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for an innovative,

fresh approach to marketing...

Choose us

Deborah TilleyFirst National Nerang

0424 428 489

07 55960055

[email protected]

www.nfn.com.au

“Selling properties for more”

Deborah is a career salesperson with more than 20 years experience and is a

valued member of the First National Nerang team. Deborah’s years of marketing

and negotiating experience has resulted in many happy clients ranging from

cautious first time buyers to seasoned property investors.

Deborah Tilley

Choosing the agent to sell your home or investment is one of the most difficult tasks any seller ever faces. We

appreciate you have a choice and we want to win your business!

On a daily basis, we demonstrate to our existing clients that we offer the ideal combination of professionalism,

experience, service and commitment. Now, our goal is to prove to you why you need look no further.

This is our plan to market and sell your home for the maximum possible price.

As you weigh your options, we ask you to consider the systems and processes, track record and ethics that

underpin the marketing and sales strengths of our agency.

Choosing your agent requires much more than just selecting the person that quotes the highest appraisal price.

Social skills, marketing strategies and negotiating ability will strongly influence the final outcome your agent delivers.

Deborah Tilley is an experienced, professional and ethical agent and I have no hesitation in recommending her to

you.

In fact, Deborah is a key contributor to the teams many industry achievement awards, in particular those from

both the REIQ and REIA as Agency of the Year three years running

These state and national institute awards are in recognition of the high standard of training, systems, marketing

and service to clients that enable us to achieve outstanding results, again and again. We adhere to ISO accredited

Quality Assurance processes designed to guarantee delivery of our promise – “we put you first”.

Mike GrayPrincipal

First National Nerang

0414960055

0755960055

[email protected]

Weighing your options

NEWSWWW

Welcome

1 Our goal is to sell your property for the highest price, in the shortest possible time. This star ts with a realistic comparative market analysis. Our expert agents have unparalleled knowledge of property values in this area and this is why we consistently achieve our anticipated price.

2 We’ll explain the different methods of sale available and help you choose which is best suited to your needs. Typically, options will include Private Treaty (For Sale) or Auction although other alternatives are available if required. We’ll also look at timing and any events that could impact on the success of your campaign and your future plans.

3 To maximise your sale price, our team will outline a range of marketing and advertising options that ensure a wide audience is alerted to your sale. Our comprehensive marketing includes exposure on nine major real estate websites, eMarketing - distributed to thousands of buyers nationally, social media and our exclusive award-winning buyer alert database – Utopia.

4 We love getting the best price for our sellers by making sure buyers see the full value of your property. So, we’ll guide you with recommendations about a myriad of small things you can do to make sure your property is presented in its best light. You’ll be amazed what a difference we can make.

5 Once everything’s ready, we’ll star t showing buyers through your home/property. We’ll offer you the choice of ‘Open House Inspections’ or ‘Private Inspection Appointments’ or both - and discuss times which are best for you to show your property.

6 After each inspection, we keep you informed of our progress by reporting what the prospective buyer thought. We do this through personal contact and technology, utilising a unique seller communication software ‘Inspection Reporter’. This helps ensure we’re on track and you’re in tune with our progress, plus it allows you to fine tune presentation if any areas of concern arise.

First National Nerang strives to consistently maximise the sale price of every home or

investment property we market. We adopt a consultative approach to your sale and pride

ourselves on getting the best results in the shortest possible time. Here’s how…

Steps To Success

NEWSWWW

3 Advertisingand marketing 4 Presenting

your property 5 Inspections 7 Auction/Offers 88 Contracts 9 SoldMethod of sale221 Accurate

appraisal 10 Settlement 11 Moving6 Receiving feedback

Welcome

NEWSWWW

Welcome

7 Whether selling by Auction or Private Treaty, offers will be received during your marketing campaign. This is where our negotiation skills make all the difference. We’ll help you assess each offer, making recommendations about tactics, counter-offers, when to ‘walk away’ and when the time’s right to sell.

8 Once you’ve accepted an offer, or the hammer has fallen at Auction, contractual documentation will be signed by both buyer and seller and the deposit paid. We explain everything you’ll need to know at the time, like whether the buyer is entitled to a statutory ‘cooling off period’ and when your sale becomes ‘unconditional’.

9 SOLD!! Some of our customers like to celebrate in the customary fashion at this point so you might feel like opening that bottle of Champagne you’ve been keeping on ice! Alternatively, you might prefer a cup of tea. Whatever your choice, we’ll be just as excited as you as the SOLD sticker goes up.

