IBM Bluemix Keys to Success: Client Reference Deck

April 17, 2015

Software and Cloud Solutions

AnswerHub – Simplifies operations, speeds deployment and attracts new customers with IBM Bluemix platform

“Our question and answer foundation and business model fit nicely into the IBM Watson constructs, a solution available within the Bluemix family.”

—Matthew Schmidt, president and chief technology officer

Computer ServicesIBM Software

Solution components• Cloudant™• IBM® Bluemix™• IBM Watson™• Liberty for Java

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The transformation: AnswerHub sought a comprehensive understanding the capabilities of leading edge, platform-as-a-service environments and tools to continue to build its knowledge base business. When it worked with the IBM Bluemix platform, the company found cognitive computing and operations efficiencies that reduced expenses and enabled the development of sophisticated service offerings.

Reduces resources neededusing a single dashboard to monitor and manage its infrastructure decreasing costs

Expands knowledge basebusiness with in-depth, hands-on IBM Bluemix™ platform development and operations experience

Adds cognitive computingcapabilities through the integration of IBM® Watson™ application programming interfaces (API)

aPersona – Cuts development time exponentially with cloud-based IBM Bluemix platform capabilities

“[With Bluemix,] I don’t have to worry about infrastructure. We can spin up a server in 30 seconds.”

—Kelly Sparks, president and chief executive officer (CEO), aPersona

Professional ServicesIBM Software

Solution component• IBM® Bluemix™

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The transformation: To build and deliver its customized adaptive multi-factor & 2-factor security applications, aPersona completed multiple time-consuming setup processes. Using the open source, cloud-based IBM Bluemix platform, aPersona simply clicks to select and install applications it needs to speed development, deployment and delivery times.

Increases focus on code without the requirements for time-consuming infrastructure setup

Broadens sales channels as aPersona’s application is included in the global IBM Bluemix Catalog

From hours to 30 seconds to deploy servers for application development and deployment

Smarter Commerce

Bernhardt Furniture Co., Inc. uses a virtual showroom app to streamline ordering, improve sales and transform strategic planning

Facilitates real-timepricing and product availability statuses and demand information for product releases

Eliminates wasteby eradicating paper-based product information and onerous manual ordering methods

Increases salesand improves customer and sales team satisfaction with simplified procedures for taking and processing orders

Solution components• IBM® Cloudant® Dedicated Cluster• IBM Bluemix™

• IBM jStart® Emerging Technologies

Business challenge: Bernhardt Furniture Co., Inc., a furniture manufacturer in the United States, is a prominent exhibitor at High Point Market, one of the world’s largest furniture industry trade shows. The company desperately needed a solution to streamline its presentation, sales and ordering processes.

The smarter solution: Bernhardt developed a mobile virtual showroom app for Apple iPad devices, providing sellers with quick access to the most up-to-date product information and eliminating error-prone and time-consumin g paper-based processes. Sales representatives can now demonstrate product views, including materials, fabrics, colors and finishes. And with just a touch of the screen, they can display products in-situ in various virtual showroom configurations. The mobile app can also rapidly publish pricing or inventory changes, freeing personnel to perform more value-added tasks.

“The reaction from the team has just been phenomenal. They are beyond excited that they don’t have to lug all these binders around, that they have everything in one simple, easy-to-use tool.” —Heather Eidenmiller, director of brand development

BYTE – The IBM BlueMix environment delivers scalable, cost-effective DevOps capabilities

“I don’t have to be super technical… .This platform allows us to do real-time innovation.”

—Mike Little, chief executive officer, BYTE

Media and EntertainmentIBM Software

Solution components• IBM® BlueMix™• IBM SmartCloud®• IBM Mobile Quality Assurance

The transformation: The robust framework, runtime and services tools available through the IBM BlueMix environment help BYTE developers quickly modify the company’s app when needed, as well as prototype and test new solutions and manage restaurant-specific data-reporting tools.

Speeds time to marketwith cloud-based infrastructure and services capabilities

Reduces capital expenseusing a plethora of readily available applications and services

Decreases complexitywith a scalable, plug-and-play DevOps environment

eyeQ – Accelerates development and delivery with open source, cloud-based IBM Bluemix platform

“[With the Bluemix platform], the hours previously spent on IT support are focused on the development of our product.”

