case studies undp: rush and reed conservation and diversification program, sri lanka
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Equator Initiative Case StudiesLocal sustainable development solutions for people, nature, and resilient communities
Sri Lanka
RUSH AND REEDCONSERVATION ANDDIVERSIFICATIONPROGRAM
Empowered live
Resilient nation
Empowered live
Resilient nation
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UNDP EQUATOR INITIATIVE CASE STUDY SERIES
Local and indigenous communities across the world are advancing innovative sustainable development solutions that wo
or people and or nature. Few publications or case studies tell the ull story o how such initiatives evolve, the breadth
their impacts, or how they change over time. Fewer still have undertaken to tell these stories with community practition
themselves guiding the narrative.
To mark its 10-year anniversary, the Equator Initiative aims to ll this gap. The ollowing case study is one in a growing ser
that details the work o Equator Prize winners vetted and peer-reviewed best practices in community-based environmenconservation and sustainable livelihoods. These cases are intended to inspire the policy dialogue needed to take local succ
to scale, to improve the global knowledge base on local environment and development solutions, and to serve as models
replication. Case studies are best viewed and understood with reerence to The Power o Local Action: Lessons rom 10 Years
the Equator Prize, a compendium o lessons learned and policy guidance that draws rom the case material.
Click on the map to visit the Equator Initiatives searchable case study database.
EditorsEditor-in-Chie: Joseph Corcoran
Managing Editor: Oliver HughesContributing Editors: Dearbhla Keegan, Matthew Konsa, Erin Lewis, Whitney Wilding
Contributing WritersEdayatu Abieodun Lamptey, Erin Atwell, Toni Blackman, Jonathan Clay, Joseph Corcoran, Larissa Currado, Sarah Gordon, Oliver Hughe
Wen-Juan Jiang, Sonal Kanabar, Dearbhla Keegan, Matthew Konsa, Rachael Lader, Patrick Lee, Erin Lewis, Jona Liebl, Mengning Ma,
Mary McGraw, Gabriele Orlandi, Juliana Quaresma, Peter Schecter, Martin Sommerschuh, Whitney Wilding, Luna Wu
DesignOliver Hughes, Dearbhla Keegan, Matthew Konsa, Amy Korngiebel, Kimberly Koserowski, Erin Lewis, John Mulqueen, Lorena de la Pa
Brandon Payne, Mariajos Satizbal G.
AcknowledgementsThe Equator Initiative acknowledges with gratitude the Committee or Peoples Rights, and in particular the guidance and inputs
Piyasoma Bentota Kankanamge. All photo credits courtesy o the Committee or Peoples Rights. Maps courtesy o CIA World Factbo
and Wikipedia.
Suggested CitationUnited Nations Development Programme. 2012. Rush and Reed Conservation and Diversifcation Program, Sri Lanka. Equator Initiative C
Study Series. New York, NY.
http://equatorinitiative.org/images/stories/events/2012events/Book_Launch/power%2520of%2520local%2520action%2520final%25202013%25208mb.pdfhttp://equatorinitiative.org/images/stories/events/2012events/Book_Launch/power%2520of%2520local%2520action%2520final%25202013%25208mb.pdfhttp://equatorinitiative.org/index.php?option=com_winners&view=casestudysearch&Itemid=858http://equatorinitiative.org/images/stories/events/2012events/Book_Launch/power%2520of%2520local%2520action%2520final%25202013%25208mb.pdfhttp://equatorinitiative.org/images/stories/events/2012events/Book_Launch/power%2520of%2520local%2520action%2520final%25202013%25208mb.pdf -
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PROJECT SUMMARYThe Committee or Peoples Rights (Podujana HimikamKamituwa), a local NGO based in Kalutara District,southwestern Sri Lanka, has pioneered the reintroductiono rush and reed species to household paddy elds orprocessing into value-added handicrat products.
The Rush and Reed Conservation and Diversication Programaims to ensure the sustainable use o natural resources, toprotect indigenous and traditional knowledge associatedwith traditional handicrats, to conserve biodiversity andwetland ecosystems through a participatory approach,
and to provide opportunities to the local populationor alternative income-generation avenues. Since 1999,the initiative has provided training or more than 2,500households in 11 districts in Sri Lanka; those involved in theprogram have seen average monthly household incomesdouble thanks to improved production techniques andmarketing support.
