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Frank Stienhans BST Innovation Center SAP [email protected] July 15 th 2009 Cloud Computing @ SAP SAP UK Worldtour © SAP 2009 / SAP World tour / Page 1

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Page 1: Cloud Computing at SAP

Frank StienhansBST Innovation [email protected]

July 15th 2009

Cloud Computing @ SAPSAP UK Worldtour

© SAP 2009 / SAP World tour / Page 1

Page 2: Cloud Computing at SAP

Copyright 2008 SAP AGAll rights reserved

© SAP 2009 / SAP World tour / Page 2

No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice.Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors.SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver, Duet, Business ByDesign, ByDesign, PartnerEdge and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned and associated logos displayed are the trademarks of their respective companies. Data contained in this document serves informational purposes only. National product specifications may vary.

The information in this document is proprietary to SAP. This document is a preliminary version and not subject to your license agreement or any other agreement with SAP. This document contains only intended strategies, developments, and functionalities of the SAP® product and is not intended to be binding upon SAP to any particular course of business, product strategy, and/or development. SAP assumes no responsibility for errors or omissions in this document. SAP does not warrant the accuracy or completeness of the information, text, graphics, links, or other items contained within this material. This document is provided without a warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, or non-infringement.SAP shall have no liability for damages of any kind including without limitation direct, special, indirect, or consequential damages that may result from the use of these materials. This limitation shall not apply in cases of intent or gross negligence.The statutory liability for personal injury and defective products is not affected. SAP has no control over the information that you may access through the use of hot links contained in these materials and does not endorse your use of third-party Web pages nor provide any warranty whatsoever relating to third-party Web pages

Weitergabe und Vervielfältigung dieser Publikation oder von Teilen daraus sind, zu welchem Zweck und in welcher Form auch immer, ohne die ausdrückliche schriftliche Genehmigung durch SAP AG nicht gestattet. In dieser Publikation enthaltene Informationen können ohne vorherige Ankündigung geändert werden.Einige von der SAP AG und deren Vertriebspartnern vertriebene Softwareprodukte können Softwarekomponenten umfassen, die Eigentum anderer Softwarehersteller sind.SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver, Duet, Business ByDesign, ByDesign, PartnerEdge und andere in diesem Dokument erwähnte SAP-Produkte und Services sowie die dazugehörigen Logos sind Marken oder eingetragene Marken der SAP AG in Deutschland und in mehreren anderen Ländern weltweit. Alle anderen in diesem Dokument erwähnten Namen von Produkten und Services sowie die damit verbundenen Firmenlogos sind Marken der jeweiligen Unternehmen. Die Angaben im Text sind unverbindlich und dienen lediglich zu Informationszwecken. Produkte können länderspezifische Unterschiede aufweisen.

Die in diesem Dokument enthaltenen Informationen sind Eigentum von SAP. Dieses Dokument ist eine Vorabversion und unterliegt nicht Ihrer Lizenzvereinbarung oder einer anderen Vereinbarung mit SAP. Dieses Dokument enthält nur vorgesehene Strategien, Entwicklungen und Funktionen des SAP®-Produkts und ist für SAP nicht bindend, einen bestimmten Geschäftsweg, eine Produktstrategie bzw. -entwicklung einzuschlagen. SAP übernimmt keine Verantwortung für Fehler oder Auslassungen in diesen Materialien. SAP garantiert nicht die Richtigkeit oder Vollständigkeit der Informationen, Texte, Grafiken, Links oder anderer in diesen Materialien enthaltenen Elemente. Diese Publikation wird ohne jegliche Gewähr, weder ausdrücklich noch stillschweigend, bereitgestellt. Dies gilt u. a., aber nicht ausschließlich, hinsichtlich der Gewährleistung der Marktgängigkeit und der Eignung für einen bestimmten Zweck sowie für die Gewährleistung der Nichtverletzung geltenden Rechts.SAP übernimmt keine Haftung für Schäden jeglicher Art, einschließlich und ohne Einschränkung für direkte, spezielle, indirekte oder Folgeschäden im Zusammenhang mit der Verwendung dieser Unterlagen. Diese Einschränkung gilt nicht bei Vorsatz oder grober Fahrlässigkeit.Die gesetzliche Haftung bei Personenschäden oder die Produkthaftung bleibt unberührt. Die Informationen, auf die Sie möglicherweise über die in diesem Material enthaltenen Hotlinks zugreifen, unterliegen nicht dem Einfluss von SAP, und SAP unterstützt nicht die Nutzung von Internetseiten Dritter durch Sie und gibt keinerlei Gewährleistungen oder Zusagen über Internetseiten Dritter ab.Alle Rechte vorbehalten.

Page 3: Cloud Computing at SAP

Organization and Disclaimer

DescriptionDisclaimer

1. The following content represent ideas and prototypes – not product announcements or commitments to productize2. SAP is very interested in understanding the use cases and requirements you see.

