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Blogs - creativity or Blogs - creativity or technology technology? Advantages and disadvantages of blogging

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Page 1: Blogs - creativity or technology

Blogs - creativity or Blogs - creativity or technologytechnology?Advantages and disadvantages of blogging

Page 2: Blogs - creativity or technology

Who I amWho I amManager of business

development Agora.ua Holding

Techer of Kyiv-Mohyla Journalism School

former editor-in-chief of InternetUA magazine

Coorganizer of BlogCamp 2007 unConference

Page 3: Blogs - creativity or technology

+Blogger +Blogger

Blogobig.com

maxon.blox.ua m4x0n.livejournal.

com potikrozburhanojis

vidomosti.blogspot.com

Page 4: Blogs - creativity or technology

1. What a blog is? 2. How to use blogs.3. How to start a blog? Creative

and mechanical way of blogging.

Page 5: Blogs - creativity or technology

1

What a blog is?

Page 6: Blogs - creativity or technology

BlogBlog

The site with publications in reverse chronology

Page 7: Blogs - creativity or technology

BlogBlog

Individual Feature story

SellMe.ru

Page 8: Blogs - creativity or technology

The phenomenal The phenomenal explosionexplosion

 from 0 to 110 000 000for 10 years

Page 9: Blogs - creativity or technology

A history of the termA history of the termWeb-log Jorn Barger , 12.1997, We-blog, Peter Merholz, 04-

05.1999Blog, blogger, to blog

Page 10: Blogs - creativity or technology

EvolutionEvolution Link Collections

Own diaries and plans - the first services:

OpenDiary – 1998◦LiveJournal, Blogger -

1999Thematic sitesBlog networks -

Publishing BusinessA bridge from the

“homepage” to the “social network”

Page 11: Blogs - creativity or technology

It’s simpleIt’s simple- «- «Write a letter and Write a letter and post to Internetpost to Internet»»

Page 12: Blogs - creativity or technology

BlogosphereBlogosphere

EcosystemSynergy

Strengthening

Page 13: Blogs - creativity or technology

InfluenceInfluence

Page 14: Blogs - creativity or technology

Information spreadingInformation spreading

instantly, voices around the

world, new technologies

Page 15: Blogs - creativity or technology

Gate ofGate of Web Web 2.02.0

A platform, that are filled of user’s content

Page 16: Blogs - creativity or technology

DiversityDiversityPhotoblogVlogPodcastMoblogМicroblog

Page 17: Blogs - creativity or technology

2

How to use blogs

Page 18: Blogs - creativity or technology

ReadRead, , seesee, , listenlistenNew information The narrow scope - for every

taste New eventsMonitoring

Page 19: Blogs - creativity or technology

Express yourself Express yourself creativelycreativelyTattooedBanana.blogspot.comPostSecret.blogspot.comtarasshevchenko @ ЖЖdapashlivy @ ЖЖfofudja @ ЖЖ

*ЖЖ = LJ (LiveJournal.com)

Page 20: Blogs - creativity or technology

How blogs are usedHow blogs are usedFor making notesDiaryFor communicating with friendsProject coordinatingTo share experience and

instructionsEditorial column in the mediaPortfolio or resumeAgitation - politics, civil

movement, resistanceStars

Page 21: Blogs - creativity or technology

Blogs in businessBlogs in businessCorporative blogsInternal communicationsPromotion brands and goodsMedia bussines

Page 22: Blogs - creativity or technology

IndirectIndirect incomeincome

Oleksandr Storozhuk

Roman Nastenko

Page 23: Blogs - creativity or technology

3

How to start a blog? Creative and mechanical way of blogging.

Page 24: Blogs - creativity or technology

Blog-services Blog-services Blogger.comLiveJournal.comLiveInternet.ruWordPress.com / WordPress.org

Page 25: Blogs - creativity or technology

Ukrainian blog-servicesUkrainian blog-servicesPortals – Bigmir.net, I.UA,

Meta.ua, Online.uaMedia – Korespondent.netBlog-platforms - Blox.ua,

Hiblogger.net

Page 26: Blogs - creativity or technology

Choosing a service Choosing a service ObjectivesTasksFunctionalityThe difficulty of development and

supportAuditory Safety and Reliability

Page 27: Blogs - creativity or technology

Creative and mechanical way of blogging

Page 28: Blogs - creativity or technology

Secret of interesting blogSecret of interesting blog

the joy of creativity

Page 29: Blogs - creativity or technology

Most blogs are boringMost blogs are boring

Mania which enslave a blogger

Page 30: Blogs - creativity or technology

UpdatingUpdating

Whenever Often and regulary

Page 31: Blogs - creativity or technology

Counters andCounters and Ratings Ratings

The tool The competition

Page 32: Blogs - creativity or technology

Content and themesContent and themes

The author External factors

Page 33: Blogs - creativity or technology

Readers and other Readers and other bloggersbloggers

Interlocutors connection

Page 34: Blogs - creativity or technology

Reading of aReading of a blogsblogs

Interest Screaming “Bojan”

Page 35: Blogs - creativity or technology

MoneyMoney

professionalism pyramid scheme

Page 36: Blogs - creativity or technology

Passion and hobby

Super important case справа

My blogMy blog

Page 37: Blogs - creativity or technology

Time toTime toCreate Do a project

Page 38: Blogs - creativity or technology

««GoodGood» » andand « «badbad» » bloggerblogger

share experiences, delve into the essence of the question, enjoy communication with the others, can easy terminate blogging

Do a rubber stamp

of the blog, fell an envy to the others, fell that he have to blog

Page 39: Blogs - creativity or technology

InspiredInspired or devastationor devastation

Expanding of the horizons

burn out

Page 40: Blogs - creativity or technology

Where to startWhere to start– – Blox.uaBlox.ua

Page 41: Blogs - creativity or technology

BlogsBlogsneed to know need to tryYou can continue if you likeDo not be a slave of your blog