KEY FACTS
EQUATOR PRIZE WINNER: 2004
FOUNDED: 1999
LOCATION: Horana, Kalutara District
BENEFICIARIES: 800 people work directly with the progra
BIODIVERSITY: Rush and reed plants, wetlands
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RUSH AND REED CONSERVATION ANDDIVERSIFICATION PROGRAMSri Lanka
TABLE OF CONTENTS
Background and Context 4
Key Activities and Innovations 6
Biodiversity Impacts 8
Socioeconomic Impacts 8
Policy Impacts 9
Sustainability 10
Replication 10
Partners 10
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ush and reed plant species were once abundant in the wetlands
Sri Lanka, where rural lie is based on rice cultivation. Rice paddy
elds typically contained an area where rush and reeds grew. This
atural ormation was traditionally allowed to remain because it
rovided armers with an additional resource to create household
ecessities such as bags, mats, and bins rom rushes and reeds. With
he inux o cheap, mass-produced products into local markets in
he 1980s, however, people became less interested and engaged in
roducing household items. So too, with the introduction o Green
evolution technologies and the advent o chemical inputs, the
atural cycles or rush and reed growth were violently disrupted.
Consequently, rush and reed habitats became neglected or were
bandoned, and little to no attention was paid towards biodiversityonservation and the protection o these invaluable ecosystems.
Among the negative eects o this was a decrease in soil ertility.
imultaneously, rural populations that were previously reliant on
ush and reed crat production lost their primary income streams
nd became increasingly economically marginalized. In 1999, in
esponse to these challenges, the Rush and Reed Conservation and
Diversication Program was born.
Aims and objectives o the program
he program was introduced by a local Sri Lanka community-based
rganisation, Podujana Himikam Kamituwa (Committee or Peoples
ights - CPR), based in Horana, Kalutara District, southwestern Srianka. The programme has the ollowing objectives: i) to ensure the
ustainable use o natural resources; ii) to protect indigenous and
raditional knowledge associated with traditional rush and reed
rats; iii) to conserve biodiversity and wetland ecosystems through
participatory approach; and iv) to provide opportunities to the
ocal population or alternative income-generating avenues, with a
ocus on those most economically-marginalized sectors o society.
CPR is ocused on the rights and social conditions o the communit
their target project areas. Through scoping reviews, the organis
was able to establish that the majority o the local population
dependent on agriculture or their livelihoods and incomes, and
alternative livelihood options and income diversication strate
were needed. The group also established that rush and reed p
as well as the ecosystems that house them were being negle
and slowly degraded. So too, the number o traditional expe
rush and reed crat making was diminishing. CPR concluded
revitalization o the rush and reed industry would help to s
several crucial problems, including most clearly the conservatio
biodiversity and threatened wetlands, improvement o local inc
levels, and the protection o traditional knowledge.
Background and Context
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Key objectives o this work have included:
making paddy cultivation attractive enough or armers to begin
working elds which had been lying allow or many years;
reintroducing the sel-sustaining micro-land unit typical to
traditional arming systems, which consists o less than one acre
composed o a paddy eld, a reed bed, and a home garden;
adopting chemical-ree agricultural practices and the
reintroduction o native varieties o rice;diversiying reed beds in order to ensure their sustainability and
reverse the trend o species depletion;
promoting gender equality in ways that enhance the traditional
values o rural communities;
ensuring ood security in the community;
developing and strengthening the rush and reed based cottage
industry as a poverty alleviation strategy;
conserving biodiversity by ocusing on the use o plant species
acing extinction;
increasing public awareness o causes o environmental
degradation and biodiversity loss;
and introducing school education programs to prepare the next
generation to ace the problems o the uture.
The Committee or Peoples Rights thus evolved in 1999
community-based organization dedicated to working
grassroots and local groups. In the early stages o the initia
CPR worked closely with rural communities to establish a bas
knowledge on the experience o crat making and the traditio
the people who had worked in this eld. The objectives and activ
o CPR were established through a consultative process that inclu
traditional knowledge holders and local community mem
While the vision o the program has not changed substantially its inception, activities dedicated to sustainable livelihoods
been diversied and enhanced to include such areas as org
arming and ecoagriculture. Training and support in the produ
o handicrats rom rush and reed species has reached a large ta
population throughout Sri Lanka ater its initial success in Kalu
District.
