15 April 2023

Role of CFO

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• 14,000 staff or 17,000 staff?• Turnover £650m or £1.2bn? • Profit coming in year 1 or years 2,3,4,?• Growth from acquisition and geographic expansion or

new product ? • Best strategy no culture, no strategy great culture? • Management team business plan v consultancy

business plan?

Invest in Business ……

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Mathematical Formula….

Valuation = Profit X Multiple

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Business Assets

Off Balance Sheet Assets

P&L B/S

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Revenue Jumps

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Valuation multiple

Above the line

INDUSTRY BENCHMARK MULTIPLE

Below the line

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Roles within a Business ManagerLeader

BusinessIndividual

ManagerEntrepreneur

LeaderEntrepreneur

Entrepreneur

ManagerLeaderLeader

EntrepreneurLeader

ManagerLeaderManager

EntrepreneurManager

ResourcesStrategyVision

Cycles -

TimingBehaviourCulture

CapabilityCommunicationBrand

L

M

E

Entrepreneur

How

?W

hat?

Why

?

Community

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Share Price

1.

2.

3.High end

Today Price

Low end

Re-rating exercises

Trading Range

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