DescriptionProduct Organization: SAP Business Solutions and Technology (BST)

Large Enterprises: SAP Business Suite, SAP Large Enterprise On Demand SME: SAP All in One, SAP Business byDesign, SAP Business One Technology: SAP Business Objects, SAP NetWeaver

DescriptionOrganization: SAP BST Innovation Center

Explore innovation potential of new market and technology trends includingOn Demand, Virtualization, Cloud Computing, Web 2.0, Co-Innovation Communities, Rich User Experiences

© SAP 2009 / SAP World tour / Page 3

Page 4: Cloud Computing at SAP

DescriptionAgenda

Introduction Value General Use Cases Conclusions

Cloud Computing Agenda

© SAP 2009 / SAP World tour / Page 4

Theme

What could you do, if SAP would incorporate advanced forms of virtualization into our product and service offerings?

Page 5: Cloud Computing at SAP

Cloud Computing Definition

© SAP 2009 / SAP World tour / Page 5

Trends

Cloud Computing allows On Demand Software Provisioning with Zero-Installation & Automatic Configuration at low cost and immediate access in Scalable Data Centers.

Definition from Consumer Perspective

Application Providers Platform Providers Infrastructure Providers Service Providers

400,000 Developers + ISVs

Selected Cloud Consumers & ISVs

Page 6: Cloud Computing at SAP

Trends and Value of Cloud Computing

© SAP 2009 / SAP World tour / Page 6

From Manufacturing to Automation and Standardizationof IT Business

Industrialization of IT

From inflexible and long-term contracts to payment of metered usage

Utility Computing

From long running customer projects to immediate fulfillment of customer needs

On Demand Fulfillment

Value

Increase Business Agility, Increase R&D Efficiency

Breakthrough Consumption Experience of SAP Solutions

Reduce IT Costs/CAPEX for SAP, Customers and Partners

Page 7: Cloud Computing at SAP

Traditional Hosting vs. Amazon CloudHosting Costs of ERP for Development

Traditional Hosting Amazon ec2Min Term 500 € / month 0.30 € / hour

Provisioning Time Min 1 week 6 min

Traditional Hosting

© SAP 2009 / SAP World tour / Page 7

Page 8: Cloud Computing at SAP

Cloud ScalabilityAmazon Customer: Animoto http://blog.animoto.com/

On April 14th 2008 Animoto provided a new plugin for facebook …

MonApr 14th

Tue Wed Thu Fri

Animoto Members 25,000 50,000 250,000

ec2 Server Instances 100 400 900 2800 3400

© SAP 2009 / SAP World tour / Page 8

Page 9: Cloud Computing at SAP

Impact on SAP Business Solutions and Technology

Description Business Needs

Improve R&D Efficiency

Opportunities

Status

Provide SAP Internal Cloud Piloting with SAP NetWeaver CE1. Reduce IT Costs2. Increase Developer Efficiency

Phase 1: SAP R&D

March 2009: Validate value ofCloud Enablement with customers and partners

Phase 2: Customer/Partner POC

Potential for new products and services

Phase 3: Products/Service

> 300 SAP employees as direct users from 16 countries> 4000 systems provisioned> 180.000 € Hosting Cost Savings

Customer Validation started

© SAP 2009 / SAP World tour / Page 9

Minimize Cost of consuming SAP Solutions

(TCO)

New Product InnovationsNew Service Innovations

Page 10: Cloud Computing at SAP

Cloud Use Cases

© SAP 2009 / SAP World tour / Page 10

DescriptionNon-Mission Critical Use Cases: Current Potential

Development / Patching / Customizing Testing (Manual, Automated, Scalability) Training Demo / Workshops / Events Trial / Evaluation

DescriptionMission Critical Use Cases: Future Potential

Disaster Recovery, … On Premise: Provisioning of productive landscapes On Demand: Provisioning of productive services

DescriptionCloud Computing is a maturing approach

Integration with customer IT: Network, Operations, Billing Service Level Agreements: Security, High Availability, Performance

Page 11: Cloud Computing at SAP

SAP Employee

SAP Employee Cloud Self Service

Amazon Web Services[ ec2 | s3 | SQS ]

MeteringProvisioning Configuration

ConfigurationMetering

SAP Cloud Enabling Services powered by SAP NetWeaver CE

SAP Solutionhosted on EC2

SAP

Amazon AWS (Cloud Infrastructure)

DEMO 1

Virtualization

SAP Employee

© SAP 2009 / SAP World tour / Page 11

Amazon Network

Cloud Segment

SAP Network

Page 12: Cloud Computing at SAP

SAP Employee

Lock-in Danger

Cloud Infrastructure

MeteringProvisioning Configuration

ConfigurationMetering

SAP Cloud Enabling Services powered by SAP NetWeaver CE

SAP Solution

Virtualization

SAP Employee

© SAP 2009 / SAP World tour / Page 12

!!