10 Next up comes the ‘Settlement Period’, typically 4 to 6 weeks. This is agreed to when the contract is first signed, along with any conditions such as finance. Once ‘unconditional’, that’s when you begin packing and planning for ‘moving day’. We’re not finished just yet, we have lots of helpful tips to help you smooth the process, especially where kids are concerned.

NEWSWWW

3 Advertisingand marketing 4 Presenting

your property 5 Inspections 7 Auction/Offers 88 Contracts 9 SoldMethod of sale221 Accurate

appraisal 10 Settlement 11 Moving6 Receiving feedback

Welcome

11 Moving day. In many cases, this will also be the day your sale ‘settles’ although some people do move out before ‘settlement’. At settlement, the buyer pays the complete balance of the sale price to you, sometimes following the formality of a ‘pre-settlement inspection’. Guess what, we’re still here to help. First National Nerang offers a FREE utility connection service through our partnership with Direct Connect. With one simple phone call, we can have your telephone, internet, gas, electricity, water and all utilities disconnected and re-connected at your new home saving you hours of phone calls.

FULHAM GARDENS $630,000+ FULHAM GARDENS $630,000+

FULHAM GARDENS $630,000+

FULHAM GARDENS $630,000+

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS

FULHAM GARDENS $630,000+ FULHAM GARDENS $630,000+

FULHAM GARDENS $630,000+

FULHAM GARDENS $630,000+

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

JOHN SMITH 0413 222 903WEB 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

JOHN SMITH 0413 222 903WEB 891548

11 DYSON STREET 11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET 11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

JOHN SMITH 0413 222 903

AMY JONES0413 222 903

KATE FAIR0413 222 903

RORY COLLINS 0413 222 903

HILLARY VALE 0413 222 903

MATT STORER 0413 222 903

ALICIA MARTIN 0413 222 903

GUY TAYLOR 0413 222 903

GUY TAYLOR 0413 222 903

Your street, your townyourcompany.com.au

We put you first 9123 4567

Jonathon Kimbleton

AUCTION TODAY UNDER OFFER

NEW LISTING

NEW LISTINGNEW LISTING

SOLD IN 2 DAYS

Your Company

SOLD

FOR SALERenovate or RebuildMosaperiatis nist verent officiet, omnis ipsa doluptius aliquis ducitinis enem quias nisci rerferuptas dipidiorione della desequam hiliqui aperum voluptatem. Ut ma cus mos se vendae. Et quam ute nonet ommo que iumquis es ut dolor alitiore solese con pro que nis quaestiis aut aut recero dis modicit atuscitate provide voluptio quatque ommolec aeperae rfernatquas iur? Ur, nulparcit, sitatem qui vereperrovit voluptis explace peruptio esciis digenimaio etur sint.

Inspect Thurs 1 July at 1pm

Internet ID:/5158963

Joe Rowe0418 573 078Your Street,Your Suburb

3 2 2

9132 4567yourcompany.com.au

Jonathon Kimbleton

We market comprehensivelyCompeting for attention in the real estate market can be like talking underwater.

We combine traditional marketing with nine high-tech websites, buyer matching systems, social media and many more effective strategies.

We tailor the ideal marketing campaign to assure no stone is left unturned in the search for your buyer.

We’re quality accreditedOur ISO 9001 Quality Assurance accreditation assures you that our business practices are of the highest professional standard.

Every aspect of the business systems, procedures and processes are regularly reviewed to meet compliance standards

Your best interests are always handled skilfully and professionally under strict controlled processes.

We’re pro-activeWe don’t just wait for buyers to randomly visit our website., or wait for calls or visits to our office - we’re out there meeting people.

We target buyers in many different ways. That includes to other sellers in our local area as prospective buyers.

Many are planning to re-buy locally once they’ve sold, so we make sure they all know about your property

Why First National Nerang?

We’re fastFirst National Real Estate is like a magnet for buyers.

Our advanced customer database enables buyers anywhere in the world to register for instant alerts.

We broadcast news that your property is for sale within minutes of listing, direct to buyers that match your price range and description.

We’re experiencedWe know our local area like the back of our hands and we are well skilled and well trained negotiators.

That’s why we’ve sold more local property over the past 20 years than any local agency - on record

Whether its your home, investment property or vacant land, First National Nerang knows how to target the right audience and our electronic marketing is second to none.

