Upload File

branding for authors and writers

15
5 POINTS TO BRANDING

Upload: audrey-van-petegem

Post on 31-Oct-2014

196 views

Category:

Marketing


6 download

Report

Tags:

DESCRIPTION

5 points to branding oneself or book

TRANSCRIPT

Page 1: Branding for Authors and Writers

5 POINTS TO BRANDING

Page 2: Branding for Authors and Writers

WHAT IS A BRAND?

Page 3: Branding for Authors and Writers

BestGlobalBrands.com

Page 4: Branding for Authors and Writers

WHAT ARE YOU BRANDING?

Page 5: Branding for Authors and Writers

BRANDING YOU

AP photo

Page 6: Branding for Authors and Writers

BRANDING A PRODUCT

Suzanne L

eto

urn

eau

Page 7: Branding for Authors and Writers

Product - Expert

Page 8: Branding for Authors and Writers

CELEBRITY BRANDING

Page 9: Branding for Authors and Writers

EXPERT

Gary Vaynerchuk

Page 10: Branding for Authors and Writers

BRAND POSITIONING

• WHERE IS IT CREATED?

• FOCUS

• VALUES

Page 11: Branding for Authors and Writers
Page 12: Branding for Authors and Writers

BRAND DEVELOPMENT

• DEFINE THE NEED

• SHARED OBJECTIVES

• ENGAGE WITH YOUR MARKET

• BRAND TOOLS

Page 13: Branding for Authors and Writers

THE LOGO IS THE MESSAGE

Page 14: Branding for Authors and Writers

1962

Page 15: Branding for Authors and Writers

BRAND STORY

EMOTION


brands and branding - testconso.typepad.com · Brands and Branding 503-045 3 Source: Casewriter. Stories, Images, and Associations The cultural materials circulated by these authors

Blogging For Authors and Writers Webinar · 2015-12-18 · Blogging For Authors and Writers Webinar with Joanna Penn Welcome! I received 97 questions for today’s call. I will try

GREEK WRITERS TODAY - Authors · arise again. The burden of Greek antiquity is such that we are obliged, today, to talk of ‘modern Greek literature’ and ‘modern Greek writers’

erasmusintern.org · The course covers Sicilian writers from Verga and Capuana u p to the modem writers Vincenzo Consolo ... steps of the great classical authors, philosophers and

Why Technical Writers Shouldn't be "Writers"

Authors Owning Digital Space: A Master Class in Social Media for Writers

Viewer - Technical Authors | Technical Writers | Technical Writer

MANAGEMENT - Highpeak · 2020-03-14 · KEY FEATURES OF THE BOOK Authors: The three co-authors are well-published scholars, textbook writers, and teachers. In total they have written

What's the point of author visits? A presentation by the Children's Writers and Illustrators Group of the Society of Authors

Writing Unit 7-Authors as Mentors Part 2 1 Authors as Mentors: Apprenticing Ourselves to Writers We Admire Jonathan London Teaching Points 1-6 Jane

Academic social networks and social network branding for authors and researchers

THE WRITERS’ UNION OF CANADA · 2020. 1. 11. · THE WRITERS’ UNION OF CANADA SURVEY OF CANADIAN AUTHORS ON EDUCATIONAL COPYING The Writers’ Union of Canada 200-90 Richmond

SEO Tips, Tactics & Strategies for Outdoor Writers, Authors and Bloggers

Branding for Travel Writers Presenter: Emily Grosvenor @emilygrosvenor

IMPORTANT DATES YEAR 1 AUGUST · encourage them as writers e.g. visiting authors, workshops as writers, displaying their writing on the ‘Writer’s Wall’ and sharing their writing

DDC and EDID - Technical Authors | Technical Writers | Technical

Transforming From Writers To Authors

Branding for Competitive Advantage: An Assessment of … ·  · 2017-12-10The authors recommend that companies in this sector invest in branding activities so that their brands can

English Presentation Carlin Reaghan Alex Skouko. Celtic stories influenced British and Irish writers. Authors: Sir Thomas Malory William Butler

Social Networking For Authors & Writers · 2015-12-18 · Social Networking For Authors & Writers With Joanna Penn October 2011 ... Behind this profile is me. I buy books. Behind

6 effective email marketing tips for authors and writers

CHAPTER 7: HOW WRITERS WRITE: TESTIMONY FROM AUTHORS PHILIP PROWSE PRESENTED BY: NEGIN MADDAH, FATEMEH GHAFFARI,AND AREFEH FALLAH DARYASARI

National Institute of Technology, Raipurnitrr.ac.in/downloads/stu welfare/NSS/18th_Book_Fair_And_Chhattisg… · enthusiasts and comprised of various authors, writers and poets to

Helping Writers Become Authors

OBJECTIONS TO WRITERS GUILD CLASS ACTION SETTLEMENT REGARDING NATIONAL TREATMENT RIGHTS OF U.S. AUTHORS

Writers’ Project to help authors market their books · seminar on marketing for authors. “Author School: How to Mar-ket Your Book” will be held from 9 a.m. to 5 p.m. on Saturday,

Diction & Tone. Diction refers to the authors choice of words. Tone is the attitude or feeling that the writers words express

Publisher Contributing Writers - USAdojo.com · Contributing Writers . ... The authors and publisher of this digest are not responsible for any injury, which may ... 65 Lacson St.,

SPONSOR, EXHIBITOR & ADVERTISER OPPORTUNITIES …SPONSOR, EXHIBITOR & ADVERTISER OPPORTUNITIES American Society of Journalists and Authors Educational Foundation & 2013 Writers Conference

UF English.jane/design/newsletters-magazines/... · transform promising young writers into authors whose work will have a lasting impact. And our faculty writers are constantly expanding

Readers as Writers: Creating Authors in the Upper Elementary and Middle Classroom Matthew Kirby Virginia Kirby

Platform Building for Authors - Nonfiction Writers Conference€¦ · Platform Building for Authors SANDRA BECKWITH, BUILD BOOK BUZZ, BUILDBOOKBUZZ.COM

new sample chapter June 11brunodyck.weebly.com/uploads/1/4/7/1/...iv KEY FEATURES OF THE BOOK Authors: The three co-authors are well-published scholars, textbook writers, and teachers

Indian Authors Contributions To The World of English ... · Indian Authors Contributions To The World of ... writers have contributed to the world of English literature and books

English Renaissance Writers English Renaissance Writers