Situation Today Private and Public Cloud Infrastructures are a dominant trend No single Cloud Infrastructure today is ideal for all use cases (SLAs, Integration, Costs) Every Cloud Infrastructure so far has significant proprietary elements in their interface, creating lock-in effect for consumers SAP, Customers and Partners are interested in Standardization of Cloud APIs

Page 13: Cloud Computing at SAP

Cost Characteristics of Cloud InfrastructuresReal World Examples of using one SAP ERP System

© SAP 2009 / Page 13

Workshop 1 day 1.4%

Customer Demo incl. 1 week Development

7.5%

Local Development10h / Workday

30.0%

Central Systems24h / 7 days

100%

Monthly Consumption

Page 14: Cloud Computing at SAP

Cloud Production Chain(SAP Internal)

VirtualApplianceLibrary

Cloud Instances

New Content

Operating System

OS

Inst

antia

te

OS +NW

Inst

antia

te

OS + SAP NetWeaver

Create Appliance

OS + NW +Suite Composite

Create Appliance

Suite Composite

Deploy

SAP NetWeaver

Deploy

© SAP 2009 / SAP World tour / Page 14

Page 15: Cloud Computing at SAP

Effect

Automated Functional Tests(SAP Internal)

© SAP 2009 / SAP World tour / Page 15

time

Allo

cate

d m

achi

nes

T

8 night hours

T T T T T TT

Parallelize test case execution via Cloud Computing at No additional cost

Automated Test Controller

Cloud Services

Amazon ec2 Virtualization

Test Case

Machine

Legend

Page 16: Cloud Computing at SAP

Ideal Cloud Computing InfrastructureA

utom

atic

Ope

ratio

ns

Abstraction Layer

Har

dwar

eV

irtua

lizat

ion

Abstraction Layer

App

licat

ion

Virt

ualiz

atio

n

(HW) Virtualization, Application Virtualization and Cloud Computing

SAP Solution & Platform

Operating System

Hardware

Reap the benefits & Do not pay the price of complexity

© SAP 2009 / SAP World tour / Page 16

Page 17: Cloud Computing at SAP

Cloud Segments

© SAP 2009 / SAP World tour / Page 18

Gate

SAP SAP Cloud

Fire

wal

l

VPN

Appliance Cloud SegmentCloud

Accounting &

Operations (Multi-Tenant)

Gate

Gat

eGate

ISV

Fire

wal

l

VPN

Appliance

Gate

Customer

Fire

wal

l

VPN

Appliance

Cloud Segment

Gate

Cloud Segment

Gate

Gate= Appliance for Secure Network Integration

Page 18: Cloud Computing at SAP

Cloud Landscape: CRM

CRM DB

CRM Server

CRM Application

BW DB

TREX Server

Analytics

BW Server

SAP CRM Landscape

<Landscape name=“CRM Landscape" description=“Experimental CRM Landscape" > <Servers> <Server id=“CRM_Application" imageid="ami-abb057c2:snap-addf37c4" description=“CRM" /> <Server id=“CRM_Analytics" imageid="ami-abb057c2:snap-acdf37c5" description=“Analytics">

<Param name="hostname.ISABW.cloud.sap.corp" value=“CRM_Application" type="put" /><Param name="hostname.ISASLES.TCS.SAPCOD.CORP" value="CRM_Application" type="get" />

</Server> </Servers></Landscape>

DEMO 3

© SAP 2009 / SAP World tour / Page 19

Page 19: Cloud Computing at SAP

Cloud Landscape: SAP NetWeaver Cluster

SAP NetWeaver Central Instance

SAP NetWeaver Dialog Instance

SAP NetWeaver Cluster

SAP NetWeaver Web Dispatcher

SAP MaxDB Instance

DEMO 4

© SAP 2009 / SAP World tour / Page 20

Page 20: Cloud Computing at SAP

Hardware Utilization with System LandscapesToday’s Situation

© SAP 2009 / SAP World tour / Page 21

Util

ized

Mac

hine

s

Sizing

Outage

Waste

Source: Amazon AWS

Challenge Avg. Utilization is <=10% with SAP Customers

Page 21: Cloud Computing at SAP

Cloud Landscape: Dynamic SAP NetWeaver Cluster

SAP NetWeaverCentral Instance

SAP NetWeaverDialog Instance

SAP NetWeaver Cluster

SAP NetWeaver Web Dispatcher

SAP MaxDB Instance

DEMO 5

Load Monitoring Service

Dynamic Provisioning Controller

Provisioning Service

Amazon Web Services

© SAP 2009 / SAP World tour / Page 22

Page 22: Cloud Computing at SAP

Usage of SAP Employee Self ServiceRecent Survey Result

© SAP 2009 / Page 23

Page 23: Cloud Computing at SAP

Conclusions

Summary

‒ Cloud Infrastructures are a clear trend in IT, increasing the business agility, decrease IT costs, and allow to consume SAP solutions in new ways

‒ Significant potential value in the domain of non-mission critical use cases exist today

‒ SAP is exploring options to provide additional value in form of product and/or service innovation

More Information

‒ Blog: https://www.sdn.sap.com/irj/scn/weblogs?blog=/pub/wlg/14095

‒ mail to: [email protected]

Please fill out the Cloud Survey

‒ Interested in a Proof of Concept?

© SAP 2009 / SAP World tour / Page 24

Page 24: Cloud Computing at SAP

© SAP 2008 / DKOM 08 / <Session ID> Page 25

Thank you!

© SAP 2009 / SAP World tour / Page 25