To get the best price for your home/property, you need a winning edge. Here’s just a

few of many reasons why we lead the field in service, marketing and results.

We’re online leadersThere’s more chance that more buyers will see your property with us because First National is an online leader.

After Business Review Weekly published its Top 30 Australian Agencies, independent experts ranked First National Real Estate number one for Inbound Marketing.

That means we attract more web traffic.

We work as a teamNot just one salesperson, but the entire team working for you. This means even more selling opportunities.

That’s because we pool our listings and give each person in our team equal incentive to introduce the right buyer to the right home.

So it doesn’t matter which sales person a buyer is dealing with, no prospective buyer that’s right for your proper ty will miss seeing it.

We care for communitySponsorship of the First National Foundation enables our community suppor t to reach all Australians.

Our support of Red Cross Emergency Services helps Aussie families prepare for, respond to, and recover from disasters such as bush fires, floods and cyclones.

More than $1,200,000 has been raised so far

We keep you informed You receive immediate written feedback after every inspection and comprehensive weekly written progress reports.

We use the latest seller communication technology to keep you well informed and in tune every step of the way.

You’re never left wondering how it’s going or what a buyer thought of your property

We’re 24/7Have you seen our feature property window display?

It’s working 24 hours a day, seven days a week to showcase our listings to passers by. in the most prominent CBD location in the region - it’s impossible to miss!

We regularly update photographs and details to keep your promotion fresh throughout your campaign.

We’re in printWith our crisp, nationally recognised brand, we position your proper ty to stand out in local newspapers and other prominent publications including:

The Gold Coast BulletinThe Best Seller magazineThe Local Best Seller magazineThe Property Book

In fact, through print media we’ll target whatever market is appropriate for your property.

We’re Australia wideWith over 450 offices throughout the cities and regional centres of Australia and New Zealand, you have access to buyers on the move from any destination

Your proper ty is exposed to the most successful referral network in Australia.

It’s just another way that we attract more buyers

Fulham gardens $630,000+ Fulham gardens $630,000+

Fulham gardens $630,000+

Fulham gardens $630,000+

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens

Fulham gardens $630,000+ Fulham gardens $630,000+

Fulham gardens $630,000+

Fulham gardens $630,000+

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Set on easily managed grounds approx 520m2.

$630,000+John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

John Smith 0413 222 903web 891548

Renovate or Rebuild This cream brick conventional style home is in an excellent location only metres to shopping and transport, and a leisurely stroll to the beach. Offering three bedrooms, gas heated lounge, updated kitchen, dining and separate laundry. Set on easily managed grounds approx 520m2 with Northerly rear aspect.

John Smith 0413 222 903web 891548

11 DYSON STREET 11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

11 DYSON STREET 11 DYSON STREET

11 DYSON STREET

11 DYSON STREET

John Smith 0413 222 903

AmY JoneS0413 222 903

KAte FAiR0413 222 903

RoRY CoLLinS 0413 222 903

hiLLARY VALe 0413 222 903

mAtt StoReR 0413 222 903

ALiCiA mARtin 0413 222 903

GUY tAYLoR 0413 222 903

GUY tAYLoR 0413 222 903

Your street, your townyourcompany.com.au

we put you first 9123 4567

Jonathon Kimbleton

auction today under oFFer

new listing

new listingnew listing

sold in 2 days

YourCompany

Superb villaSuperbly presented fully renovated family residence with 4 bedrooms, formal study, and close to shops.Price: 630,000+

Superb villaSuperbly presented fully renovated family residence with 4 bedrooms, formal study, and close to shops.Price: 630,000+

Superb villaSuperbly presented fully renovated family residence with 4 bedrooms, formal study, and close to shops.Price: 630,000+

ycfnre.com.au

Method of SaleThere are two main alternatives when selling residential property. They are sale by Private

Treaty (For Sale) and Public Auction. Each offers advantages and your choice will depend

largely on your property, the nature of your sale and your market’s current dynamics.

Private Treaty

When selling by Private Treaty, you set a price before your property is listed for sale. While many people initially feel more comfortable with the idea of setting a price, there are a few things to consider.

You’ll need to firstly determine a realistic asking price. This, in itself, is a difficult process as the true value of any property is what the market is prepared to offer. If a property is well underpriced, it will sell quickly and the price cannot be maximised. If you overprice your property, it may sit on the market for a long period and run the risk of becoming ‘stale’ or being overexposed.