—Michael Garel, chief executive officer, eyeQ

RetailIBM Software

Solution component• IBM® Bluemix™

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The transformation: eyeQ needed a cloud-platform that reduced IT infrastructure management time. The easy-to-deploy, cloud-based IBM Bluemix platform eliminated infrastructure maintenance and transformed eyeQ’s solution design capabilities. Using the platform’s plethora of IBM, open source and third-party tools, developers quickly respond to client needs for the growing business.

Reduces time to marketbecause developers focus on coding instead of infrastructure maintenance

Promotes rapid growthand gives the small IT team flexibility to adapt to new client deliverables

Speeds developmentwith a resource-rich IBM® Bluemix™ catalog of apps, application programming interfaces (APIs) and software development kits (SDKs)

IBM CIO Office – Designs and delivers higher quality code faster and at lower cost with the IBM MobileFirst platform and IBM Bluemix

“It’s far easier for an enterprise developer to create an enterprise-grade application if the right components, design patterns and code examples are there.” —Bill Bodin, chief technology officer for mobile, IBM

Computer ServicesIBM Systems

The transformation: Faced with set deployment windows that occurred four times a year on average, the IBM CIO Office wanted to institute a more agile application framework that would better support mobile devices and enable day-to-day code updates. Now CIO Office developers can access a library or existing code patterns to quickly create derivative applications that readily comply with corporate guidelines.

Cuts deployment timelinesdelivering new systems and correcting known issues more quickly

Streamlines developmentincreasing the efficiency of design staff and reining in overall costs

~90% fewer code errorsfor mobile-enabled applications, according to current estimates

Solution componentsSoftware• IBM® Bluemix™

• IBM Mobile Quality Assurance• IBM MobileFirst™

• IBM Rational Team Concert™

• IBM Rational® Test Workbench• IBM UrbanCode™ Deploy

IBM Service Engage - IBM Bluemix platform and Cloudant service advance IBM DevOps practices

“This allows our product teams to focus their energy using a single, high-quality hosted infrastructure.” —Bill Higgins, senior technical staff member, IBM Software Group 

Computer Services

The transformation: To deliver a new service offering in five months, Bill Higgins, an IBM senior technical staff member for IBM Software Group, sought a powerful, flexible platform that would result in “world-class DevOps practices needed to win in the marketplace.” An IBM Software Group delivery team used the scalable, cloud-based IBM® Bluemix™ platform and its vast toolset plus the Cloudant™ database as a service (DBaaS) to speed development, testing and deployment time

72% less laborneeded to complete the project, allowing employees to focus on other tasks

Zero to launch in 5 monthsteam successfully launched the Service Engage application project that started with zero lines of code

Delivering 67% fasterIBM Service Engage solution development time

Solution componentsSoftware• IBM® Bluemix™

• IBM Cloudant™ • IBM DevOps for Bluemix

IBM Cloud

Jibes - uses IBM Bluemix to speed analytics time-to-insight by up to 75 percent

30% anticipated increasein revenue

"The customer discovers the value on their own … Wins will be easier."

—Ivo-Paul Tummers, CEO, Jibes

Up to 75% reductionin time to insight

Minimal investmentto test analytics strategies

Computer ServicesIBM Software – Cloud

Solution components

The transformation: Previously, when Jibes sold an analytics project, it had to deploy software on the client’s premises. Clients balked at the upfront investment, wanting first to see a proof of concept. Now, Jibes taps into the cloud-based IBM Bluemix and IBM DataWorks, to build and test an app with the client, making selling the Jibes solution much easier.

Software• IBM® Bluemix™• IBM DataWorks™

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Kiwi Wearables – Improves motion-sensing technology development with the IBM Bluemix platform

“Bluemix allowed us to get a basic prototype running in just a few days versus months.”

—Ali Nawab, chief executive officer, Kiwi Wearables

Computer ServicesIBM Software

Solution components• IBM® Bluemix™• Cloudant™• Node.js• Twilio

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The transformation: “Kiwi Wearables sought to design and deliver its motion-sensing technology solutions faster and with expanded capabilities. With the IBM Bluemix platform’s cloud-based environment and enhanced capabilities, Kiwi reduced its proof of concept (POC) times and can now connect large numbers of disparate devices.”

Offers scalability and choice with IBM, open source and third-party tools available through the IBM® Bluemix™ catalog

Saves licensing expenseswith pay-as-you-use applications, application programming interfaces and software development kits

75% decreasein proof of concept (POC) development and release times

King Mongkut’s University of Technology Thonburi –Prepares students for career success with IBM software

“The decision to participate in the IBM Academic Initiative became quite an easy one for us to make.”