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Key Activities and Innovations
he Rush and Reed Conservation and Diversication Program
onsists o three stages:
Pilot stage (1999-2000)
he rst phase, rom 1999-2000, was ocused on awareness creation
mong potential beneciaries within a small target population
n the rural areas surrounding Horana. Initially eighteen sel-help
roups, each comprising o ve rural community members, were
upplied with rhizomes o select rush and reed species, given
raining in appropriate agricultural practices, and trained to produce
practical household items with their harvests. These trainings were
particularly targeted at youth members, with the result that youngommunity members have increasingly become more engaged in
he crat weaving industry as an alternative to seeking actory work.
ocal cultivators were supported to make products that met a
emand in modern markets, comprising both traditional crats
nd value-added goods with higher market values. Around ten
ewly designed value-added products and teen more traditional
products were identied early on or manuacture under the aegis
o the project. Traditional crat making was previously a cottage
ndustry, constituted primarily by hand-woven processes that did not
se machinery o any kind. Part o the value-added processing has
been the introduction by CPR o simple equipment and machinery
or crat production, such as a modied handloom weaving machinend a attening machine.
Second phase (2001-2003)
he second phase o the project was carried out with 80 participants,
ollowing the same process. In this stage, special emphasis was
placed on disappearing or threatened species o rush and reeds. This
was also the stage when marketing strategies were rst explored.
ollowing a market survey, a training centre was constructed in
Horana to oer a sales outlet, a workshop orum, and a show room
or manuactured products. Marketing o rush and reed prod
has been a key area o activity, and a critical contributing acto
the sustainability and longevity o the program. Products are
at a range o environmental exhibitions and events, crat exh
and trade airs. Government agencies and non-governm
organization networks have been enlisted to promote the marke
eorts and to place orders themselves or special unctions, semi
and workshops. Inroads have also been made into the tourism se
where rush and reed products have a market advantage in beco-riendly products. Both the National Design Centre and Nat
Crats Council were critical in identiying the dierent market n
or both the newly designed products and the traditional produ
Third phase (2003-2012)
In the current project stage, activities rom the rst two st
were carried out with an additional ocus on the micro-land
approach, which consisted o dividing arming areas into pa
elds, reed beds, and home gardens. A group o twenty armers
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elected to pilot this approach and trained in organic micro-arming
echniques such as wormiculture, organic ertilizers and composting.
raining in leadership, human rights, and resource management
was also oered to build the capacities o participants. Within the
eed beds, other plants were introduced to enhance biodiversity,
ncluding crops that supported ood security and medicinal plants.
he programs approach was expanded to Sri Lankas Southern
rovince ater the 2004 tsunami, and to the Northern, Eastern and
North Central Provinces during the countrys post-conict period. Auccessul training programme on rush and reed weaving was also
eld in Bangalore, India.
Key project ocus areas
One o the key activities o CPR has been in data collection and
wareness-raising. A ocus on data collection was deemed necessary
o identiy rush and reed species that could eectively be used or
he production o crats, as well as to identiy members o the local
ommunity with substantial knowledge and experience o rush
nd reed crat making. Awareness-raising has been used to oster a
ositive attitude amongst the local population towards traditional
nowledge, biodiversity, and the imperative o protecting both.
Other activities ocus on the conservation o local ecosystems and
atural resources. Wetland ecosystems are capable o supplying
multiple varieties o raw material suitable or weaving, including
ierent species o grasses, rushes, reeds, palms, Pandanus, creepers,
attan and bamboo, as well as tree bark, plant ber, and species used
or natural dyes. The program has reintroduced over 60 such species
plants and trees used as raw material or weaving, and these have
een identied and catalogued, with plans put in place to protect
hese areas. This was again complemented by awareness-raising
rograms on the economic value and importance o conserving
he wetlands. Rush and reed micro-land units (a traditional systemnown as pankotuwa) were established in the project areas to
nsure a regular, healthy and sustainable supply o the raw materials
eeded or crat activities. Nurseries were also established to provide
lants or cultivation. Special attention was given to ensuring the use
organic ertilizers and traditional, low-impact arming methods,
uch as in the production and use o natural dyes or crat-making.
ince 1999, CPR has provided crat weaving training or more
han 2,500 people. Program trainers have carried out trainings in
ndia, overcoming language barriers. A training centre has been
stablished by CPR which is equipped with the acilities needed to
onduct residential courses.
nnovations
One signicant innovation o CPR has been identiying and
eintroducing previously underused rush and reed species. A
coping review was conducted early in the project to identiy
pecies that were both threatened as well as underused in the crat
ndustry. As in other industries, some plant species are more useul
than others. The more useul o the marginalized rush and
species were successully reintroduced by CPR, with the numb
individuals using these species increasing rom 25-30 individua
the beginning o the project to 2,500 currently.
