business social network presentation
DESCRIPTION
Business social network presentationTRANSCRIPT
I am going to create a social networkwhere the members would be not the people, but businesses, and their contacts would be based on commercial relations
What is social network valuable for?
Social network is unnecessary for friendshipswhere connections are immediate
Social network is valuable for makingthe contacts visible for other people
Social network transformsthe scope of people into the scope of contacts
Business contacts are being createdsimilarly to human contacts
Cooperation for material goods is the basis of business contacts
We need to build a platform for transformingthe scope of businesses into the scope of business-contacts
ADVANTAGES
Website
References and feedbacks
Goods and services
News and promotions
Entry
You can place into the entry of social network the same information as on the corporation`s site
Account in social network makes business contacts transparent
Website is isolated,as well as all other websites
Though
In social network trust is public
More trust More reputation
Trust DistrustAttention
Social network is a huge database, where every account is a range of features
1
1
2
3
Computing these features makes it possibleto do the researches of market and business
regional
Members of the network can make communities by different principles
vocational
value
Thereby social network becomescommunication environment for businesses
Every community could have:• its own membership system• decision-making system
So, social network for businesses:• Makes business interaction transparent• Makes trust public• Creates opportunities for research work• Creates for businesses new communication
environment
POSSIBLE RISKS
Some enterprisers would not liketo make all their contacts visible
What contacts to show in his network, decides owner of business
Although social network is a reflection, but not a substitute of real contacts
real contacts social network
Members of social network could be B2B, B2E or E2B companies
But how to build the network for businesseswhich work with final consumers?
Solution is possible in case of integration of two types of social networks:personal and business
Major benefits from creating of social network for businesses are immaterial:
• Transparency of business interactionthrough visibility of contacts
• Globalization of businessthrough simplification of connections
• More commercial profitthrough higher trust to contacts
Opportunities for financial support of functioning of the network:
• Sales of commercial researches in the network
• Paid registration for new accounts and/or communities
• Context advertisement in the network