While this method seems more relaxed, there’s also less incentive for buyers to negotiate, complete enquiries and move quickly to complete their purchase. Buyers are sometimes tempted to use the absence of a time limit to their advantage.

We have an excellent knowledge of recent comparable sales in your area and will assist you to arrive at a realistic price and marketing strategy for your proper ty, if you select this method.

Auction

At auction, buyers bid against each other to purchase your property. It is the preferred method of sale for beneficiaries, governments, banks, administrators, executors and trustee companies, corporations and, of course, private sellers.

If the highest bid at auction is acceptable to you, the sale occurs at the fall of the Auctioneer’s hammer. The proper ty is ‘passed-in’ if the highest bid fails to meet your reserve price.

For the owner, auctions have several benefits including:

• Competitive bidding – You enjoy a position of strength as buyers compete against themselves instead of you.

• No pricing issue – You have the benefit of several weeks of market feedback before setting your reserve. Because there is no advertised price, strong demand can sometimes result in a sale price above expectation.

• Three oppor tunities to sell – before, at auction or immediately afterwards.

• Tight timeframe – Buyers have a set timeframe to work towards, usually three or four weeks. This focuses your buyers’ attention and provides the incentive for finances and building inspections to be completed in time for auction day.

• Unconditional contract – You get a cash contract where you dictate the terms and conditions.

• No cooling off – A sale made under the hammer is definite and there is no cooling off period.

Michael McCaffery

Chief Auctioneer

First National Real Estate

What Price Is Achievable?The longer a home is on the market, the more difficult it becomes to achieve a price

premium. Buyers frequently ask how long a property has been for sale. They may suspect

something is wrong with the price or the property if nobody else has bought it.

Ultimately, properties are commodities that are subject to market forces. Our skill lies in maximising your opportunity.

To determine an accurate range that your home/property is likely to sell in, we consider three key elements.

Our goal is to position your property just above the maximum likely price the market will bear. This allows strategic space for negotiation.

Even after we’ve considered all the elements, we still don’t just pluck a figure from gut instinct

We will provide you with a Comparative Market Analysis, in the form of a comprehensive written report with data from independent market analysts to support our estimate and recommendations..

3 Comparative sales - similar proper ties recently sold locally

2 Supply versus demand – the ratio of buyers for a property like yours to the number of

properties competing for their offer

1 Current market dynamics – economy, interest rates, outlook, consumer sentiment,

employment, wages

When we begin promoting your property a groundswell of momentum is generated.

Immediately aler ting our buyer database and activating our marketing attracts the interest of all current qualified buyers looking for a property like yours. Competition from the most active buyers in the marketplace peaks in the first few weeks – this is generally when the strongest offers are received.

Maintaining momentum is crucial. If offers are not attracted in the early phases of marketing, a market review is recommended to maintain competitiveness. If price is an issue, then knowing when the time is right to alter pricing is a delicate matter and sends signals to the marketplace. We regularly consult with you to ensure that you understand exactly where you are in the marketplace and your chosen position.

Generating momentum

Keeping you in the loop every step of the way is a vital par t of the process!

We can’t make decisions for you, so it’s important that we keep you 100% in-tune and up to speed with everything that’s going on as it happens, so that you can always make an educated and informed decision when it comes to matters such as response to marketing, presentation, price and offers from buyers.

All the information you need! Here’s how we do it...

We give you regular updates through phone calls, meetings and with our advanced reporting software programme”Reporter”, we also provide weekly written statistical progress reports telling you vital information that allows both you as sellers and our company to continually assess the effectiveness of existing marketing strategies and if necessary, implement alternative strategies to achieve a speedy result at the highest possible price.

Your weekly reports include:

* Total number of inspections * Buyer feedback on their opinion of presentation * Buyer opinion of list price relative to its competitive value in the current market * Buyers level of interest in the property * Total internet inspections/views * Source of buyer enquiry * Links to comparative properties ‘sold’ and properties ‘for sale’ which are competing for the same buyers in the marketplace at or near your price range - a feature that allows you to independently assess for yourself where you are positioned in the market place from a pricing perspective.

Communicating with you

Your Marketing PlanGetting the highest price possible is all about effective marketing....

To find a buyer that’s willing to pay top price for your home/property - takes a whole lot more than just a sign out front, a picture in a window, a basic internet advert and fingers crossed in hope. .

Effective marketing is all about generating strong competition for your property.

