can seo survive without social media?
DESCRIPTION
Many people ask the question, "Is social media necessary to get good search engine rankings?" In my opinion, that question is all wrong. I think the dye has already been cast on the importance of social media and whether or not it is an integral part of SEO (it is.) The real question is, "Can SEO survive without social media?" To that, I firmly believe the answer is "no". Not today and not for as long as social media continues to play a role in shaping society. Until the great EMP hits, I don't see social media losing it's grip on how we live our lives. Which means, search engines will always find ways to use it to influence their search engine rankings. And rightly so. Social media, essentially, is the real-time pulse of what we like, dislike, love, loath and enjoy. It only makes sense that search engines want to measure this in order to make rankings more relevant for both the masses and each person individually.TRANSCRIPT
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@StoneyDStoney G deGeyter
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA?
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@StoneyDStoney G deGeyter
SOCIAL MEDIA CHANGED SEO FOREVER
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
How to get rankings in 1999SOCIAL MEDIA CHANGED SEO FOREVER
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SEO & Links
Social Content Usability Conversions
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
How to get rankings in 2014SOCIAL MEDIA CHANGED SEO FOREVER
SEO & Links
$$$
$$$
$$$
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Social Content Usability Conversions
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Question: Do social shares help with SEO?
SOCIAL MEDIA CHANGED SEO FOREVER
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The REAL Question: Does social media help with SEO?
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Correlation vs. causationSOCIAL MEDIA CHANGED SEO FOREVER
Source: http://xkcd.com/552
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Correlation can assist causationSOCIAL MEDIA CHANGED SEO FOREVER
Social Media -----------> Rankings
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Social media increases ranking opportunity
SOCIAL MEDIA CHANGED SEO FOREVER
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@StoneyDStoney G deGeyter
HOW SOCIAL CORRELATION IMPACTS SEO
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Quick indexing of socialized pagesHOW SOCIAL CORRELATION IMPACTS SEO
Pages posted to
can be crawled within six seconds!
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Grows exposureHOW SOCIAL CORRELATION IMPACTS SEO
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Increases traffic to siteHOW SOCIAL CORRELATION IMPACTS SEO
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Indirect increase in linksHOW SOCIAL CORRELATION IMPACTS SEO
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Demonstrates popularityHOW SOCIAL CORRELATION IMPACTS SEO
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Signal of relevanceHOW SOCIAL CORRELATION IMPACTS SEO
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Adds brandingHOW SOCIAL CORRELATION IMPACTS SEO
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Builds authorityHOW SOCIAL CORRELATION IMPACTS SEO
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Effects personalized resultsHOW SOCIAL CORRELATION IMPACTS SEO
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@StoneyDStoney G deGeyter
WHERE IS SEO GOING?
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
If this is how to get rankings in 2014
SOCIAL MEDIA CHANGED SEO FOREVER
SEO & Links
$$$
$$$
$$$
$$ $
Social Content Usability Conversions
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Then this is how to get rankings in 2016
SOCIAL MEDIA CHANGED SEO FOREVER
SEO & Links
$$
$$
$$
$$
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Social Content Usability Conversions
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
If all your money is going hereSOCIAL MEDIA CHANGED SEO FOREVER
$$$SEO & Links
Social Content Usability Conversions
CAN SEO SURVIVE WITHOUT SOCIAL MEDIA? @StoneyD #pubcon
Your rankings are going hereSOCIAL MEDIA CHANGED SEO FOREVER
2008 2010 2012 2014 2016
Thank You! @StoneyDStoney G deGeyter