Another project innovation has been the combination o tradit
knowledge with modern market knowledge and considerat
CPR has successully introduced new and relevant products,
based on a sustainable practice grounded in traditional knowleAmong the new products that have been introduced are handb
ofce bags, purses, slippers and shoes, conerence les and old
ceiling sheets and panels, and decorative and practical utensil
hotels products that were not traditionally produced using ru
and reeds. The production o more traditional products such as
has continued to ensure the survival o traditional knowledge
techniques. In 2003, a CPR member received the National De
Fair Award or divi adiya, a mat based on a traditional design.
The nal innovation has been the CPR marketing approach, w
has been particularly successul in promoting its crats unde
slogan o eco-riendly alternative products. The market or t
products was developed in a relatively short period o time,
or newly designed crats as well as the more traditional it
Production has been catalyzed by a growing demand or t
products, which ultimately benets an otherwise economi
marginalized population. This approach has enabled CPR to su
the niche market o eco-riendly products or hotels and conere
Future aims
The initiative has ambitious plans to expand the reach and im
o its program in the coming years. These include the developm
o school learning programs, taking advantage o the adoptio
Environmental Studies as a part o the national school curricuin Sri Lanka. This oers CPR the chance to play a leading ro
enhancing youth awareness o biodiversity conservation thro
ormal education; the initiative plans to establish a permanent
at Gamagedara to ensure the success o this goal.
The program aims to urther improve awareness o the link
between biodiversity and human wellbeing through three initiat
A new research unit will be established to carry out scien
research on issues such as biodiversity and pollution contro
museum and conservatory are planned to house traditional
products and designs and as a basis or plant propagation
conservation o endangered species. And a library will be establi
to hold documents, books, and other print, audio and visual mconcerning the documentation o rush and reed species.
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Impacts
BIODIVERSITY IMPACTS
The primary biodiversity impacts o the CPR project have been
n the conservation and sustainable use o local wetlands. As
he crat makers need to ensure a continuous supply o the raw
materials needed or their products, the community is committed
o the conservation and sustainable harvesting o rush and reed
plants, which in turn has larger biodiversity ecosystem benets.
Conservation o rush and reed plants, and the wetlands more
generally, has been accomplished through awareness-raising
direct restoration o small amily plots o allow paddy land
wetlands have been conserved, restored and enriched as a r
o CPR activities. A number o wetland ecosystems that were zo
or alternative development have been saved, as have the end
species o ora and auna that populate them. Some rarer spec
rush and reed have also been conserved through their reintrodu
and sustainable cultivation in demarcated areas.
The area o wetlands that has so ar been conserved through
project is roughly 60 acres. Around 15 acres o this area contain
most widely used rush species (gallehe). A number o other rush
reed species (including Cyperus spp) that were threatened have reintroduced into these wetlands and now contribute to the ge
diversity o plants in the ecosystem (and available to cratspeo
The wetlands contain a diverse range o ora and auna, and pro
valuable ecosystem services such as ground water replenishm
Around 12 threatened rush and reed varieties have also
conserved in situ.
The use o natural dyes in crat-making has also enha
conservation o these species. Environmentally riendly agricul
practices and a commitment to diverse micro-land agricultural
have naturally had a positive impact on biodiversity in genera
increase in species, in particular birds, insects and other lie is evi
in these agricultural units as well in their immediate environs.
SOCIOECONOMIC IMPACTS
The socioeconomic impacts rom the project have been substa
The average monthly household income has increased rom
53.57 to USD 107.14. This increase can be directly attributed to
activities o the Rush and Reed Conservation and Diversica
Program, and in particular to the introduction o produ
techniques and marketing. Jobs have also been created speci
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within the Committee or Peoples Rights as an organization, both
ull-time and part-time. Planting, processing, and weaving are
undertaken at the household level as part-time employment, while
value-added secondary processing and marketing constitute ull-
ime employment. A total o 800 individuals work directly with the
program, including 10 on a ull-time basis.
Beyond the direct project beneciaries, the concept o sustainable
ivelihoods has been introduced to and disseminated amongsthe wider rural community o Sri Lanka. Other local groups are
encouraged to adopt sustainable livelihood practices, including
n the areas o eco-arming, organic agriculture, and the use and
eintroduction o traditional crop varieties.
The community has beneted rom the establishment o a ully
equipped training centre in Horana, known locally as Gamagedara.
The training centre is used to host workshops, demonstration
activities, and as a processing centre or rush and reed crats. The
centre also serves as CPRs ofce and showroom.
