APPROACH TO TODAY’S ISSUES

Digital developments are forever shaping the way we work, bringing new innovations through our office doors almost every day. These high-demand technologies have increased expectations, with organizations now having to drive business agility at unprecedented levels.

Although we’re presented with enormous opportunity, we also face new obstacles that can block the path to success; obstacles such as the need to innovate quickly, keep costs down, and actively respond to competitive pressures. As a result, staying ahead in today’s markets is becoming increasingly difficult. In order to succeed, you need to free yourself from the IT-infrastructure shackles that restrict you and your company’s growth. Introducing Infrastructure as a Service: the fastest growing segment of the Cloud (compared to other segments SaaS, PaaS and DaaS). Enterprises are moving their workloads to the Cloud infrastructure and retiring their datacenters. Around 80 percent of today’s CIOs now deem IaaS an infrastructure option, with 10 percent already considering it their default infrastructure choice,1 which volumes about the potential its solutions can deliver.

Click here for the full industry report

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SUB HEADING

READY TO LEARN MORE?JOIN US ON THIS JOURNEY

IaaS & PaaS PLAYBOOK

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ORACLE DEMONSTRATION SERVICES

Oracle Demonstration Services provides demonstration environments to qualified Oracle PartnerNetwork (OPN) members, allowing Partners to leverage the competitive advantages of Oracle's products. Environments are offered for the purpose of delivering demonstrations and training on Oracle's technology, applications, and Cloud products.

Here are some of the exciting things you can do on Oracle’s Demo Central just by completing Step 1 in the “How to Get Started” section at this Link:

Access the latest available Oracle Product Versions

Visit the Demo Store to view scripts, click thrudemos, training, videos, etc.

Access High Level Quick-Tours and Click-Thru Demos

Access Shared Sandbox Environments for manyCloud Services

Complete Step 2 to be able to book a dedicatedconfigured Environment for your Sales Opportunity

If your company has already completed Step 1 you will be able to get access today, if not you need to find out who your Company PRM is.

Contact your Partner Business Centre (PBC) Team for support to find that person in your company and to start the process.

For further details, please see also the "how to" navigate the Demo Systems access process PDF

To learn more about Oracle Demonstration Environments, click here

ACCESSING DEMO ENVIRONMENTS

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REGISTER OPPORTUNITIES WITH ORACLEOPEN MARKET MODEL

Register opportunities on the Oracle Partner Store (OPS) and leverage key benefits including:

Engagement with Oracle's sales organization

Rebates on eligible transactions and compensation for referring business to Oracle

NEXT STEPS

1. Learn more about the Open Market Model here

2. How to submit Deal Registrations

3. Open Market Model FAQ

4. New OPN Incentive Program Cloud Rebates

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70 TEAM MEMBERS COVERING OVER 130 EMEA COUNTRIES SUPPORTING OVER 10,000 PARTNERS IN THE REGION

Assist new Cloud Partners joining OPN

Assist Partners renewing their OPN membership

Assist Partners with Specialization

Run Cloud business development campaigns for the Partners

Assist Partner to sign Cloud Distribution Agreements and attain the necessary Resell Rights

Answer any Cloud Partnership-related queries

USEFUL LINKS

Contact Us

Solutions Catalog

OPN Benefits Table

Oracle Partner Portal

PaaS Knowledge Zone

IaaS Knowledge Zone

EMEA PARTNER BUSINESS CENTERPARTNER BUSINESS CENTRE

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ORACLE WORKSHOPS

The Oracle team is pleased to invite you to a series of Cloud Implementation workshops including Platform-as-a-Service, Infrastructure-as-a-Service and Software-as-a-Service. These hands-on workshops are delivered by Oracle Development at no cost to Partners. Each workshop consists of live Webex presentations, demos and hands-on laboratory exercises.

For more information visit here

MARKETING KITS AND REFERENCE

Click here to get access to marketing kits, reference guides, webcast material and presentations.

ORACLE PARTNERNETWORK CLOUD BUSINESS BUILDER

Visit the new single-source to help build your Cloud business with Oracle and monetise your Oracle PartnerNetwork (OPN) membership. Learn more about developing and deploying applications on PaaS or get the scoop on referring deals to Oracle or reselling PaaS and SaaS Services.

To find out more visit here

Or to learn more about the PaaS product offerings visit here

CLOUD PLATFORM PARTNER COMMUNITY

Oracle Cloud Platform Partner Community is a collaborative and informational communication channel to learn about Oracle’s latest Cloud Services.

Click here to visit the community portal.

GET ENABLED!JOIN THE ORACLE CLOUD PLATFORM PARTNER COMMUNITY