More interested buyers means more competition which leads to a premium sale price.

To reach more buyers and to be noticed above your competition means casting the broadest possible catch-net to the marketplace.

Anything less is likely to cost thousands of dollars if time on market is prolonged through lack of buyer interest and activity. The loss is because earlier achievable prices fall, the longer a property remains unsold.

At First National, we reinvest a good portion of our commission from previous sales into marketing our existing sellers properties.

To further boost the effect of our marketing contribution, we will also show you a choice of additional advertising options, either as tailored or packaged plan to achieve maximum market impact.

Marketing your property to get the best possible price is what our role is all about and...

Our Marketing Works.

Combining traditional and information age marketing.....

Nine Leading Internet Portalsrealestate.com.aufirstnational.com.aureiq.com.auhomehound.com.auonthehouse.com.auhomesales.com.aurealestateVIEW.com.aunfn.com.aufnuppercoomera.com.au

Social Media and eMarketingUtopia Social - facebook business pageNational buyer database property ‘alerts’Buyer database ‘matching’ to propertyWeekly email Bulletin - new listings, open homes, sold and more

Newspapers and MagazinesGold Coast Bulletin - pictorial display ads - classifieds - editorialsGold Coast Best Seller magazineLocal Best Seller magazine - 35,000 home deliverd

The Property Book magazine - 10,000 home delivered

PlusColour Photo Display SignboardsProfessional PhotographyColour Brochures and FloorplansFeature Property Window DisplayProfessional CopywritingDirect Mail - target marketingVirtual Tour Videosand more....

TestimonialsRepeat business and referrals from happy clients is a top priority for us. That’s why

hundreds of people have bought and sold with us several times over. Here’s a few

words from some clients happy to share their experience with you...

“Once we had decided to list, everything went like a dream. Within hours of the

sales team inspecting our home, we had 2 inspections. We received informative

feedback from the salespersons after each inspection, with a written report at the

end of the week. Within 12 days, of being on the market, we signed a contract.

Dealing with Nerang First National has been nothing but a pleasurable experience

and I would gladly recommend them.,”

KAREN MILLER

“First National is an efficient, unified team and the Nerang branch operates like

a well oiled machine. We were impressed at the friendly service and professional

service of all staff we came into contact with. ”

PETER & NICOLETTE ROBERTSON

“Wonderful service from your agency. Very thorough and always accessible.

Always helpful, honest and had our best interest at heart. Went above and

beyond what any other agent was prepared to do and found ways to help

us save money.”

GRANT MACCOMBIE

“During each phase of the process we were more than happy with your

professionalism and willingness to work beyond the call of duty. This was

certainly demonstrated with a fast and trouble free sale.

Please be assured that we will be recommending you to our friends and

family for all their future real estate needs.”

ROBERT and SARAH STEIN

Summing upWe’re confident that First National Nerang has the capacity to maximise your sale

price by promoting your property to the widest possible audience.

The most significant advantages in listing with us are as follows:

1 First National Nerang has a long, well respected association,

with the local community. Although we have maintained

dominance in sales marketshare for most of the past 20 years, its

our commitment to delivering a positive selling experience for our

clients that has earned us our “most trusted” reputation

2 One of the best endorsements of our reputation for outstanding

service, professionalism and results is the continued recognition

awards from the Real Estate Institutes of Queensland and Australia

3 One of the most significant marketing tools in real estate

today is clearly the Internet. First National pursues one of

the most effective strategies in Australia and was voted Number

One for inbound marketing when Business Review Weekly

nominated the top 30 real estate brands in the country.

4 Our Quality Assurance accreditation in line with ISO 9001

international standards, means we must conform to strict

operational and real estate procedure guidelines. We also unconditionally

‘Guarantee” our service and performance commitments - in writing.!

We’d love to get started...If you’re ready to proceed with selling your property, I’d love to star t working towards a successful result for you.

If you’re not quite ready to sell now and are simply in the research stage, then that’s fine too... we’d be happy to offer you any information you need including price and presentation advice.

Once you give the ‘green’ light, we’ll immediately get your preferred marketing plan into action

Thank you once again for the opportunity to introduce our company and services. I look forward to discussing the marketing to sale process in more detail

Yours Sincerely

Deborah TilleyFirst National Nerang0424 428 489 [email protected]

REIA Australian Agency of the Year 2010, 2011 medium office category

REIQ Queensland Agency of the Year 2000,2009, 20010, 2011

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