build your successful business future · whatever your journey, we will help you realise your...
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Build your successful business futureWith Australia’s Franchise System of the Year 2016-17!
poolwerx.com.au/franchising poolwerx.co.nz/franchising
Your franchise of choiceWe’re very proud that the Franchise Council of Australia has chosen Poolwerx as Australia’s leading franchise system for 2016-17, and we’d love you to be a part of our success.
We have a career path in business that we can tailor to suit you. As a Poolwerx Franchise Partner, you can start small or jump right in. Join us as a man in a van, progress to multi-vans, a retail store and vans, and then into multi-stores. Whatever your journey, we will help you realise your vision.
Our one focus is to create a profitable partnership. We do that by matching 25 years experience and outstanding support, marketing and business development systems to your energy and enthusiasm.
Together we will build a business for you and your family.
John O’Brien, CEO & Founder
We started out as a man in a van and quickly grew to three vans. An opportunity arose to purchase our local
independent pool shop increasing our brand presence and growth! We recently opened our second retail store and now operate five vans out of the two stores. You cannot expect to
know it all and that’s when Poolwerx provides the solutions and support to achieve success in your own business.
SHANN AND GED O’SULLIVAN
#1 Poolwerx is market leader in a fragmented, high growth industry. *Research conducted by Research Now
$1b p.a. after-market industry in pools and spas.
1.5m in-ground pools throughout Australia and New Zealand.
90%of pool owners still endeavour to look after their pools and spas.
Poolwerx Fast Facts
Poolwerx strengths ~ High product margin
~ No 1 Brand recall *Research conducted by Research Now
~ Regular service clients - high repeat business
~ Structured approach to fragmented industry
~ Career path in business to suit you
Award-winning brandCurrent and two-time winner of FCA’s Franchisor of the
Year. Poolwerx continually strives to be the best in its
class. We are always refining our Brand, our processes and
ourselves in order to build a successful business future for
our Franchise Partners and their families.
Market opportunitiesPoolwerx has four main streams of income.
Mobile Servicing: Pool servicing, sales and installations in the domestic market.
Commercial Servicing: High volume, year round agreements with commercial businesses and real estates.
Retail Store: Equipment, chemical and lifestyle product sales to DIY customers.
Online: 100% of the revenue from products sold online is passed on to the Franchise Partner, opening up new poolside opportunities.
Poolwerx isn’t just a business, it’s a whole new world. We left our corporate careers to become Franchise Partners and have never looked back. The Poolwerx model allowed us to build and grow our business being successful in both our personal and career goals. In the last 15 years we have developed and grown 6 retail stores, 10 mobile service vans as the system has grown and been constantly refined along the way. Our future looks bright with Poolwerx.
MICHELLE AND TONY GRAHAM
Tailored training programsNo experience required! We will build a program to suit you.
Step 1 Pool School – learn all the basic skills and support tools over 3 weeks
Step 2 In Field Technical Support – expand on your technical skills
Step 3 Forming Good Habits Program – a 12 month support program to develop and improve your skills
Step 4 Add in:
+ Monthly Business Meetings
+ 3 x Winter Training Days on developing your business
+ Technical Intensive Courses (3 days)
+ Retail Intensive Courses (3 days)
+ Business Planning
+ All your hard work following the system
= Success
Franchise Partners nominate any variety of reasons for their success
~ Market leaders in a $1b swimming pool aftermarket industry with massive latent potential
~ Our curriculum - certified training and structured further education
~ Cutting edge technology on every level
~ Enviable product margins
~ A range of entry points and opportunity to grow
~ Multi-layered commitment of suppliers - our Partners in Profit
~ Financial institutions’ recognition of the strength of the system and brand
~ Professional multi-skilled support centre to assist every step of the way
OperationsA source of operational tools
that facilitate continual efficiency and improvement.
TechnicalWith an award-winning
team, you can access help online or phone.
MarketingCreate national campaigns
that promote retail sales and amplify Brand awareness.
Everything you need to dive in
Our support structure puts you in the fast lane
CommercialIn-house team builds
relationships across real estate, strata/bodies corporate,
hospitality & institutions.
Human ResourcesTakes care of employment
contracts, management and more. Advises on Industrial
Relations and WHS.
Information Technology
Designed for the unique elements of the pool
and spa industry.
SuppliersStrategic partnerships engender
unique inventory and buying power, typically unavailable to
stand-alone operations.
Call us todayAUS 1800 245 447
NZ 0800 888 031
Poolwerx Global Support Centre - Australia
10 Camford Street,
Milton Qld 4064 Australia
For more information visit
poolwerx.com.au/franchising
poolwerx.co.nz/franchising
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