—Unhawa Ninrutsirikun, lecturer, King Mongkut’s University of Technology Thonburi

EducationIBM Academic Initiative

Solution components• IBM® Rational® Application Developer• IBM Bluemix™

• IBM Worklight®

• IBM DB2®

• IBM System z®

• IBM IT Service Management

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The transformation: King Mongkut’s University of Technology Thonburi (KMUTT) needed classroom technology that could cover a wide array of IT services. Through the IBM Academic Initiative program, KMUTT implemented IBM software in IT classrooms, helping prepare scholars for workplace success.

Positions scholarsto get good jobs once they graduate and to succeed in the workplace

Offers certificationsfor IBM technologies, which helps showcase students’ expertise to potential employers

Provides 80%of IT students with experience working with IBM technology during their time at the university

Mesa Technology–Faster development in the cloud with IBM Bluemix

Computer services

Solution components• IBM Bluemix™

The transformation: MESA Technology, Inc. sought to help its customers be more adaptable in the changing development landscape. Toward that end, it wanted to provision services as if it were providing a cloud-computing environment, and do so quickly. By implementing the IBM Bluemix solution, MESA Technology gained a collaborative, cloud-based platform to rapidly develop, publish and run its products. 

Better customer experienceBluemix makes it easy to work with customers in the production environment they need

Interactive processMesa can now quickly fine-tune a prototype on the fly and allow their customers to track each change or revert to previous versions

More than 97% time savedby cutting component implementation from 3 weeks down to 15 minutes

“Bluemix has helped us cut [component implementation] time down from three weeks down to 15 minutes, which is unbelievable.”

—Bernie Leung, CTO and President, Mesa Technology

IBM Cloud

MIET–Offering first-of-a-kind cloud app development education in India with IBM Bluemix platform

“With the cloud-based IBM Bluemix platform, we can provide our students with an unprecedented opportunity to work with leading edge tools.”

—Gaurav Agarwal, vice chairman, MIET.

EducationIBM Software

Solution components• IBM® Bluemix™• IBM Academic Initiative • IBM Career Education• SoftLayer

The transformation: Meerut Institute of Engineering and Technology (MIET) lacked the resources to teach the principles of cloud computing. Through its collaboration with the IBM, MIET implemented a private cloud lab environment, including the IBM Bluemix platform, delivering first-of-a-kind training capabilities among private technological institutions in India.

Delivers first-of-a-kindcloud education opportunities, among private technology and engineering institutes, improving course curricula

Provides hands-on training for faculty and students with the private IBM Software Lab for Cloud Computing at MIET

Minimizes costs while providing access to a plethora of IBM, third-party and open source apps using a pay-as-you-use pricing model

Optibus – Speeds solution development and deployment with an IBM Bluemix platform and SoftLayer services

“We were very impressed that IBM Bluemix provides the relevant technology and resources needed.” —Eitan Yanovsky, vice president of research and development

Travel and TransportationIBM Software

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The transformation: Optibus strengthened its transportation operations capabilities and real-time scheduling solution with powerful, scalable SoftLayer bare metal servers for algorithm development and analyses and the IBM Bluemix platform as its customer web interface.

66% faster configurationwith the flexibility of the cloud-based IBM® Bluemix™ platform and the Bluemix catalog of services

7 – 13% reduction in customer operating costs, yielding millions in savings for fleet and municipal bus services

400% increasein buses managed with algorithms supported by SoftLayer® servers

Solution components• IBM® Bluemix™

• IBM SDK for Node.js• SoftLayer®

Pay Per Pulse Ltd. – Speeds time to market and fuels innovation with an IBM Bluemix and SoftLayer solution

“Our time to market is dramatically reduced and innovation is fueled by having such a rich sandbox of instantly available middleware to ‘play’ with.”

—Neil Mulkern, business development director

Energy and UtilitiesIBM Cloud

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The transformation: Pay Per Pulse Ltd. needed a more powerful cloud infrastructure to deliver its data-intensive file sharing services. With the flexibility and scalability of SoftLayer® cloud services and the IBM® Bluemix™ platform, the energy sector software as a service (SaaS) provider improved productivity and design capabilities for its company and customers.

90% decrease in keystrokes and significant improvements in accuracy with single-sign-on feature

Increased productivityand collaboration with standardized templates and tools

30% reductionin time to market for new customer services and solutions

Solution components Services• IBM® Bluemix™

• SoftLayer®

Simplicité – computer services firm launches an application platform as a service solution with flexible IBM Bluemix and SoftLayer technology

“SoftLayer is important for our customers who need to be able to choose exactly the right infrastructure components.”

