ceos :: stay on the front lines
DESCRIPTION
Staying connected with your customers, your staff and your industry is critical for business growth and personal fulfillment.TRANSCRIPT
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CEOsYOU CAN’T RETREATFROM THE FRONT LINES
From the light bulb moment
Comes a viable business idea
YOU PUT INTO ACTION
FLASH FORWARD
YOUR BUSINESS HAS GROWN
YOU’VE HIRED TOP NOTCH EMPLOYEES
THINGS ARE HUMMING ALONG
But your day seems to
EVAPORATE
You spend your day
PUTTING OUT FIRES
Up to your ears in
DATA
Doing what
YOU LOVED MOSTwhen you started the business
Has somehow become
WHAT YOU DOTHE LEAST OF.
You find yourself out of touch with STAFF
You find yourself out of touch with CLIENTS
You find yourself out of touch with
EVEN YOUR INDUSTRY
you hired smart people to stay on top of those
things for you.
SURE,
But if you, the CEO,no longer get to do
WHAT YOU LOVE MOST
BURN OUT ISEMINENT
You find yourself
CAUGHT UPin the managementof your own world
STOPIT
It isn’t
EASY.
Spend time doing what you loved
most when your business was new.
BUT REMIND YOURSELF…
01
Spend time on the front lines,
connecting with your clients.
BUT REMIND YOURSELF…
02
Spend time in the saddle,
performing the tasks of your staff.
BUT REMIND YOURSELF…
03
You’ll find
RENEWED PERSPECTIVE
You’ll find
INSPIRATION
And your business will
THANK YOUfor it by continuing
to grow.
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