A clear social benet has been the reintroduction and practical
application o a traditional knowledge system and practice. Thisknowledge has been passed on to another generation o youth,
who are increasingly becoming involved in traditional rush and reed
crat work. The use o traditional knowledge has also acilitated an
attitude shit amongst the local population to viewing the wetlands
as a source o pride and sustainable economic value.
More than 95% o the CPR project beneciaries are women, a
whom come rom economically marginalized communities. Thro
these projects, local women have expanded their marketable s
improved their nancial stability, and learned leadership skills.
POLICY IMPACTS
The Rush and Reed Conservation and Diversication Progra
considered highly successul or using biological resources sustainable manner to improve local livelihoods. The project
been established as a model within Sri Lanka or the protection
application o indigenous knowledge towards the conservatio
biodiversity. A number o government agencies in Sri Lanka
acknowledged the model employed by CPR, including some
previously had not acknowledged the economic value o rush
reed species.
Project activities have also had an impact at the local governm
level, inuencing the thinking and planning o local govern
ofcials. There has been a noticeable attitude shit amongst
government ofcials towards the value o eco-agriculture, org
arming and the use o traditional crop varieties. The same has true at the state level, where CPR has lobbied or recognitio
traditional knowledge as a oundation o biodiversity conserva
and sustainable use strategies.
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Sustainability and Replication
SUSTAINABILITYAs o 2012, the initiative has been sel-sustaining or ve years,
without the support o any external unds. The income generated
hrough the marketing o rush and reed crats and other products
as been sufcient or CPR to cover its operational costs.
he key components o sustainability as identied by CPR have been
ective marketing and market supply-chains, local training and
apacity building, income generation, and awareness-raising. At the
ommencement o the project, the lack o markets or rush and reed
roducts was a key barrier. With new product designs, it was possible
o carve out a market niche, which is now one o the driving orces production. Well trained sta with enhanced skills have been
ssential, and have helped to produce higher quality products, which
ltimately allows or greater revenues. Community participation
nd engagement in the process was ensured through the economic
ncentives presented by rush and reed conservation, cultivation and
rocessing. The availability o an alternative income stream was and
emains a driving orce behind community engagement and project
ustainability. Finally, without awareness-raising, it would not have
een possible to change attitudes towards the rush and reed crat
ndustry in its initial stages.
REPLICATION
Although ew other groups have attempted to replicate the CPR
model, CPR itsel has been successul in oering training workshops
o more than 2,000 individuals since the establishment o its training
entre. Trainings, workshops and awareness-raising have been the
rimary vehicles or this knowledge exchange.
PARTNERSThe Committee or Peoples Rights believes in the import
o networks and partnerships that acilitate the sharing o id
minimizing duplication o eorts and enhancing the possibilit
replication. Outside unding has been mainly used or institut
development, training, and to a limited extent the purcha
o equipment. Initial unds were sourced rom the Ministr
Environment and Natural Resources Community Environme
Initiatives Facility (CEIF), which provides small-scale unding or
community-based enterprises. A critical initial injection o un
also came rom the UNDP/GEF Small Grants Programme, w
provided two grants o USD 10,412 (in December 2000), and 30,487 (in December 2002.)
The National Crats Council has helped by providing plants. Sim
the Department o Agrarian Services granted permission or pe
to once again use the elds that had remained under-uti
or many years. The National Handicrats Board helped by w
training people in rush and reed based crats. The National De
Centres contribution came in the orm o introducing traditiona
new motis and in market promotion.
The Committee or Peoples Rights has established strong
with national level umbrella NGO organizations such as the G
Movement o Sri Lanka and the Movement or National LandAgriculture Reorm (MONLAR), which have or a long time
concerned with sustainable development issues. These links
helped enhance their knowledge o sustainable practices and m
contacts with key organizations or the development o the initia
Other partners include GREEN Foundation (Bangalore, India) an
Rush and Reed Producers Federation o Sri Lanka.
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FURTHER REFERENCE
Amaleeta, N. 2008. Sustaining an enticing crat, in The Nation. Sunday, April 6, 2008. http://www.nation.lk/2008/04/06/eyepg6.pd
Rush and Reed Conservation and Diversication Program PhotoStory (Vimeo) http://vimeo.com/15672183
Equator Initiative
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New York, NY 10017
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necting countries to knowledge, experience and resources to help people build a better lie.
The Equator Initiative brings together the United Nations, governments, civil society, businesses and grassroots organizati
o recognize and advance local sustainable development solutions or people, nature and resilient communities.
2012 by Equator Initiative
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