—David Azoulay, cofounder, Simplicité Software

Computer ServicesIBM Cloud

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The transformation: Simplicité needed to keep up with the larger industry shift toward more agile, easily accessible development environments. By offering their PaaS solution on IBM® Bluemix™, hosted in shared or dedicated SoftLayer cloud environments, they are able to reduce development costs and establish a global presence, while meeting a wider range of customer needs.

Reduced development cost with SoftLayer hosting infrastructure available on demand

Global presence to better support the demands of an international customer base

Increased salesby reducing complexity of integration and deployment tasks and meeting a wider range of customer needs

Solution components Services• IBM® Bluemix™

• SoftLayer®

Synchrony Systems – takes mobile features live in 45 seconds versus 3 months

“The barrier to entry for launching a new application has been erased; there are no more 6-month project

engagements.”—Ravi Misra, CIO, Bay Area Rapid Transit

Computer ServicesSoftware

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Option 1: Standard templateThe transformation and Client quote

The transformation: Working with DevOps and Cloud Integration services and the cloud-based IBM BlueMix platform, Synchrony Systems’ development teams immediately began developing a mobile maintenance application pilot for Bay Area Rapid Transit.

Reducestime needed to take new features live from 3 months to 45 seconds.

Improves clients’ ability to deliver customer services and improve satisfaction

90% decreasein mobile app development time for critical client, Bay Area Rapid Transit

Solution componentsSoftware• IBM® Bluemix™• IBM DevOps services (including Track &

Plan, Delivery Pipeline)• IBM Cloud Integration services

Technical University of Denmark – Designs civic improvements within 48 hours with IBM Bluemix platform

“Integrating the hacking experience with new technologies and an understanding of infrastructure and society really brings about new solutions with big data.”—Marianne Thellersen, Technical University of Denmark

EducationIBM Cloud

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The transformation: Danish university students sought the chance to experiment with cloud technology and big data capabilities to develop solutions to address societal, economic and environmental challenges. During a two-day Big Data Hackathon event, participants used the IBM® Bluemix™ platform and the municipality’s data to develop solutions for Lyngby-Taarbæk.

Proposes creative solutionsthat spare internal resources and avoid the expense of external consultants

Provides leading technology educational opportunities, offering skills that can carry over to additional research projects

Supports municipalitywith solutions and efficiencies based on new technology and data

Solution components Software• IBM® Cloudant®

Services• IBM Academic Initiative• IBM Bluemix™

• IBM DevOps

Verdafero–Utilities analytics provider speeds solution development with IBM Bluemix

“Working with Bluemix and IBM is an ideal opportunity because IBM is taking care of the security and the scaling side of [our] infrastructure, especially as we start to expand both throughout the US and overseas.”--Alastair Hood, chief executive officer, Verdafero

Energy & UtilitiesIBM Software

Solution componentsServices• IBM® Bluemix™• IBM Innovation Center

The transformation: As the company sought to expand outside the United States, questions regarding scalability, security and data storage became more prevalent. Alastair Hood, chief executive officer (CEO) at Verdafero, states, “We wanted [a solution] to preempt the infrastructure questions customers started to ask.” Using the Bluemix platform’s security-rich, scalable environment, extensive toolset and vast capabilities and flexibility, Verdafero expects to respond to new customer requirements in minutes compared to days.

Minutes vs. daysto upgrade computing capacity

Reduced overheadto allow programmers to focus on value add

99% fasteranticipated response time to new customer requirements

Vivocha–Creates and deploys sales-generating tools 90 percent faster with the IBM Bluemix platform

“Bluemix is a good platform to quickly and efficiently experiment and test new rules and formulas.”

—Federico Pinna, chief technology officer (CTO) and cofounder, Vivocha S.p.A.

Professional ServicesIBM Software

Solution component• IBM® Bluemix™

The transformation: As a new company, Vivocha could not afford to spend 3 – 6 months developing and deploying solutions for its online retail customer base. With the resource-rich, flexible IBM® Bluemix™ platform, its developers use open source tools to analyze and deploy tailored customer solutions using the cloud, helping close consumer sales..

10% – 25% increasein online transactions completed with timely, targeted customer contact

Offers fun and flexibilityThat encourages developers to experiment and create new solutions

90% improvementin new solution deployment time using cloud-based infrastructure