Cathy Scott Presentation Bfas

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Post on 23-Jan-2015

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  • 1. Network VolunteerNews Writers Meeting Wednesday, March 17, 2010 Hosted by: Denise LeBeau & Jennifer Hayes

2. Cathy Scott Best Friends StaffWriter,Author & Social Media Junkie 3. Branding: Be Consistent

  • CathyScott.com
  • CathyScott.blogspot.com
  • Twitter.com/CathyScott
  • Linkedin.com/in/cathyscott
  • myspace.com/cathyscott3
  • [email_address]
  • [email_address]
  • Facebook.com/CathyScott10
  • Be picky about your avatar

4. 5. How I got started on Twitter: Hammertime 6. Tweeting a Book 7. Tweeting Events & Causes: for example, Ali MacGraw for book signing 8. Saving Bella on Twitter

  • URGENT: Very Small Spayed Female Chihuahua Needs Rescue/Adoption

9. A boy and his pig

  • Going viral:
  • Splashing new media
  • to right a wrong.

Anthony & Loopey 10. Dos and Donts (or Twittetiquette)

  • Be professional; remember, everyone can hear you
  • Keep politics to yourself
  • Be personal but to a point
  • Be subtle (not too cheesy)
  • The who cares factor
  • Dont over-market

11. Tips

  • Use hashtags (eg, #pets, #fb, #li)
  • Retweet often (RT)
  • Connect Twitter to Facebook, LinkedIn, MySpace, etc.
  • RSS feed
  • It's all about connectivity

12. Most of all, Have Fun! And dont forget to follow @SocialMediaDog,@BFNetwork & @BFAS 13. News Writer Updates

  • Cheri Moon to Network Charities/
  • Jennifer Hayes back
  • Send questions/front page submissions to jenniferh@bestfriends.org
  • Sign up to receive BFNV group alerts
  • Remember to report your volunteer hours
  • Upcoming news writer meetings:
    • Editorial training: April 20
    • Monthly news writer call: April 21
  • THANK YOU!

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